PR for Anyone

OCTOBER 14, 2021

Why not take the media you receive – an article, blog, or radio or television interview, and send that to a prospective client or customer. Tell them you thought they might be interested in the topic and that you were interviewed on the subject. Another thing to consider is that media begets media. That’s not real.

Tools 130

Tools How To Publicity Interviews 130

PR for Anyone

MARCH 10, 2022

I keep getting emails from attendees about all the interviews they are landing – yay! One client, literally hit send and heard right back from the journalist and got an interview the following week when she got back. We had two people who went on national radio tours. It was amazing.

Media 130

Media Pitching Television Interviews 130

The Hoyt Organization

SEPTEMBER 21, 2024

Craft A Clear And Consistent Message When communicating information to your audience, the message needs to be clear, consistent, and simple across all channels – whether it’s social media, a radio interview, an educational article shared with a news and lifestyle publication, or using an influencer to communicate and amplify the message.

Healthcare 91

Healthcare Industry Strategy Case Study 91

Stephen Waddington

MARCH 17, 2021

BBC investigation into bullying and harassment I was apprehensive when the BBC asked to interview me about my experiences of working at Sellafield. The first of so many supportive messages had already landed in my inbox by the time I heard our story on the BBC Radio 4 Today programme at 7am. I read the BBC’s online piece. I liked it.

Storytelling 147

Storytelling Local Case Study Television 147

Waxing UnLyrical

NOVEMBER 24, 2010

Image: betsyjean79 via Flickr , Creative Commons Advertising, Marketing, Public Relations, Journalism, Design, Digital, TV, Radio, Podcasts, Blogging, Social Networks, Newsfeeds, Affiliate Marketing, Web TV, SEO… Creative industries have evolved just as the environments, mediums, consumers and needs of our clients have evolved over time. .&#

Travel 87

Travel Case Study Creativity Advertising 87

PR for Anyone

MARCH 30, 2022

When someone sees you on TV or in an article or hears you on the radio or on a podcast, you have instant credibility… instant authority. . #3 – publicity is what we call “earned media.” ” Someone else is using you as an industry expert so you’ve earned that citation. This is the power of media.

Advertising 130

Advertising Advertising Publicity Video 130

Critical Mention

SEPTEMBER 10, 2019

Also, other great resources to add to your website are eBooks, case studies and white papers. For example, you can create a case study where you interview one of your current clients on how they utilize your product. Have an Awesome Website. According to Pew Research Center , 81% of Americans own smartphones.

Reputation 60

Reputation Case Study Mobile eBook 60

PR for Anyone

AUGUST 25, 2022

So for the next thirty days, in terms of your local media, newspaper, radio, television, you have a great opportunity to pitch back-to-school stories. Transcript. It is the end of August. I know where I am, the majority of the kids went to school today. Think about what you can talk about related to going back to school.

Pitching 130

Pitching Media Insurance Insurance 130

Buzzstream

MARCH 5, 2025

Use emotion to lead your content ideation process In virtually every interview or chat Ive had with content marketers and digital PRs, they talk about how important emotion is to the success of your content. The fact that two of our podcast guests mentioned this in interviews tells me that this is worth calling out.

Digital PR 62

Digital PR Pitching Study Google 62

Communications Conversations

OCTOBER 15, 2019

Lean on trends, research and case studies. Before joining the Life Time communications team I was a journalist for about five years across radio (WJON-St. Maybe it’s because I’m getting in inboxes before they’re cluttered. Maybe it’s just dumb luck. I prefer to think it’s the former.

Media Relations 100

Media Relations Pitching Media Report 100

Buzzstream

DECEMBER 4, 2024

She’s been quoted in several of our articles and created a fantastic case study of her digital PR success with KURU Footwear. You actually did a case study for us on BuzzStream, and that’s where I met you. I think I have done, I’ve done TV interviews. I’ve done, radio.

Digital PR 71

Digital PR SEO Agency Pitching 71

Ethical Voices

FEBRUARY 20, 2023

We have allies, of course, of the organization, but IPPRA, for short, the Indigenous Peoples Public Relations Association, is a member-based organization where Indigenous communications professionals from around the world can come together and exchange ideas, best practices, and case studies.

Ethics 84

Ethics Community Conference System 84

MaccaPR

JUNE 1, 2016

Just as our society transitioned from radio to TV over a half-century ago, we now find ourselves in the age of digital disruption. See more details of the case study here. This shift was all about disintermediation: the removal of a brokering entity between producers and consumers.

Branding 48

Branding Brand Storytelling Healthcare 48

Stephen Waddington

DECEMBER 5, 2018

The rise of mass media, namely print newspapers, magazines, radio and television, provided a shortcut to large audiences and it enabled the business to operate at scale. They are typically looking for information, case studies or comment. You should not start with three pages of A4, but a tweet, an infographic or a video.

Media Relations 115

Media Relations Media Print Newspapers 115

Cision

MAY 21, 2015

And get this: according to Edison Research , people who listen to audio listen to podcasts almost as much as they listen to the radio. Social Media Examiner’s Michael Stelzner helps your business navigate the social jungle with success stories and expert interviews from leading social media marketing pros. 14) John Jantsch.

Social Media 120

Social Media Marketing Pinterest Media 120

Buzzstream

DECEMBER 2, 2024

Be prepared with unique stories (if possible) to tie to campaigns Ellie talked about how many journalists will ask for “case studies,” aka real-world stories that complement the data in the stories she pitches. Vince: Can you explain the case studies to me so I understand what you’re talking about?

Digital PR 62

Digital PR Case Study Media Pitching 62