5W PR

JUNE 2, 2023

To stay relevant and appeal to consumers who prioritize sustainability, many fashion brands are adopting more eco-friendly practices and looking for ways to communicate these efforts to their customers. There are some ways that fashion brands can effectively communicate their sustainable practices.

Fashion 88

Fashion Communications Brand Branding 88

Mindful Marketing

APRIL 1, 2024

by David Hagenbuch - professor of marketing at Messiah University - ​author of Honorable Influence - founder of Mindful Marketing For companies thirsting for earnings, new product lines and brand extensions are often great sources of cash flow. billion make it the best-selling non-private-label brand water in the nation.

Brand 86

Brand Branding Sports Chemicals 86

PR for Anyone

MARCH 28, 2024

They’re notorious for collecting dirt and grime, but with a bit of rubbing alcohol and a sock, you can have them looking brand new in no time. Traditional cleaning products are often packed with harsh chemicals that can irritate the skin, eyes, and respiratory system. Let’s talk about those dusty blinds for a moment.

Chemicals 130

Chemicals System Course Tools 130

Cision

DECEMBER 30, 2015

Since 23 state laws contradict the federal law (which labels marijuana a Schedule I drug), pharma brands may be reluctant to invest in medical marijuana because the move could rankle the federal and state agencies that police the industry. That doesn’t mean pharma brands should sit idly by. Get our free report! .

Chemicals 120

Chemicals Pharmaceuticals Analysis Local 120

Shift Communications

NOVEMBER 11, 2014

The chemicals that give coffee its wonderful flavor degrade within a week, and become undrinkable inside of a month. It’s especially useful for challenger brands who want to challenge the status quo without giving any more overt attention to their dominant competitor.

Blogging 128

Blogging Chemicals Content Marketing Writing 128

ReimaginePR

SEPTEMBER 9, 2021

As a corporate brand, optimizing your YouTube content can directly improve your sales and customer engagement. Here, we are sharing a 9-step procedure to optimize your brand videos to rank higher in YouTube as well as Google search results. Branded Channel. In this post, we are trying to simplify it. An Exceptional Video.

YouTube 156

YouTube Video Corporate How To 156

Konnect Agency

JANUARY 31, 2020

It’s not just about feeling lazy after not using your brain productively for a time, it comes down to the chemicals in our brain – all working together to regulate our systems. I’m fortunate enough to work in food and beverage PR , so the delicious brands I work with keep me packed with good protein.

Chemicals 72

Chemicals Exercises System Study 72

5W PR

FEBRUARY 9, 2024

This wisdom comes from the top down, dentists and holistic oral care brands are the starting stages of spreading this information. Modernity and tradition Holistic dentistry isn’t just about ditching chemicals and embracing old traditions. There’s also calcium-rich dairy, the sturdy building blocks of strong teeth.

Chemicals 78

Chemicals Technology Tools Consumer 78

Sword and the Script

OCTOBER 21, 2014

No surprises here every brand has a Facebook page and is on “the Twitter.” The most active category of business in digital media, social or otherwise, tends to be retailers, followed by the regulated industries which the researchers categorize as chemicals, banks, utilities and mining/oil production.

Social Media 125

Social Media Study Blogging Company 125

Sword and the Script

JANUARY 25, 2020

It humanizes a brand, creates an emotional connection, and boosts recall in a way that a list of statistics, no matter how compelling just can’t rival. In his 17-minute presentation for TEDx, The Magical Science of Storytelling , he walks the audience through several stories that trigger an “Angel’s Cocktail” of brain chemicals.

Storytelling 124

Storytelling Examples B2B Chemicals 124

Mindful Marketing

NOVEMBER 30, 2018

In fact, certain high schools, like Plainedge High School in New York, have installed special chemical detectors in bathrooms to sense changes in the air and notify administrators when students are “vaping.” However, the biggest brand by far is Juul , which has about 72% of the market.

Chemicals 50

Chemicals Viral Consumer Retail 50

Waxing UnLyrical

JUNE 28, 2018

That goes for agencies and companies, big brands and boutiques, nonprofits and associations — even government entities. They work on our brain in a unique way , triggering the release of chemicals that lower our natural defenses and make us more agreeable. That solution should be tied to your brand promise or unique value proposition.

Storytelling 82

Storytelling Chemicals Nonprofit Agency 82

Mindful Marketing

DECEMBER 28, 2019

It has to do with building brands. BBC News says that over a five-year period, the brand scrapped products worth a total of about $121 million. Unfortunately, Burberry isn’t the only brand known for trashing its own inventory. Burberry has about 50 stores in the continental U.S.

Fashion 67

Fashion Energy Chemicals Retail 67

Masters in Communications

OCTOBER 30, 2018

Neuroeconomist Paul Zak‘s research indicates that our brains produce the stress hormone cortisol during the tense moments in a story, which allows us to focus, while the cute factor of the animals releases oxytocin, the feel-good chemical that promotes connection and empathy. The Business of Storytelling. RELATED : Is Media Bad or Good?

Storytelling 61

Storytelling Chemicals Advertising Advertising 61

The Hoffman Agency

JANUARY 26, 2022

As the daughter of a chemical engineering Ph.D. Assuming ownership of these tasks — and greatly enjoying building out our brand to students and speakers — I realized it was time to reassess my own career path. It’s delicious and can be a lot to handle at first; the taste buds can become a touch overstimulated.

Internal 36

Internal International Chemicals Fashion 36

Beyond PR

APRIL 22, 2016

During PR Newswire’s April 27th webinar Navigating a Crisis: Top Tips on How to Protect your Reputation , we’ll share top crisis communications firms’ advice for handling crises and protecting the brand reputation you’ve worked so hard to develop. Her team leads social media, PR, creative and blogging for the brand.

Crisis 40

Crisis Crisis Communications Chemicals Handbook 40

Flatiron Communications

SEPTEMBER 9, 2015

I suppose it all started with Tang, that chemically concocted, orange-colored powdered drink made famous in the early sixties by Mercury astronaut John Glenn. Is it akin to a brand paying for a cameo in a big-screen film or small screen Vine or Facebook video?

Film 28

Film Chemicals International Internal 28

PRSay

OCTOBER 10, 2022

brands have been gearing up full throttle on PR and marketing communications campaigns. As an agency that heavily infuses fun creative in our earned, social and digital media campaigns, we wanted to understand consumers’ appetite for lighthearted approaches in brand marketing, given this challenging news climate. Fun is healthy.

Consumer 167

Consumer Brand Branding Marketing 167

PR Breakfast Club

MAY 12, 2014

The pitch offered cocktail recipes and sourced an American Chemical Society study that suggested agave could lower blood sugar, aid in weight loss and boost insulin production. Furthermore, is it okay for the brands to share the published alcohol studies on their Facebook and Twitter accounts?

Chemicals 50

Chemicals Pitching Study Advertising 50

Mark My Words

AUGUST 26, 2015

Where other recent stunts have at least capitalised on the real affection many have towards these chemical calorie buns the joining of the two burger giants spectacularly misses the point. For rival brands, however, it’s a dog’s dinner. Hmm, you really haven’t been paying attention…. Still, the McWhopper takes the crown.

Chemicals 60

Chemicals Advertising Advertising Branding 60

NewsWhip

MARCH 24, 2021

With the dovetailing of these two occurrences, 2020 was on track to be the year that brands, climate, and investment came together. How the brand conversation changed on Facebook. Highly engaged Facebook posts on climate change from brands in 2019. Highly engaged Facebook posts on Covid donations from brands in 2020.

Chemicals 148

Chemicals Retail Facebook Local 148

Mindful Marketing

FEBRUARY 12, 2022

” A good example of Gen Z’s affinity for absurdity is the off-beat soap brand Dr. Squatch. For instance, one actor playfully douses another with what are purportedly chemicals found in typical, unnatural soaps. While coming of age, those of us in older generations had little concern about the suds we used to shower.

Advertising 82

Advertising Advertising Chemicals Course 82

Katie Paine's Measurement Blog

JULY 20, 2023

Between culture wars, real wars, political punditry and shifting social media sands, we live in a world where little is certain.And even Chat GPT may not be able to predict how vulnerable your brand to an errant Tweet or Thread. People typically seek information to reduce uncertainty, or because of their social environment.

Chemicals 52

Chemicals Branding Brand Survey 52

Norton's Notes

JULY 26, 2017

I speak a lot to student and marketers alike about social media crisis management as I believe it can have a huge impact on a brand’s reputation and share price if you get it wrong. Even today I am amazed at how many brands just pass the social media content to the most junior member of the team. Uber Backs The Wrong Horse.

Social Media 49

Social Media Airlines Media Viral 49