5W PR

FEBRUARY 18, 2025

Ransomware attacks present one of the most challenging crisis communications scenarios for modern organizations. Building Your Initial Response Strategy The moment a ransomware attack is detected, organizations must activate their crisis communications plan.

Communications 78

Communications Crisis Communications Crisis System 78

Sword and the Script

NOVEMBER 4, 2014

It may seem counterintuitive, but the ingenuity of deftly navigating the most difficult of binds goes to show PR is often as much about problem solving as it is communication. Corporate crisis communications provides a demonstration because there are very clear constraints: Unknown unknowns – the effort to understand what is happening.

Crisis Communications 122

Crisis Communications Creativity Crisis Communications 122

Melissa Agnes

MAY 4, 2017

A viewer recently asked me what my stance is on the communications department being granted crisis communication autonomy. In this week’s crisis-ready video , I answer this question and address the bigger issue. Take a look: Do you have a crisis management question that I can help answer?

Crisis Communications 113

Crisis Communications Crisis Communications Crisis Management 113

Onclusive

AUGUST 22, 2017

Our job descriptions tells us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D. For the sake of creating a comprehensive list of all the tasks today’s PR and communications teams are responsible for, we’ve compiled a list of 20 responsibilities or areas of focus.

Media Training 397

Media Training Crisis Communications Conference Corporate 397

Melissa Agnes

OCTOBER 20, 2014

That said, it’s the first time that I’ve seen WhatsApp – which is the most commonly used “chat app” in Africa, the middle east and beyond – used as a means for crisis communication and it’s BBC that has taken the initiative. Listen: TCIP #020 – Managing The Ebola Crisis With Bill Boyd.

Crisis Communications 100

Crisis Communications Crisis Strategy Communications 100

5W PR

NOVEMBER 27, 2024

Crises present significant challenges but also opportunities for growth and innovation. Digital PR plays a vital role in crisis management by equipping organizations with tools to communicate effectively, reach a wider audience, and build trust. Communicate with stakeholders via email, providing updates and offering support.

Crisis Communications 78

Crisis Communications Crisis Management Crisis Digital PR 78

Melissa Agnes

JULY 15, 2014

The beauty is that all of this can be done before any crisis erupts. About crisis mapping. Vincent Covello from the Risk Communications Institute in New York City, has become my “go to” road map when preparing messaging in tense, high anxiety emergency situations or where risk perceptions might be higher than actual risks.

Crisis 248

Crisis Crisis Communications How To Training 248

Melissa Agnes

SEPTEMBER 29, 2017

It has taken Equifax several attempts (and CEO’s) to get their crisis communications right, following the massive data breach that has impacted more than 143 million people. He wrote: Why can’t organizations seem to get their crisis communications right the first time? He’s right.

Crisis Communications 100

Crisis Communications Crisis Communications How To 100

5W PR

MARCH 31, 2025

PR teams must balance effective communication with strict adherence to FDA regulations, HIPAA requirements, and other healthcare standards. This intersection of PR and regulatory compliance demands a strategic approach that combines legal expertise, clear communication protocols, and stakeholder education.

Guidelines 78

Guidelines Crisis Communications Healthcare Policies 78

Wadds Inc.

JANUARY 24, 2025

Speaking at a webinar organised by the CIPR Crisis Communications Network , Younger explained that reputation is shaped by two key factors: capability and character. Character, on the other hand, is about how an organisation presents itself. For management, the dual nature of reputation presents a significant challenge.

Company 105

Company Ethics Reputation Leadership 105

Shift Communications

JANUARY 22, 2018

In previous posts, we’ve shared the basic crisis triangle : Respond with knowledge, speed, and ownership. To develop a more effective crisis communications strategy, we need to understand trust. But what do we respond to? Failure of credibility , an inability to convince others or be perceived as believable. Christopher S.

Crisis Communications 98

Crisis Communications Crisis Reputation Communications 98

Melissa Agnes

JULY 3, 2018

While the allure is understandable—from the outside, I realize it can look like a fast-paced, exciting career filled with adventure and heroism—what I’m seeing more and more is that this image and allure is presenting a high-risk scenario to many organizations. Crisis management advisors and consultants are not supposed to be the risk.

Crisis Management 166

Crisis Management Crisis Viral Media Training 166

Melissa Agnes

JUNE 10, 2014

In this episode, Melissa, Chris and Shino discuss how Mountain View PD has incorporated social media into every aspect of their daily business and crisis communications – and how it has helped them manage and overcome recent crises. Listen to the latest episodes of The Crisis Intelligence Podcast. Tune in every week!

Crisis 244

Crisis Crisis Communications Crisis Management Big Data 244

Melissa Agnes

FEBRUARY 27, 2014

But again, as trust is diminished one by one – and rest assured that it is being diminished – and as their competitors grow stronger, Apple may find that taking this “lack of crisis communications ” route may prove to present some unwanted repercussions for the brand down the road.

Case Study 191

Case Study Crisis Communications Crisis Study 191

Onclusive

AUGUST 9, 2021

Whether you’re a new PR assistant or the Director of Communications, the core of your job revolves around using news and content to put forth your brand’s desired messaging. Our job descriptions tell us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D.

Training 370

Training Media Training Crisis Communications Reputation 370

Melissa Agnes

APRIL 22, 2014

By Patrice Cloutier, Strategic communications professional and member of the Agnes + Day Crisis Intelligence Team. A key part of any crisis communications plan is identifying key segments of your audience and prioritizing your response efforts. Crisis Communications' photo by: Orange Steeler.

Crisis 220

Crisis How To Crisis Communications Banking 220

PRSay

JANUARY 13, 2021

As you think about your internal communications plans for 2021, you must first recognize the challenges and changes that occurred in 2020. Often, a communication audit is recommended before starting any major yearly planning. Here are the three steps you need to take to run a successful communications audit. The message sender.

Internal 188

Internal International Data Communications 188

Melissa Agnes

OCTOBER 13, 2014

The first was the use of hashtags in crisis and emergency management, and the second was whether or not the use of dark websites should be considered a crisis communication best practice. Information and best practices when it comes to hashtags and dark websites in crisis management. in real-time, become an issue?

Crisis Management 228

Crisis Management Crisis Exercises Crisis Communications 228

Melissa Agnes

OCTOBER 19, 2014

As the Ebola crisis continues to make waves in the United States and around the world, the CDC, government, hospitals and countless others are being looked to to lead the public through this epidemic. With this responsibility comes the need for effective, credible and authoritative crisis leadership. Who should listen to this podcast?

Crisis 248

Crisis Government Crisis Communications Crisis Management 248

Agility PR Solutions

JUNE 29, 2023

The ability of generative AI tools to understand human language, analyze vast amounts of data and generate human-like responses presents immense […] The post 8 ways PR pros can leverage generative AI for crisis communication appeared first on Agility PR Solutions.

Crisis Communications 86

Crisis Communications Crisis Communications Tools 86

Melissa Agnes

AUGUST 13, 2014

It worries me when crisis communication professionals are still advising their clients to avoid social media in a crisis. Social media presents so many powerful opportunities to communicate and build trusting relationships with your audiences. Braud says: “Stop trying to fight the crisis on social media.”

Social Media 252

Social Media Crisis Crisis Management Crisis Communications 252

Melissa Agnes

JANUARY 18, 2017

One important aspect of your organization’s successful crisis management, is being able to reach out to, and communicate with, all impacted and relevant stakeholders, in a timely and efficient fashion. Who’s responsible for these communications?

Crisis Communications 100

Crisis Communications Crisis Communications Crisis Management 100

Prowly

JANUARY 29, 2025

Here's the thing: in today's world, where a single tweet can turn into tomorrow's headline, having the right crisis management software isn't just nice to have it's essential. Let's help you choose from the top crisis management tools available. What features are essential in handling crisis communication?

Crisis Management 104

Crisis Management Comparison Software Crisis 104

Melissa Agnes

AUGUST 27, 2014

On September 17th and 18th 2014, Melissa Agnes, President and co-founder of Agnes + Day, will be presenting a two-day workshop on social media for crisis and emergency management for healthcare at the GCC Government Social Media Summit in Dubai. How to leverage social media to communicate in a crisis.

Crisis Management 202

Crisis Management Government Social Media Crisis 202

PRSay

MARCH 25, 2019

” So, what are the best ways to lessen the potential negative impacts of your internal communications going external? Treat every piece of internal communication as if it were external. For your most sensitive communications, consider face-to-face meetings, or phone calls, instead of putting it in writing.

International 156

International Internal Communications Employee 156

Melissa Agnes

OCTOBER 22, 2014

As it’s an online event, once registered, you have the option to attend live (and benefit from the live Q&A sessions) or to receive the recorded presentations and watch them at your leisure. Note: all registrants will receive access to the recorded presentations, whether you attend the live event or not). Register now!

Conference 228

Conference Social Media Crisis Crisis Management 228

Melissa Agnes

SEPTEMBER 29, 2014

Two weeks ago I was in Dubai presenting a 6 hour workshop on the use of social media and mobile technology for emergency management, to the GCC healthcare sector. For example: Delegates from my workshop are creating open doors and lines of two-way communication to connect doctors with patients, and this is being done on social.

Social Media 214

Social Media Hotels Media Government 214

Cision

SEPTEMBER 10, 2015

Before we dive in, here are some quick definitions: Emerged trends are trends that are already present and becoming more widespread and important. Emerging trends are present but not yet widespread and are just now becoming important. Right now, the biggest focus is on writing and presenting content for mobile consumption.

Trends 120

Trends Mobile Web System 120

Cision

FEBRUARY 12, 2020

What happens when two countries in an international crisis present to the world two drastically different versions of the same event placing blame on one another?

Internal 358

Internal International Crisis Crisis Communications 358

PRSay

MAY 16, 2018

With that sage advice, it comes as a surprise that only six percent of MBA programs require any communications courses. They presented this research during a panel discussion at the Institute for Public Relations’ (IPR) Bridge Conference in Washington, D.C. This knowledge builds my value as a chief information officer.”.

Communications 118

Communications Public Affairs Crisis Communications Reputation 118

Prohibition

DECEMBER 17, 2021

When a crisis hits the news, we are reminded of a valuable lesson: that companies and businesses often have to act fast in order to prevent further damage from taking place. Crisis communications is an important aspect to tackle as a business owner. This guide is written to assist in every aspect of crisis communication.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

Sword and the Script

APRIL 23, 2019

But a new survey out of the Center for Public Relations at USC Annenberg shows that isn’t happening among some PR pros and corporate communicators. The annual survey polled 210 CEOs, 1,583 PR professionals and 378 students with an eclectic mix of questions to develop the 2019 Global Communications Report.

Technology 150

Technology Study Communications Survey 150

PRSay

AUGUST 7, 2024

Find more information about the largest gathering of public relations and communications professionals here. After remarks from Conference Chair Chris Perez, APR, partner, Westbound Communications, four of the breakout session speakers provided an overview of what attendees can expect this October. Or is it just schadenfreude?

Conference 87

Conference Crisis Crisis Communications Communications 87

ImPRessions - Crenshaw Communications

SEPTEMBER 20, 2023

Thought leadership and brand positioning For PR and communications specialists, Threads offers a unique platform to establish thought leadership and enhance brand positioning. Its focus on real-time conversations and sharing presents an opportunity to showcase industry expertise through engaging content.

B2B 170

B2B How To Instagram Reddit 170

5W PR

FEBRUARY 22, 2025

As defense technologies become more sophisticated, the need for clear communication between tech developers and citizens grows increasingly important. Through strategic communication and targeted outreach programs , PR helps build trust and understanding between defense tech organizations and the communities they serve.

Publicity 78

Publicity Privacy Technology Ethics 78

Melissa Agnes

NOVEMBER 4, 2014

Additionally, now that we know that the seasonal flu may present additional challenges, the following needs to be added to this training and education: Every single hospital attendant (from nurses to janitors) and first responder needs to understand the difference between Ebola and the flu. Crisis Communication Crisis Prevention'

Healthcare 221

Healthcare Education Crisis Crisis Communications 221

Axia PR

FEBRUARY 5, 2025

Presidents Day, however, presents unique challenges, especially in todays politically charged climate. At Axia Public Relations , we advise companies on corporation communication, reputation management, and crisis communication. Brands love leveraging holidays for promotions.

Crisis Communications 62

Crisis Communications Marketing Strategy Crisis 62