PRSay

JANUARY 14, 2020

Decades before “integrated communications” was coined to describe a more comprehensive approach to organizational strategy, Burson and Marsteller called it “total communications,” and their offering changed the game. Mr. Burson attributed his success in leadership to “hiring better people and letting them do their thing.”

Leadership 158

Leadership Automotive Employee Corporate 158

PRSay

AUGUST 15, 2019

Limeade was a proud sponsor of Connect 19 — the PRSA Employee Communications Section’s annual conference. They’re health care professionals, retail associates, baristas, truck drivers and construction workers — their workplace is in motion, their home bases are break rooms, bulletin boards and the manager’s office.

Communications 108

Communications Employee Enterprise Local 108

ImPRessions - Crenshaw Communications

JANUARY 16, 2018

Insufficient communication. Effective communications needs a mix of “rich” and “lean.” ” In-person, Skype or phone calls are considered “rich” channels of communication and are the most effective ways to hammer out complex ideas, solve problems or address larger strategic questions.

Skype 170

Skype Interviews Crisis Communications Crisis 170

PRSay

MARCH 26, 2018

I find that while industrial, professional and other formalized conduct codes can be helpful, when the decisions become more acts of leadership, how things go depends more on the leader’s personal code of conduct than other standard professional prescriptions. Intend to make a constructive, positive, ethical difference every day.

Ethics 119

Ethics Construction Leadership Writing 119

ImPRessions - Crenshaw Communications

JUNE 28, 2023

It can create transparency, clarify uncertainties, and transform potential crises into platforms for constructive dialogue. Ultimately, the challenge for PR and communications is to highlight the ways these AI systems can enhance human creativity, rather than replace it, while alleviating fears of an apocalyptic robot uprising.

Technology 170

Technology Strategy Privacy Healthcare 170

PR in High Definition

MAY 26, 2020

However, many of the communications from Boris Johnson and the Queen have had a decidedly wartime tone, so it seems fitting to bring them back into the spotlight again. However, this does give us a firm timeline; marketing and communications staff should plan for a linear return to (a new) normal over this period.

Communications 118

Communications How To Construction Employee 118

PRSay

MARCH 19, 2021

Combine this trend with the increasing competition to break news first, and facts are often forced out of communications. In my view, professional communicators also have a moral obligation to follow these three, fundamental tenets: Set the example. Take a stance for truth.

Ethics 172

Ethics Construction Television Radio 172

PRSay

MARCH 23, 2018

As a corporate communicator who, like others, nervously and helplessly watched the water rise, I learned about the parallels that can be drawn between the historic flood and how companies respond to their own crises. Similarly, companies can anticipate many of the resources they’ll need if a crisis strikes.

Corporate 108

Corporate Communications Crisis Management Crisis 108

ImPRessions - Crenshaw Communications

MARCH 17, 2017

For thought leadership campaigns, PR teams put together interesting content like blogs, white papers or bylined articles for clients on subjects as varied as clean energy and construction. But in all agencies, the importance of business communication can’t be underestimated. Be a good communicator.

Training 159

Training Writing Pitching Video 159

ImPRessions - Crenshaw Communications

MARCH 23, 2017

One nearly surefire tactic for building thought leadership, creating quality content, and earning trade media coverage is a panel discussion event we call the business thought leadership panel. Hosted panels are generally thought leadership and branding opportunities. A panel could succeed with a few food stations.

B2B 136

B2B Leadership Trade Shows Insurance 136

The Hoffman Agency

MARCH 4, 2025

Tight deadlines, the complex semiconductor industry, and the delicate dance of client-agency communication constantly kept me on my toes. In previous workplaces, leadership often felt like a distant entity emerging only for final presentations. At first, even drafting a simple email felt like a minefield of overthinking.

Course 36

Course Leadership Construction Internal 36

PRSay

DECEMBER 14, 2021

If social media has been an important communication tool, then the “metaverse” could be the next frontier of connectivity and interaction. Funded by investors and exchange-traded funds (ETFs), video game developers and programmers are working full-time to construct this brave new world. Roblox Corp., Smith, M.S. ,

Real Estate 158

Real Estate Journalism Construction Newspapers 158

ImPRessions - Crenshaw Communications

MAY 15, 2017

A team project fosters give and take, building on an idea to improve it or learning to take constructive criticism if warranted. If they’re in a smaller firm, this opportunity may also mean more facetime with leadership, which is a real plus. Grow verbal communications skills. .

Skype 147

Skype Agency Meeting Software 147

PRSay

JUNE 7, 2021

Media fires that communicators could have doused before the 6 o’clock news, even a decade ago, can now erupt into global conflagrations, thanks to smartphones and social media. But when crises arise, in-house communications personnel often mistakenly believe that their ideas to counteract the damage are foolproof and cannot be second-guessed.

Crisis 163

Crisis Exercises Crisis Communications Reputation 163

PRSay

APRIL 11, 2018

In professional sports, winning often depends upon how well a team can communicate. Here are three communications narratives that will likely persist throughout the season: Managing with analytics. From a communications standpoint, this story is hardly unusual. Strategizing when the game on the line is integral to winning.

Analytics 90

Analytics Communications Trends Sports 90

Doctor Spin

NOVEMBER 29, 2023

Thought leadership might be the right PR strategy for you. What does thought leadership entail? In this blog post, I’ll explore the principles of thought leadership as a PR strategy. As such, thought leadership could be considered a tall order. Be genuine in your communications and actions. Foster authenticity.

Leadership 52

Leadership Strategy Wikipedia eBook 52

PRSay

MARCH 29, 2018

These questions were answered by Michael Hemmesch , director of public relations at the College of Saint Benedict and Saint John’s University and a member of the Senior Summit Planning Committee: What are the biggest challenges that communications leaders in higher education face today? Someone will be upset with you.

Education 74

Education Communications Privacy Construction 74

PRSay

SEPTEMBER 5, 2017

Please join the discussion through blog posts, webinars and Twitter Chats (#PREthics) scheduled throughout the month of September and consider the content a catalyst for integrating ethics and ethical practice into your daily communication activities. Core Value No. Speak Up — Early, Preferably Now. Teach Your Way Through Real Trouble.

Ethics 125

Ethics Construction Newspapers Crisis 125

ImPRessions - Crenshaw Communications

MAY 4, 2017

Following the editorial guidelines will streamline the process and improve the odds of publication, as discussed in a previous post on how to construct bylined articles. The post Improve B2B PR With Better Bylines appeared first on Crenshaw Communications. Write for the audience.

B2B 136

B2B Guidelines Writing Pitching 136

PRSay

JUNE 11, 2019

As head of business development for Makovsky Integrated Communications , I attend networking conferences in many different customer niches. Imagine, for example, that a construction worker breaks both of his or her legs in a car accident. Once again, it’s crucial for communicators to understand these advances.

Insurance 142

Insurance Insurance Sports Telecommunications 142

Deirdre Breakenridge

NOVEMBER 23, 2016

If you’re in PR and communications, here are five quick and easy ways to show your colleagues, peers and industry professionals that you’re thankful. She was asking me about different careers in PR … what type of PR would suit her best and whether she should pursue agency or in-house communications work.

Skype 150

Skype Industry Storytelling Interviews 150

Sword and the Script

OCTOBER 2, 2018

The job description discussed in the courtship didn’t match the reality: “To his surprise, his role was limited mostly to marketing communications, including advertising and social media. The 4Ps is the classic construct that articulates the four traditional levers available to drive growth. The data?

Survey 100

Survey Marketing Product Launch Construction 100

Cision

DECEMBER 15, 2016

Steve Cox, Vice President of Public Relations at Sodexo joined us recently for a stellar webinar on how to utilize earned media to enhance marketing and communications programs and drive organizational growth. For the questions we couldn’t get to during the live Q&A, Steve was kind of enough to answer them for attendees below!

Measurement 120

Measurement B2C Construction Analysis 120

Ishmael's Corner

JANUARY 6, 2015

And they communicated the China news on the corporate blog. Yes, they’re both construction materials, but each has a distinctly different use. It’s one of the best ways for a company to demonstrate thought leadership, show a “face” and put forth a position without depending on third-party media. Not at a press event.

Corporate 60

Corporate Blogging Google Communications 60

Stern + Associates

DECEMBER 5, 2023

How can leaders model an environment of open communication where it’s safe for all to speak up? The post The Competent Courage Playbook for Open Communication that Drives Innovation appeared first on Stern Strategy Group. We have to drop the myth that there’s a personality type for courage.

Communications 62

Communications Employee Construction Strategy 62

Barokas

DECEMBER 20, 2017

Meena Dayak, vice president of integrated media and communications for the American Public Power Association: Our content comes from different sources. Tracy Mehan III, executive director for government affairs at the American Water Works Association: A lot of our advocacy-related communication is shoe leather. Read, read, read.

Construction 68

Construction Healthcare Leadership Local 68

Critical Mention

JUNE 12, 2018

These epic World Cup fails show us what NOT to do when it comes to best PR practices and how to use crisis communication strategies to quickly recover. We’ve put together some of the most notorious examples of World Cup PR disasters below and takeaways for PR pros on how crisis communications strategies can save the day.

Crisis Communications 69

Crisis Communications Crisis Construction Leadership 69

Prohibition

JANUARY 24, 2022

Having a crisis communication plan in place ahead of time reduces confusion, ensures an effective communication flow, and improves messaging timeliness during or after a crisis. The basics of good crisis communications are the same for every company. The basics of good crisis communications are the same for every company.

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

PRSay

SEPTEMBER 28, 2017

Please join the discussion through blog posts, webinars and Twitter chats (#PREthics) scheduled throughout the month of September and consider the content a catalyst for integrating ethics and ethical practice into your daily communication activities. To be valued for your independence, you need to set the example every day. Make restitution.

Ethics 90

Ethics Construction Guidelines Television 90

PR in High Definition

MARCH 24, 2021

However, many people find the brutal truth intensely painful and can’t find anything constructive in the criticism or conversation. Some of us thrive in these situations, as it gives us a reason and a way to improve and better ourselves. The criticism spurs some on to a greater future. How do you measure the depth of a void?

Reputation 107

Reputation Construction Employee Measurement 107

PRSay

AUGUST 29, 2024

Earlier this summer, my agency, Carabiner Communications , celebrated a milestone — 20 years in operation. Drawing from my experience, following are five suggestions for constructing a successful virtual agency that can withstand the test of time. Leverage technology. Keep a professional posture.

Strategy 78

Strategy Real Estate Agency B2B 78

Barokas

SEPTEMBER 12, 2018

The focus of his job was buying steel from mills that make it and selling it to construction companies that need it. After 15+ years on the client side, Karli began focusing on the operations of the agency and many new disciplines along the communications spectrum. Check back often to see all that we have in store!

Agency 138

Agency Hotels Healthcare Enterprise 138

Stephen Waddington

APRIL 29, 2020

Grief and loss - not just from deaths but from job losses, life changes, separations and scarcity Fear - of circumstance, of deprivation, of change Anger - at system failure, leadership, challenges to leadership, intolerance and inequity And what might be the ultimate test of success? Communicate.

Leadership 96

Leadership Construction Resources Community 96

PRSay

MARCH 7, 2024

The film’s implications for communicators Few movie campaigns have left as powerful a mark as the strategic collaboration between Warner Bros. Dr. Regina Luttrell is senior associate dean and associate professor, Newhouse School of Public Communications at Syracuse University. and Mattel for the 2023 “Barbie” movie.

Film 129

Film Marketing Sports Hotels 129

Doctor Spin

DECEMBER 30, 2023

Positive reinforcement is critical in fostering an open and transparent internal communications culture. This blog post highlights the importance of separating recognition from rewards from feedback in communicative leadership, providing a framework with rules for effective implementation. Leadership = Communication?

Leadership 52

Leadership Internal International Employee 52

Stern + Associates

FEBRUARY 20, 2023

Existing data science techniques cannot accurately understand key cultural nuances in language amongst predominantly communities of color. Tapping a diverse group to incorporate their expertise into data used by technical systems results in crucial knowledge and insights, ensuring that output will be used and embraced.

Local 118

Local Community Ethics Education 118

Shift Communications

DECEMBER 8, 2016

SHIFT, using Google Surveys, constructed two separate surveys meant to build a comprehensive understanding of the realities of work life. Objectives: -Build thought leadership and brand awareness. Strategies: -Demonstrate leadership by providing commentary and data around top IT and workplace trends.

Survey 60

Survey Data Brand Branding 60