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The 20 Responsibilities of PR and What They Entail

Onclusive

the eyes of customers or journalists. This includes writing and editing informational one-sheeters about new products or launches, case studies, event descriptions and signage, multimedia-rich press releases , and more. Niche industry events, role-specific conferences (catered to developers, creatives, etc.),

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The 21 Responsibilities of PR and What They Entail

Onclusive

But what about other assets that the media or customers are likely to see? Consider things like informational one-sheeters about new products or launches, case studies, event descriptions and signage, multimedia-rich press releases , and more. Everyone expects PR pros to help with content that is written for the media.

Training 370
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How to Protect Your Brand in a PR Crisis

Onclusive

KFC is apologized with a creative stunt: rearranging its name to spell “FCK” in a full-page ad in top newspapers. Companies in crisis: A case study in navigating treacherous waters. As CEO and co-managing partner of Brain+Trust Partners, he addresses and advises businesses and groups on how to move at the speed of customers.

Crisis 186
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How Socially Responsible Communications Maintain Your Community Cool

Waxing UnLyrical

I was first introduced to Topos’ work through a case study that Margy Waller presented at the 2011 Chorus America conference of work for the former Cincinnati Fine Arts Fund , now called ArtsWave. The changing narrative.

Community 102
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The 22 Responsibilities of PR and What They Entail

Onclusive

But what about other assets that the media or customers are likely to see? Consider things like informational one-sheets about new products or launches, case studies, event descriptions and signage, multimedia-rich press releases , and more. PR pros often review and edit when appropriate.

Training 195
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WOM: What's Really Behind The Buzz

Waxing UnLyrical

Image: betsyjean79 via Flickr , Creative Commons Advertising, Marketing, Public Relations, Journalism, Design, Digital, TV, Radio, Podcasts, Blogging, Social Networks, Newsfeeds, Affiliate Marketing, Web TV, SEO… Creative industries have evolved just as the environments, mediums, consumers and needs of our clients have evolved over time.

Travel 87
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PR Rock Stars: Boston Scientific’s Amanda Gebhard

Communications Conversations

But it can sometimes hinder innovation and creativity, and it definitely creates time and work. So if your goal is to do cool, exciting work that makes for good case studies, healthcare probably isn’t right for you. Those jobs require vastly different skill sets, yet to some degree, companies expect it all from one person.