Presspage

JANUARY 23, 2024

Make it Visual: The Power of Infographics In this age of information overload, visual data representation is the key to bringing a message across. Infographics are an effective tool in an IRO's arsenal. Moreover, infographics are highly effective in conveying complex trends and market analyses.

Communications 78

Communications Infographics Financial Storytelling 78

Contently - Strategy

SEPTEMBER 18, 2024

The most common include an active blog, social media, long-form assets (like eBooks and whitepapers), email newsletters, and customer case studies. For example: Multimedia content: Videos, infographics, podcast An estimated 3.63 Don’t get us wrong: You need these types of assets.

Content Marketing 98

Content Marketing Creativity Marketing eBook 98

Contently - Strategy

NOVEMBER 8, 2023

Infographics: Infographics distill complex information into visually engaging snapshots, enhancing user understanding. Case Studies: Leveraging real-life examples of problem-solving and success , case studies establish trust and demonstrate tangible results, making them persuasive tools for converting potential customers.

B2C 52

B2C Case Study B2B Content Marketing 52

Contently - Strategy

AUGUST 27, 2024

A couple simply forward me press releases and offers for interviews, and I can choose whether to bite or not. In some cases, brands give full Slack privileges to freelancers. Ask for feedback Routinely interview your freelancers the way you interview your clients and seek feedback from full-timers.

Pitching 52

Pitching Interviews Employee System 52

5W PR

JANUARY 31, 2024

PR specialists pitch stories, arrange interviews, and share press releases to secure positive media coverage for the company or its products. Content created includes press releases, blog posts, whitepapers, case studies, and other materials that can be shared through various channels.

Technology 78

Technology Product Launch Crisis Management Case Study 78

Stern + Associates

JULY 24, 2024

Use tools like surveys, interviews, and analytics to gain insights into your audience’s behavior and preferences. Action Tip: Create a content calendar that includes a mix of blog posts, whitepapers, case studies, videos, and infographics. Action Tip: Conduct thorough market research to develop detailed buyer personas.

B2B 62

B2B Marketing Analytics Case Study 62

Sword and the Script

FEBRUARY 3, 2018

Other readers liked these related posts: 3 Cases Studies of Augmented Reality in B2B Marketing [UML]. For anyone that’s straddled the Atlantic Ocean in marketing, that a delicious piece of trivia for ‘marketeers’ from Jason Miller of LinkedIn in an interview with Kerry O’Shea Gorgone. Give our services a try. Talk to Us !

Content Marketing 62

Content Marketing Creativity Apparel Marketing 62

Contently - Strategy

NOVEMBER 27, 2018

Interview your existing customers to find out more about their demographics, habits, and preferences. Brand awareness occupies the top layer of the funnel, establishing trust through blog posts, infographics, videos, and social posts that avoid self-promotion. You need to define your own audience before you can own it.

Strategy 111

Strategy How To Content Marketing Analysis 111

MaccaPR

MARCH 7, 2016

If you’re already creating content for the masses — whether an infographic, video, case study, blog post, white paper or e-book — view the newsroom as an aggregator. To help, Mayo created its own news network with all the tools and resources a journalist needs to file a story without personally interviewing a Mayo expert.

How To 48

How To Media Print Real Estate 48

MaccaPR

OCTOBER 5, 2015

4 Big Content Marketing Lessons from General Mills, 3M, Ameriprise Financial & SCHERMER ," " Become Epic with Content Marketing: Interview with author Joe Pulizzi ," and " 5 Eye-Opening Lessons From 'Epic Content Marketing' "). market its recent content offer of a customer journey infographic. Step 3: Get Started. Prioritize.

Content Marketing 48

Content Marketing How To Marketing Infographics 48

Journalistics

MARCH 2, 2013

Writing proficiency will be the difference between you getting a second interview and a rejection letter. Bonus tip: sure you can talk about your internship experience, but if you prepare a case study or presentation on the work you did, you would make a stronger impression. Second, Internship Experience.

Pinterest 52

Pinterest Writing Interviews Social Media 52

Journalistics

JULY 6, 2013

There was case study after case study about how powerful the consumer has become in the age of social media – and how ill-equipped most brands were to deal with issues in real-time. How ready are you to deal with a real-time marketing & PR event?

Marketing 52

Marketing Community Case Study Trends 52

Contently - Strategy

OCTOBER 25, 2023

The content should showcase your brand’s unique attributes, transitioning them from just a lead to a marketing qualified lead (MQL)—someone who’s shown interest in your products or services through specific marketing activities, indicating a higher likelihood of becoming a customer.

Content Marketing 52

Content Marketing Tools Analytics Agency 52

MaccaPR

DECEMBER 19, 2016

For content marketers seeking to generate leads from that new blog post, white paper, case study, event, infographic, research report, or webinar, here are 33 ways to ensure that your content is found, downloaded, clicked-on and consumed. Here's how: 33 Content Marketing Promotion Ideas.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

PR Conversations

OCTOBER 20, 2015

Most of the time I’m affected is when I read non-fiction (biographies or case studies). For example, a couple months ago, the company published a great infographic about what consumers talk about in terms of payments on social. I often think about how I can incorporate something into my job (or why I should not take that path).

Conference 40

Conference Meeting Case Study Film 40

Contently - Strategy

APRIL 24, 2019

I interviewed all the people who would be stakeholders in our work,” she told us. “I If you only produced blog posts before, maybe scaling means starting to create visual content like infographics and video. Infographics are much more time-consuming and take more rounds of design and iteration,” Fox said.

Content Marketing 100

Content Marketing Infographics Insurance Insurance 100

Buzzstream

SEPTEMBER 18, 2024

I know, I’m reading through some of your case studies in how you think and ideate about some of these for some of these clients, there was one in particular that you created a campaign around hiring icks, right? You’re not putting together like a infographic with all the stats on them or something. Darren: No.

Creativity 117

Creativity Digital PR Data Pitching 117

Stephen Waddington

DECEMBER 5, 2018

You should not start with three pages of A4, but a tweet, an infographic or a video. They are typically looking for information, case studies or comment. The UK government’s executive communication director Alex Aiken has railed against sending out stuff for the sake of it, calling on press officers to become content producers.

Media Relations 115

Media Relations Media Print Newspapers 115

Buzzstream

JUNE 5, 2024

ResumeBuilder’s AI Interview Study Strategy: Using survey data from a full-service paid platform to create a pitchable post. One study from ResumeBuilder.com used SurveyMonkey to craft a survey around the interview process from a company hiring standpoint. Digitalprex on X This account on X shares PR content found online.

Digital PR 62

Digital PR Examples Strategy Survey 62

Sword and the Script

NOVEMBER 29, 2016

This is a sure-fire path to fail in content marketing, and a central theme of a piece by the analyst firm Gartner on content marketing , stemming from an interview with Joe Pulizzi of the Content Marketing Institute. Get to the latest infographic before it’s published – and pitch it to a media outlet first.

Content Marketing 60

Content Marketing Publicity Marketing Television 60