Melissa Agnes

AUGUST 14, 2014

Apart from finally getting the opportunity to meet my fabulous friend and colleague, Karen Freberg , for the first time in person, I got to spend a day watching presentations and engaging with academics (a combination of both professors and students) on their research projects and papers. In terms of the crisis communication research.

Crisis Communications 251

Crisis Communications Crisis Communications Case Study 251

Notified

AUGUST 27, 2024

The growth of online communities and social media has led to the current age of “decentralization.” While this shift lets organizations connect directly with audiences, it also presents unique challenges for public relations pros. Or is this something corporate communicators can overcome?

Data 268

Data Storytelling Trends Corporate 268

PRSay

MARCH 7, 2025

The streaming giant’s decision to raise subscription costs presents a masterclass in strategic communication during challenging moments. Creating transparent communication Transparency is the foundation of customer trust when communicating price increases.

Corporate 88

Corporate Leadership Communications Strategy 88

PRSay

APRIL 7, 2020

A lack of trust in government and media has caused many people to ignore crucial health advice about the novel coronavirus, raising the importance of employer communications, says a special report from the Edelman Trust Barometer. Edelman’s 2020 Trust Barometer, published on Jan. Edelman’s 2020 Trust Barometer, published on Jan.

Crisis 152

Crisis Company Communications Government 152

Wadds Inc.

DECEMBER 5, 2024

Large language models are emerging as both an opportunity and risk to corporate reputation, but earned and owned media are the best means of management. Its a question top that is top of mind for corporate affairs and communication directors. How does your organisation show up in an AI large language model?

System 52

System Corporate Reputation Media 52

PRSay

APRIL 26, 2022

For businesses, societal discord presents risks to corporate reputation, employee recruitment and organizational morale. The USC report, “ The Future of Corporate Activism ,” calls professional communicators “pioneers in this unfamiliar territory.”. Communicating with purpose.

Corporate 145

Corporate Report Survey Employee 145

Bianchi Biz Blog

OCTOBER 28, 2024

In this next blog post in the series, Loreley Maldonado of Eje Comunicación, describes the business and communications environment in Mexico City, Mexico and offers advice on navigating her home market. In summary, the business environment in Mexico presents a unique blend of challenges and opportunities. Corporate events.

Marketing 101

Marketing Crisis Local International 101

Sword and the Script

SEPTEMBER 24, 2024

One study found roughly two-thirds of B2B marketers had no direct communication with customers. The biggest opportunity to demonstrate this is the annual kick-off meeting – and who you choose to present the information can have a huge impact. For example, a moderated discussion doesn’t require a presentation.

B2B 141

B2B Case Study Study Conference 141

Onclusive

DECEMBER 6, 2019

Spend two days mastering the latest and greatest in Communications Measurement. This awards event celebrates the best of the best corporate, agency, nonprofit, and education teams, and the work they produced during the entry period. International Association of Business Communicators (IABC) World Conference . PRWeek Awards.

Conference 329

Conference Marketing Case Study Measurement 329

Onclusive

AUGUST 9, 2021

Whether you’re a new PR assistant or the Director of Communications, the core of your job revolves around using news and content to put forth your brand’s desired messaging. Our job descriptions tell us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D.

Training 370

Training Media Training Crisis Communications Reputation 370

PRSay

MARCH 6, 2020

For communications professionals, it’s imperative to be proactive and bring together key people within your organization for planning and strategizing sessions. Don’t employ any tactics that fuel hysteria, and be mindful in all communications, avoiding subjective adjectives and alarming language. Being proactive.

Communications 212

Communications Employee Crisis Policies 212

PRSay

OCTOBER 16, 2020

In October, PRSA celebrates Diversity & Inclusion Month, featuring programs presented by the PRSA D&I Committee. The most important thing is to know what your options are where you live,” said Sarah Courtney, communications and digital-strategy senior director for the League of Women Voters of Orange County, Calif.

Communications 202

Communications Nonprofit Employee Local 202

ImPRessions - Crenshaw Communications

APRIL 18, 2023

Reputation management tends to touch a number of business functions, including legal, customer experience, sales, marketing, and — of course, communications. PR, on the other hand, is typically part of either marketing or communications (though we know PR can help drive sales and support other business functions as well).

Reputation 333

Reputation Crisis Customer Service B2B 333

PRSay

JANUARY 13, 2021

As you think about your internal communications plans for 2021, you must first recognize the challenges and changes that occurred in 2020. Often, a communication audit is recommended before starting any major yearly planning. Here are the three steps you need to take to run a successful communications audit. The message sender.

Internal 189

Internal International Data Communications 189

Wadds Inc.

JANUARY 24, 2025

According to Rupert Younger , founder and academic director of the Oxford Centre for Corporate Reputation, the key to their survival lies in the dual nature of reputation. Speaking at a webinar organised by the CIPR Crisis Communications Network , Younger explained that reputation is shaped by two key factors: capability and character.

Company 105

Company Ethics Reputation Leadership 105

ImPRessions - Crenshaw Communications

JULY 1, 2021

In joint presentations, my time was typically cut from 20 minutes to 5 as we worked through rehearsals. Objective advice is not always easy or reflexive in a politicized corporate environment. The post A Toast To Independent PR Agencies appeared first on Crenshaw Communications. Honest counsel.

Agency 421

Agency Creativity Advertising Advertising 421

Melissa Agnes

FEBRUARY 16, 2016

Crisis communication is one of the most important aspects of your crisis management. In fact, whom you communicate with in a crisis, along with when and how you communicate with them, can mean the difference between successful crisis management and crisis management failure. Step 2: Identify your communications channels.

Crisis Communications 193

Crisis Communications Crisis Communications Crisis Management 193

Business Wire

JANUARY 19, 2017

The stability, credibility and widespread usage of newswire distribution networks are a primary reason why communications professionals view them as the backbone of the news dissemination process. Trends and technical advancements have influenced how news is both distributed and consumed.

Financial 166

Financial Video Consumer Data 166

ImPRessions - Crenshaw Communications

APRIL 13, 2022

In the years since “purpose-driven” brands have become hot among marketing and PR people, one thing has become clear – having a well communicated purpose is good for business. Sarah Colamarino pointed out the value of “co-creation” of corporate brand purpose during her J&J years.

Brand 296

Brand Branding How To Corporate 296

PRSay

JANUARY 9, 2024

I’m excited about the New Year because it’s a busy season for the sci/tech fields, and I work as a communications consultant to science and technology companies. Powerhouse conferences are attracting well over 100,000 presenters and attendees to major venues around the globe. Not all presentation training is the same, of course.

Training 103

Training Conference Meeting Technology 103

PRSay

OCTOBER 20, 2023

17, PRSA presented an AI Keynote Salon at the Gaylord Opryland Hotel & Convention Center in Nashville, Tenn. In an era where technology is rapidly changing, topics ranged from AI in today’s PR landscape to the future of AI in public relations, as well as navigating the ethical maze and legal insights on AI as it relates to communications.

Communications 166

Communications Ethics Training Hotels 166

PRSay

JANUARY 29, 2018

This month, PRsay will feature posts by a variety of thought leaders on the year ahead for communicators and the PR profession. Great counseling firms were founded and legendary corporate communications departments were born. A shorter version of this response first appeared in the January issue of Strategies & Tactics.

Survey 134

Survey Ethics Leadership Course 134

PRSay

JULY 1, 2020

With 36 percent of executive teams being briefed on PR and communications activities on a daily basis, improving our industry’s comfort level with quantifiable measurement, is a worthy quest even against the backdrop of the pandemic. True behavior change doesn’t happen overnight,” Grant said. Rooted in the Barcelona Principles 2.0,

Measurement 174

Measurement Communications Banking Survey 174

Onclusive

APRIL 27, 2020

This week, we conclude our April blog series focused on shifting to data-driven PR and communications with the last two steps in this important process. Data-driven insights from communications activity can also become important decision-making inputs for your marketing colleagues, your executive team, and your entire organization.

Data-Driven PR 286

Data-Driven PR Measurement Data Report 286

Deirdre Breakenridge

AUGUST 26, 2014

One of the aspects I like best about being in public relations is that it presents opportunities that appeal to a wide variety of people. Some PR professionals integrate their communications skills with specific vertical industries, pursuing jobs that focus on relevant sector subject areas. and wanted that to be my specialty.

Industry 316

Industry Fashion Travel Tourism 316

PRSay

MARCH 25, 2019

.” So, what are the best ways to lessen the potential negative impacts of your internal communications going external? Treat every piece of internal communication as if it were external. For your most sensitive communications, consider face-to-face meetings, or phone calls, instead of putting it in writing.

Internal 156

Internal International Communications Employee 156

PRSay

FEBRUARY 7, 2024

While the PR and communications profession has continued to grow, many media companies keep cutting their workforces. Per its description : “This program serves as a bridge, connecting the needs of PR and communications entities with the skill sets of journalists and other professionals eyeing a transition. Absolutely!

Communications 193

Communications Sports Journalism Fashion 193

PRSay

OCTOBER 13, 2021

As trust in American institutions declines, companies should understand who they are and be consistent in how they present themselves, said Frank X. Shaw, corporate vice president, communications at Microsoft. Trust ‘can’t be a communications strategy.’. Any gap in that [consistency] causes you to degrade trust,” he said.

Communications 148

Communications Pharmaceuticals Corporate Film 148

Sword and the Script

APRIL 23, 2019

But a new survey out of the Center for Public Relations at USC Annenberg shows that isn’t happening among some PR pros and corporate communicators. The annual survey polled 210 CEOs, 1,583 PR professionals and 378 students with an eclectic mix of questions to develop the 2019 Global Communications Report.

Technology 149

Technology Study Communications Survey 149

Sword and the Script

AUGUST 18, 2020

Do PR professionals present accurate and truthful information? SlideShare boasts 80 million users sharing, as the name suggests slides, especially from presentations or research. Professional communicators that have worked on similar messages know these things go through all sorts of review. LinkedIn acquired SlideShare in 2012.

Ethics 121

Ethics Communications Survey Corporate 121

Onclusive

OCTOBER 23, 2019

Each year, more than $30 billion is invested in corporate communications, publicity and public relations. However, the challenge with the communications industry has always been the lack of credible metrics, much less the ability to measure how these investments map to quantifiable business outcomes. Responsibilities.

Marketing 46

Marketing Case Study Software Analytics 46

ImPRessions - Crenshaw Communications

JULY 13, 2022

Even if you have past experience hosting media interviews at industry events like Cannes or CES, attending in 2022 and beyond will present new challenges. Consider The Impact on Local Communities. The post Navigating Media At High-Profile Events appeared first on Crenshaw Communications. Accommodate COVID Considerations.

Media 294

Media Trade Shows Travel Interviews 294

Critical Mention

AUGUST 20, 2020

As PR pros work from home, now is a good time for them to sharpen their communication and public relations skills through educational resources. Even though many public meetings, events and conferences have been canceled, communication is still evolving. Share Tweet Share. PR Week Webinars. Talk Like Ted. PRSSA Webinars.

Resources 136

Resources Communications Education Guidelines 136

Deirdre Breakenridge

MARCH 7, 2016

On February 24th, IABC NJ, together with Rutgers University and the Rutgers PRSSA chapter, hosted a panel session on “Obtaining & Enhancing a Career in Communications.” With respect to the skills necessary for a career in communications, it is important to have the following: Good writing skills. Hands-on social media experience.

Communications 120

Communications Interviews Social Media LinkedIn 120

PRSay

JULY 3, 2024

One communications adviser who spoke anonymously said that responding to press inquiries is no longer worthwhile, especially during a crisis. Meanwhile, some communicators argue that earned media still holds greater credibility and can reach larger audiences, presenting a compelling counterpoint.

Media Relations 192

Media Relations Media Journalism Report 192

PRSay

AUGUST 7, 2024

Find more information about the largest gathering of public relations and communications professionals here. After remarks from Conference Chair Chris Perez, APR, partner, Westbound Communications, four of the breakout session speakers provided an overview of what attendees can expect this October. Or is it just schadenfreude?

Conference 88

Conference Crisis Crisis Communications Communications 88

Onclusive

JANUARY 25, 2019

International Association of Business Communicators (IABC) World Conference. The 2019 conference will explore new challenges and opportunities facing the communication profession. This awards event celebrates the best of the best corporate, agency, nonprofit, and education teams, and the work they produced during the entry period.

Conference 256

Conference Content Marketing Marketing International 256