PR for Anyone

MAY 26, 2022

Media does give you authority and makes you more credible but it won’t necessarily get you instant sales the minute you appear on television or in a print interview. Take the time to build out that process.

Television 130

Television Print Interviews YouTube 130

ImPRessions - Crenshaw Communications

DECEMBER 21, 2016

As we get ready for the new year, we’ve interviewed some tech PR specialists to get their take on what’s around the corner. The smart B2B tech PR team will leverage CX team experiences to create compelling case studies and content. CX goes hard. Everyone loves a story of customer service that goes above and beyond.

B2B 120

B2B Customer Service Software Technology 120

PR for Anyone

JUNE 30, 2021

You need to be pitching national publications NOW for stories that will go to print in October. This is going to seem kind of crazy but if you’ve been following me for awhile, you know this. Hard to think that far ahead. That being said, isn’t it worth it to have millions of people learn about your product service or brand?

Pitching 130

Pitching Nonprofit Financial Insurance 130

Solo PR Pro

JULY 5, 2022

I still subscribe to one print newspaper, the Atlanta Journal-Constitution, and read it every morning. I write a lot of case studies and blog posts for clients, so I usually have a handful of interviews with customers or subject matter experts. Anne Isenhower, Anne Isenhower Communications. ” I break around 11 a.m.

Meeting 98

Meeting Writing Pitching Case Study 98

Communications Conversations

OCTOBER 15, 2019

Lean on trends, research and case studies. Cloud) and print (The Minneapolis St. To shamelessly self-promote: Life Time’s communications team always stood out to me because they gave me access to interview executives and gave me timely news tips when they were ready to discuss them. Maybe it’s just dumb luck.

Media Relations 100

Media Relations Pitching Media Report 100

Buzzstream

DECEMBER 4, 2024

She’s been quoted in several of our articles and created a fantastic case study of her digital PR success with KURU Footwear. You actually did a case study for us on BuzzStream, and that’s where I met you. I think I have done, I’ve done TV interviews. I’ve done, radio.

Digital PR 71

Digital PR SEO Agency Pitching 71

Buzzstream

SEPTEMBER 27, 2018

Illustrative case studies – you or your clients have demonstrated, with data to back it up, that you know how to respond to this topic. Deep research – you know how to access information that is highly technical, industry specific, or hidden (through out of print works, interviews, etc.)

Strategy 99

Strategy Analysis Reddit Data 99

Sword and the Script

JANUARY 31, 2023

With its partnership with LexisNexis, Propel will give users expanded print monitoring capabilities.” PRophet announced a partnership with Yoodli, “an innovative AI-powered software platform which helps users improve media interviewing, public speaking, and communication skills using artificial intelligence” (AI).

Software 78

Software Case Study Technology Tools 78

MaccaPR

MARCH 7, 2016

According to statistics from the American Society of News Editors, print news staffing fell by 65 percent from 2005-2015. As print and broadcast newsrooms shrink, a company’s ability to have its media-worthy content at the fingertips of inquiring journalists has never been so vital. Adobe (pictured below) has a great template.

How To 48

How To Media Print Real Estate 48

MaccaPR

FEBRUARY 11, 2016

Check out the case studies below: "Betty Loves All Families" - Betty Crocker. Featuring a collection of interviews, video booths and film, the video asks one simple question: “What is one thing you want the world to know about your family?” Like A Girl" - Always.

Brand 48

Brand Branding Marketing Film 48

Journalistics

MARCH 2, 2013

Writing proficiency will be the difference between you getting a second interview and a rejection letter. Bonus tip: sure you can talk about your internship experience, but if you prepare a case study or presentation on the work you did, you would make a stronger impression. Second, Internship Experience.

Pinterest 52

Pinterest Writing Interviews Social Media 52

Ethical Voices

FEBRUARY 20, 2023

We have allies, of course, of the organization, but IPPRA, for short, the Indigenous Peoples Public Relations Association, is a member-based organization where Indigenous communications professionals from around the world can come together and exchange ideas, best practices, and case studies.

Ethics 84

Ethics Community Conference System 84

Stuart Bruce

JUNE 24, 2015

We also used news conferences, journalist interviews and news releases (earned), a corporate magazine (owned) and securing speaker platforms at events where executives could network and tell stories (shared). Both of these ideas are basically today’s way of doing the editorial re-prints PR used to do.

Advertising 60

Advertising Advertising Content Marketing Case Study 60

Beyond PR

MAY 11, 2016

It’s these moments in video marketing that can transform a data- or information-heavy message into compelling, easy-to-understand, and profitable content, as seen in our Intermedia-MultiVu Creative Services case study. You interviewed people for a reason. Organize Your Script’s Elements . What about sound?

Video 40

Video Writing Marketing Case Study 40

MaccaPR

DECEMBER 19, 2016

For content marketers seeking to generate leads from that new blog post, white paper, case study, event, infographic, research report, or webinar, here are 33 ways to ensure that your content is found, downloaded, clicked-on and consumed. Here's how: 33 Content Marketing Promotion Ideas.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

Waxing UnLyrical

JANUARY 13, 2011

When I built a case for creating it, I focused on showing how the site would be a greater asset to our institution than the internal print publication I managed. By switching to a blog we saved printing and distribution costs. That wasn’t necessarily the case with our print publication. It’s either/or.

Blogging 76

Blogging How To Print Facebook 76

Stephen Waddington

DECEMBER 5, 2018

The rise of mass media, namely print newspapers, magazines, radio and television, provided a shortcut to large audiences and it enabled the business to operate at scale. At the same time, the ability to print fast and cheaply bought about a concurrent revolution. As a result print circulation has fallen dramatically.

Media Relations 115

Media Relations Media Print Newspapers 115

Buzzstream

NOVEMBER 10, 2020

Get weekly exclusives (find a celebrity, conduct the interview etc.). Include expert commentary and case studies. We, as journalists, have to secure stories for the majority of stories and pitches sent in, regardless – as well as additional stats and case studies. Keep an eye out for breaking stories.

Pitching 164

Pitching Writing Digital PR How To 164

Karen Freberg

MARCH 2, 2018

I know seeing the physical book printed out will be truly exciting! Deirdre has a great podcast called Women Worldwide , and wanted to interview me. Each chapter doesn’t begin with a case study, but a story from a leading professional in the industry. When my editor shared it with me, I did get a little teary eyed.

Social Media 40

Social Media Exercises Resources Writing 40

Sword and the Script

NOVEMBER 29, 2016

The same is true in print. This is a sure-fire path to fail in content marketing, and a central theme of a piece by the analyst firm Gartner on content marketing , stemming from an interview with Joe Pulizzi of the Content Marketing Institute. Weave media placements earned with a case study for blog posts.

Content Marketing 60

Content Marketing Publicity Marketing Television 60

Cision

MAY 21, 2015

Social Media Examiner’s Michael Stelzner helps your business navigate the social jungle with success stories and expert interviews from leading social media marketing pros. Maritza brings her experience as a serial entrepreneur and interviews today’s leading entrepreneurs. Find show notes at [link]. 14) John Jantsch.

Social Media 120

Social Media Marketing Pinterest Media 120

Buzzstream

DECEMBER 2, 2024

Be prepared with unique stories (if possible) to tie to campaigns Ellie talked about how many journalists will ask for “case studies,” aka real-world stories that complement the data in the stories she pitches. Vince: Can you explain the case studies to me so I understand what you’re talking about?

Digital PR 62

Digital PR Case Study Media Pitching 62

Buzzstream

NOVEMBER 13, 2024

And I entered digital PR a bit by mistake, if I’m being completely honest, like during the interview, I was asked if I thought I could get links on news publications and having been news desk side and I’ve actually added links into stories myself. Do they prefer case studies? I just thought, sure, like, why not?

Digital PR 62

Digital PR SEO Pitching Strategy 62