Remote PR Jobs

SEPTEMBER 25, 2023

width="1/1" tablet_width_inherit="default" animation_type="default" bg_image_animation="none" border_type="simple" column_border_width="none" column_border_style="solid"][vc_column_text] Originally seen in Harvard Business Review Over the last year, there has been no shortage of avoidable PR nightmares for leading corporate brands.

Agency 100

Agency How To Survey Employee 100

PR in High Definition

OCTOBER 28, 2021

Recently, the company announced that it plans to hire 10,000 employees in the EU to work on this so-called metaverse, and it got me thinking – will the metaverse force us into changing the way we communicate, or will it just be another tech plaything that doesn’t really go anywhere? What it means to communicate in the metaverse.

Communications 62

Communications Wikipedia Meeting Technology 62

Onclusive

JANUARY 20, 2020

However, earned media can be amplified in numerous ways, including company newsletters, email campaigns, corporate social media channels, employee advocacy programs, etc. Sure, the communications department, digital media team or paid social team could all independently amplify earned media.

Marketing 195

Marketing How To Measurement Advertising 195

ImPRessions - Crenshaw Communications

MAY 18, 2018

Especially in today’s atmosphere of increasing corporate activism , a company that takes a stand on a controversial topic can create lasting bonds with customers – even if it alienates others in the process. PR is a primary tool for corporate speech on social issues. But the storytelling should go beyond the founders and employees.

Brand 149

Brand Branding Storytelling B2B 149

PRSay

APRIL 5, 2023

Organizations big and small were represented, as were PR specializations ranging from public administration and retail to finance and food service. Here’s the breakdown: 54% of respondents work at PR agencies, 24% work for corporate PR departments and 22% work as independent PR practitioners.

Survey 88

Survey Measurement Employee Retail 88

ImPRessions - Crenshaw Communications

SEPTEMBER 5, 2019

Entrepreneur and presidential contender Andrew Yang has used his 15 minutes to warn us of the hollowing-out of key industries like retail, customer service, and trucking as a result of AI. How are its employees treated? As machine-learning algorithms grow more sophisticated, it’s natural to assume the worst. What does it value?

Marketing 173

Marketing Storytelling Creativity Privacy 173

Ethical Voices

SEPTEMBER 18, 2023

Joining me on this week’s episode of EthicalVoices is Cheryll Forsatz , the Vice President of Corporate Communications and Public Relations for Ferrero USA. I am a corporate communications and brand strategist with more than 25 years of experience working with global consumer brands. Now, internal is external.

Ethics 52

Ethics Product Launch Corporate Consumer 52

Presspage

FEBRUARY 9, 2018

But offering an array of innovative and sustainable products and services for these markets, challenges the communications team in many ways. The team must communicate in the local language for each market. That begins with translating product information, business communications, and media collateral.

Strategy 83

Strategy Energy Local Retail 83

Solo PR Pro

SEPTEMBER 21, 2021

Upon graduating, Susan decided to leave reporting behind and instead put her skills to work doing media relations for a major retailer back in her hometown. When I first left my corporate job, I could not believe how much business was out there for someone who had strong media relations skills and good crisis experience,” Susan says.

Meeting 91

Meeting Retail Groups Hotels 91

Landis PR

JUNE 28, 2021

It happened because of a renewed commitment to corporate social responsibility and a new commitment to build a culture of care for customers. During COVID, we heard a lot about companies recognizing the serious toll the pandemic took on the mental and emotional well-being of employees. Building a Culture of Care for Customers.

Industry 85

Industry Retail Employee Crisis 85

Shift Communications

JULY 29, 2020

Now, returning means learning new ways to collaborate, communicate and lead while bridging the distance. This must all be clearly defined and communicated to help everyone embrace the new reality with positivity. Brick and mortar retailers have transformed overnight into omnichannel power houses. So, what comes first?

How To 78

How To Retail Employee Community 78

MaccaPR

FEBRUARY 19, 2018

Here’s a question for PR and marketing pros: Which was the most significant corporate communications cri sis recently ? No matter what the intention, recognize that every rude Tweet or callous Facebook post from a misguided employee or manager is now as public as a news release fired out globally. Hard to select just one, eh?

Instagram 98

Instagram Crisis Local Privacy 98

Newsfile

MAY 11, 2023

Along with this, shareholders and stakeholders expect to see important environmental, social and governance (ESG) communications. Therefore, companies can distribute the following newsworthy press releases as part of their ESG communications. To put it simply, your employees and stakeholders will be impressed.

Writing 52

Writing Energy Training Education 52

MaccaPR

JANUARY 8, 2021

Listen To and Welcome Employees on Social. Brands know they should listen to consumers, but what about listening to employees? Arik highlighted the cautionary tale of Sherwin-Williams, which fired an Ohio employee whose TikTok channel of paint mixing was mesmerizing his 1.2 Corporate Blogs Are Making a Comeback – Big Time.

Social Media 62

Social Media Trends Marketing Viral 62

Burrelles Fresh Ideas

FEBRUARY 13, 2024

Major social media platforms are stepping up their game by providing retailers with specialized tools for social commerce. But, if you’re an online retailer with your website and store, you can also lead customers to your site for extra benefits. Big names like Facebook, Instagram, Pinterest, and TikTok are all in on this.

Social Media 87

Social Media Media Mobile SEO 87

Cision

MARCH 29, 2016

Kim Spear, director at Newgate Communications, has helped her clients build brands in China and also worked with sponsors during the 2008 Beijing Olympics. For me, it was a unique opportunity to see the special relationship between PR, business and the communities where “making dreams come true” was more than just a tagline.

Local 120

Local Retail Newspapers Sports 120

Stephen Waddington

JANUARY 27, 2019

There are powerful insights for internal and corporate communication. Edelman suggests that a new contract has emerged between employer and employee. Read my analysis for the #FuturePRoofed community. ?? It's a must read for anyone working in PR.

Handbook 60

Handbook Instagram Government Community 60

Communications Conversations

AUGUST 21, 2018

We have a team member assigned to each of our retail territories so our stores have a specific point of contact and we can build relationships with local reporters. We’re also a fairly small team (about 12 on the external communications side), so we have exposure to a lot of different experiences – including crises.

Sports 113

Sports Retail Local Report 113

Sword and the Script

JANUARY 14, 2020

She’s a former colleague and friend and currently heads communications for the Auto Care Association. She talks about key issues she helps her organization communication, transitioning from a corporate role to work with an association and how she deals with the challenges we all face in PR and comms – like proving value.

Marketing 79

Marketing Data Wireless Industry 79

Stephen Waddington

MAY 16, 2019

The wide-ranging discussion covered: how to land your first job in PR; the role of a PR practitioner; the importance of continuous learning; opportunities in the North East versus other areas of the country including London; working for a start up versus a corporate organisation; the importance of mental health and culture.

Marketing 60

Marketing Newspapers Public Affairs Airlines 60

Cision

OCTOBER 16, 2017

The podcast will be published each month and feature topics about issues in earned media communications today along with knowledgeable experts. Each month we’ll hear from c-suite level communicators and marketers as they discuss challenges and opportunities facing companies in an ever-changing business climate.

Media 202

Media Storytelling Technology Data 202

Mindful Marketing

NOVEMBER 16, 2018

One multinational corporation, however, has embraced this unique group of customers in a way that should make every company listen. For instance, the store features a more open layout and low-glare surfaces in order to facilitate visual communication. Located at 6th and H Street in Washington, D.C. ,

Education 50

Education Retail Sports Groups 50

Communications Conversations

AUGUST 28, 2017

Tim: I’m the primary editor of the blog, but we have a number of employees that contribute articles to the blog on a regular basis. Then, we have one series we’re still evaluating: Our partnership with MSP Communications. Who is the team in charge of managing the blog? We ask everyone from interns to VPs to contribute.

Blogging 87

Blogging Handbook Sports Internal 87

Waxing UnLyrical

MAY 8, 2013

Her voice said, “Sure,” but then she proceeded to make me feel as uncomfortable as I’ve ever felt in a retail outlet. And it was an attitude I saw in many of the employees I encountered that day; most of them projected an air of enviable ennui. But bored to the point where we make customers feel uncomfortable?

Technology 92

Technology Customer Service Retail Software 92

ImPRessions - Crenshaw Communications

MARCH 29, 2021

Picking a public fight with powerful legislators isn’t a typical PR strategy for a giant corporation, but that’s Amazon’s latest move as a crucial union vote deadline arrives. Over the past few days, the retail giant has turned into a Twitter troll. An emotional response to a business threat.

Retail 310

Retail Twitter Banking Meeting 310

ImPRessions - Crenshaw Communications

DECEMBER 2, 2019

Crenshaw’s company culture puts its employees in a position to form bonds with each other on a personal level. In other offices I’ve worked at it was a more corporate setting with cubicles and there was little opportunity for sharing ideas. RON STEIN, ACCOUNT EXECUTIVE . I’m grateful for my co-workers.”.

Conference 156

Conference Employee Retail Trends 156

Deirdre Breakenridge

APRIL 29, 2019

That’s according to 223 PR professionals polled for the 2019 JOTW Communications Survey. This idea reminds me of a clothing retailer, who years ago put up controversial billboards and then an employee intentionally – and surreptitiously – defaced them. By Frank Strong, Founder & President of Sword and the Script Media.

Survey 377

Survey Media Relations Media Ethics 377

Mindful Marketing

MARCH 21, 2020

” The retailers’ swift actions and accusation of price gouging left Colvin sitting on over 17,000 bottles of sanitizer he couldn’t sell, even as people around the world were desperate to get their hands on the products and the product on their hands.

Viral 75

Viral Marketing Retail Transportation 75

PR Conversations

APRIL 8, 2015

The focus seems very Mr Selfridge *, which isn’t surprising as its author Lew Hahn, was president of the National Retail Dry Goods Association. The focus of Hahn’s chapter is on stores as retailers, reflecting a narrower focus of ‘customers and prospects’ than we take today. Community service.

Retail 40

Retail Radio Advertising Advertising 40

PR Conversations

APRIL 8, 2015

The focus seems very Mr Selfridge *, which isn’t surprising as its author Lew Hahn, was president of the National Retail Dry Goods Association. The focus of Hahn’s chapter is on stores as retailers, reflecting a narrower focus of ‘customers and prospects’ than we take today. Community service.

Retail 40

Retail Radio Advertising Advertising 40

MaccaPR

NOVEMBER 20, 2018

Yet some of the country’s largest corporations appear determined to allow their newsrooms – if they can be found at all – to serve as a dumping ground for old press releases, and little more. In fact, a corporation’s newsroom button is typically buried in the footer within the About Us section. So want to frustrate the media?

Mobile 91

Mobile Corporate Survey Web 91

Mindful Marketing

JUNE 4, 2022

In its ongoing search for profitable new products, the world’s largest retailer recently cooked up a novel plan—tap into Black Americans’ and others’ celebrations of Juneteenth , the federal holiday commemorating the end of slavery in the United States. retail stores, even modest margins would have added up quickly.

Film 65

Film Retail Comparison Nonprofit 65

5W PR

NOVEMBER 11, 2019

Retail & Ecommerce and Leisure, Sports & Recreation tied for last at 1.9. Industrial Manufacturing & Services and Corporate Services tied for third at 3.4. Retail & Commerce, Industrial Manufacturing & Services, and Hospitals, Healthcare & Biotech tied for seventh among the eight industries surveyed at 3%.

Data 68

Data Telecommunications Infographics Retail 68

Flatiron Communications

MAY 29, 2015

It wasn’t too long ago that Target’s customer database was massively breached from what soon was revealed as a significant failure on the mass retailer’s part. But it actually contains the keys to successful expansion for other high-end brands and designer labels and to improved brand perceptions for other mass retailers.”

Retail 28

Retail Fashion Policies Employee 28

Beyond PR

JUNE 5, 2018

A tool like Cision Communications Cloud® is great for finding the perfect influencers, as is the largest in the world and each contact profile includes unique demographic insights into their audience. In many cases, employee advocacy can be even more powerful for this propagating trust. About Rohan Ayyar.

Media 40

Media Employee Pitching Data 40

Communications Conversations

OCTOBER 16, 2017

When I was young and ruthless, I asked Dave if I could help his agency – then called Mona Meyer McGrath & Gavin – pitch the Bachman’s garden center chain as a retail client. Salaries matter, as do employee benefits – but with PR agency recruiting, it’s all about the slippery thing called culture.

Agency 113

Agency SEO Social Media Pinterest 113

ImPRessions - Crenshaw Communications

APRIL 18, 2018

Last week, seven of the public relations industry’s top PR professionals offered unusually candid insights into one of the hottest issues of the day – corporate activism. The panelists agreed that most corporations need to build trust by conducting themselves with transparency, honesty, and finesse.

Corporate 213

Corporate Ethics Apparel Journalism 213