PRSay

JULY 29, 2022

For communicators in today’s hyper-globalized world, achieving an organization’s goals is becoming more complex. A growing multiplicity of voices and communications channels accompanies disruptive technologies and radical new business models. A brand’s communications should remain “simple, short and concrete,” he said.

Communications 158

Communications Public Affairs Insurance Insurance 158

Melissa Agnes

FEBRUARY 10, 2015

For example: Do you have a database of your customers, clients, members or other stakeholders’ confidential information (be it their name, social security number / social insurance number, home address, phone number, banking information, etc.)? Does your organization communicate confidential information and trade secrets via email?

Crisis Communications 180

Crisis Communications Crisis Data Communications 180

ImPRessions - Crenshaw Communications

JUNE 3, 2021

Guest post by Crenshaw Communications intern, Jordan Farbowitz . So far I’ve helped research or draft bylines on topics like cybersecurity insurance and retail. The post Terms You Overhear During A PR Internship appeared first on Crenshaw Communications.

Journalism 344

Journalism Internal International Pitching 344

PRSay

JUNE 11, 2019

As head of business development for Makovsky Integrated Communications , I attend networking conferences in many different customer niches. Insurance industry innovations. PR professionals who represent insurers must now be versed in many new kinds of car insurance. Enter pay-per-mile insurance.

Insurance 143

Insurance Insurance Sports Telecommunications 143

Solo PR Pro

AUGUST 28, 2014

One of the most vexing challenges facing many self-employed solo and small businesses is health insurance – and this challenge has only become more complicated in recent years. We addressed top questions from the community, including: 1. Is it a factor even if I go with a private insurer? What is Open Enrollment?

Insurance 69

Insurance Insurance Ethics Comparison 69

Axia PR

SEPTEMBER 13, 2022

Effective communication fosters solid relationships and ensures customers fully understand your products and processes – naturally, it is a vital part for all players in the insurance industry. However, only a handful of carriers take this seriously by employing effective communication strategies with their clients.

Insurance 62

Insurance Insurance Strategy Communications 62

Shift Communications

NOVEMBER 5, 2014

For example, if I get a small mention in the local newspaper about SHIFT Communications that doesn’t have attribution, a clickstream, or a call to action, it would take an extensive research project to find out the true impact of that article. Think about what you spend on car insurance or homeowner’s insurance.

Measurement 159

Measurement Insurance Insurance Newspapers 159

Onclusive

OCTOBER 23, 2019

Each year, more than $30 billion is invested in corporate communications, publicity and public relations. However, the challenge with the communications industry has always been the lack of credible metrics, much less the ability to measure how these investments map to quantifiable business outcomes. Responsibilities. Entrepreneurial.

Marketing 46

Marketing Case Study Software Analytics 46

Mark My Words

JANUARY 24, 2025

Financial Times Celebrities and business executives worried about being cancelled over their words or actions will be able to take out insurance to deal with the fallout of being caught up in a social media-fuelled culture war. Chrissy Teigens cancellation over resurfaced messages [this] is the insurance against digital volatility.

Insurance 60

Insurance Insurance Policies Crisis Management 60

Waxing UnLyrical

NOVEMBER 30, 2012

As a parent you feel relieved, empowered and thankful to have a doctor that is open to communicating with her patients online , instead of feeling left to blindly search on WebMD.com. Opportunity : The doctor-patient relationship (and quite frankly any relationship) relies on communication. News Health article. Benefits v.

Social Media 111

Social Media Communications Healthcare Insurance 111

Onclusive

JUNE 21, 2017

Hosted by Deirdre Breakenridge of Pure Performance Communications , and joined by fellow panelists Shonali Burke and Shannon Furey , the panel covered emerging PR trends including how corporate storytelling has changed in recent years and what PR professionals must learn to sustain their careers. Featured Influencers.

Storytelling 329

Storytelling SEO Community Insurance 329

Shift Communications

NOVEMBER 18, 2014

Our eBook, “Security: Out of the Server Room and into the Board Room” sets the conversation on why this change has been so rapid, its impact on the function of corporate communications and suggestions for where to start to ensure you’re prepared for the inevitable. Crisis Communications eBook Public Relations' Derek Lyons.

eBook 111

eBook Communications Crisis Communications Insurance 111

PR in High Definition

MARCH 24, 2020

There’s an insurance policy for everything these days – and we mean that literally. Whitney Houston insured her voice, Michael Flatley insured his legs – and America Ferrera insured her smile for $10m in 2007. So, what’s the best path to ensure your reputation, above and beyond insuring it? Is this ridiculous?

Insurance 73

Insurance Insurance Reputation Policies 73

Reputation Us

JANUARY 23, 2025

Reputation is now an insurable risk that businesses must proactively address. Boggs will outline how businesses and executives can combat misinformation through transparency, integrity, and authentic communication. 2025 RepUs Reputation Speaking Topics Whats Your Reputation Health Score?

Reputation 78

Reputation Crisis Insurance Insurance 78

Barokas

NOVEMBER 29, 2018

Last night, Barokas Communications was honored by PR News as a Top Place to Work in PR based on outstanding performance in establishing an engaging workplace that allows employees to enjoy their work and help their companies grow. Communication between team members and senior management. Interesting in joining our team?

Communications 113

Communications Insurance Insurance Training 113

ImPRessions - Crenshaw Communications

OCTOBER 8, 2020

These sectors may range from education, government and energy to financial services, healthcare and insurance. The post 6 Things Cybersecurity PR Pros Should Do To Stand Out appeared first on Crenshaw Communications. If an industry depends on the Internet to operate, it will undoubtedly face cybersecurity challenges.

Enterprise 261

Enterprise Privacy Government Software 261

Cision

JULY 26, 2017

Insurance (Providers) -> (Auto insurance, Health insurance, Home insurance, Other insurance). Subscription services – > (Auto insurance, cable TV, Cable TV bundle, High-speed data, mortgage, multi-service customer, online higher education, prepaid debit card, satellite TV).

Social Media 233

Social Media How To Insurance Insurance 233

Prowly

APRIL 11, 2025

3 Brand messaging Do all of your communications align with your brand values and brand image? Make sure you have a strategy on how to communicate to your audience that you're actively improving upon, respond to reviews and comments with care, and address customer concerns as soon as possible. To summarize?

Reputation 104

Reputation Measurement Report Brand 104

Stern + Associates

MAY 1, 2023

When public scrutiny turns on an organization, the organization that will weather the storm is the one that already has a face – but just as crucially a positive, purposeful story and a meaningful executive communications strategy. This is the essence of why executive communications are so important to any brand strategy today.

Strategy 118

Strategy Company Communications Insurance 118

Axia PR

AUGUST 24, 2020

Crisis PR is key to a great crisis plan, so make sure your insurance helps you pay for it. Having insurance help pay for crisis PR is a big help, but can insurance do that? When your company is in crisis, you’ll take in many sudden expenses that you’ll have to pay for out of pocket.

Insurance 62

Insurance Insurance Crisis Publicity 62

Flack's Revenge

JANUARY 17, 2019

The best job insurance against AI is to be our best, solve the increasing communications challenges of today with a smart and human approach, caveat automaton. Sure, you might have algorithm-generated crappy news stories, and someday bots to deliver crappy PR pitches, maybe even to other algorithms. And the result will be?

Insurance 234

Insurance Insurance Privacy Interviews 234

Waxing UnLyrical

MARCH 9, 2011

Business communications can do the exact same thing. Just because you sell supplemental insurance, it doesn’t mean that you have to sell supplemental insurance. Let’s face it, communicators: at the end of the day, we don’t really have to help our clients become an American Idol for the masses. And you know what?

Communications 85

Communications Insurance Insurance Energy 85

Cision

SEPTEMBER 23, 2016

Gabriel has spent over 30 years as a professional in the communications field, writing about business and education technologies as a journalist and marketing communications consultant. For Channel Partners Online, all things channel are of interest. Do you use social media like Twitter or Facebook to gather leads and story ideas?

Technology 120

Technology Pitching Insurance Insurance 120

Stern + Associates

MARCH 3, 2023

March 4, 2023 marks an important anniversary not just in the history of the nation and of the world, but of the power of effective communication. FDR’s reform program would include federal banking and stock market regulations, Social Security and unemployment insurance, and a transformation of expectations the people have of the government.

Communications 118

Communications How To Banking Government 118

PRSay

JUNE 23, 2021

While law enforcement and other experts strongly advise against paying a ransom, the decision ultimately rests with the company and possibly its insurance carriers. a reputation risk management and strategic communications firm dedicated to building, protecting and restoring reputations in a world of diminished trust. Enlist employees.

Crisis 146

Crisis Insurance Insurance Exercises 146

Flack's Revenge

JULY 11, 2018

But as any good PR person knows, big ideas are incredibly important to the field and can be a game changer for your communications program. Just think about ads that break through and make an impression: e.g. a gecko that sells car insurance; or the AFLAC duck. WTF is a Big Idea? So, what, really, is a Big Idea?

Insurance 204

Insurance Insurance Advertising Advertising 204

Melissa Agnes

JANUARY 11, 2015

Often, within my speaking engagements, I use the National Weather Service as a great example of innovative communications in times of emergency. Within this episode of The Crisis Intelligence Podcast, Dan and I dive into the specific strategies that the NWS uses to communicate with their community in times of emergency.

Crisis Communications 100

Crisis Communications Crisis Strategy Wireless 100

Stephen Waddington

JULY 16, 2021

The COVID-19 Communications Advisory Panel report sets out critical skills for practitioners as society learns to live with COVID-19. I worked as part of a team of professional marketing and communications associations on behalf of the Government Communication Service at the outset of the crisis.

Publicity 199

Publicity Government Employee Crisis 199

Maxim Behar

MARCH 26, 2024

Practically all possible ones - additional health insurance, sports cards, etc. In other words, we prefer honest and accurate professional assessment, which we communicate in detail with colleagues, and - if justified - salary increases rather than a one-time bonus for one project or another. In short - they're unlimited.

Groups 105

Groups Communications System Employee 105

Waxing UnLyrical

JULY 24, 2013

As a parent you feel relieved, empowered and thankful to have a doctor that is open to communicating with her patients online , instead of feeling left to blindly search on WebMD.com. Opportunity : The doctor-patient relationship (and quite frankly any relationship) relies on communication. News Health article. Benefits v.

Social Media 80

Social Media Communications Healthcare Insurance 80

PRSay

FEBRUARY 6, 2024

Vision Service Plan pays ophthalmologists $75 to share their stories about working with the insurer. Ann Wylie works with communicators who want to reach more readers and with organizations that want to get the word out. Weight Watchers stacks cards by the scale before meetings asking members to share their stories.

Writing 197

Writing Insurance Insurance Construction 197

PRSay

JUNE 4, 2024

PRSA has curated a wide range of professional development and educational resources, all designed to recognize and celebrate the LGBTQ+ population within and beyond the communications profession. In 2003, he co-founded FH Out Front, the first global LGBTQ communications practice at an international PR firm (FleishmanHillard).

Government 209

Government Employee Insurance Insurance 209

Waxing UnLyrical

MARCH 14, 2019

What it will give you is some questions to ask yourself about communicating at the speed of technology. There is no question that technology has had a huge impact on the ways and the speed at which we communicate. Like most today, their insurance carrier has an app. Could this young person have called the insurance company?

Technology 63

Technology Communications Insurance Insurance 63

PR Job Coach

MARCH 21, 2013

Pay particular attention to your “Professional Headline” and “Summary Statement” insuring that they are descriptive and relevant to wine PR. Then your summary statement could read as: “Wine wordsmith and promoter with experience communicating, positioning and promoting wines of Napa and Sonoma.

Brand 169

Brand Branding Pinterest Insurance 169

ImPRessions - Crenshaw Communications

MAY 24, 2022

Think about business categories where the margins are high and the sales cycle is long – enterprise software, insurance, or any professional service, from accounting to management consulting. The post How PR Can Boost A B2B Brand appeared first on Crenshaw Communications.

B2B 170

B2B Brand Branding Education 170

ImPRessions - Crenshaw Communications

AUGUST 22, 2018

We once represented a company that pioneered a specific kind of insurance available online at a great price. Our program helped educate prospective customers about the insurance and how it worked, but our team also liaised with customer service on a daily basis to spot, handle, and escalate complaints. Double-down on messaging.

Customer Service 136

Customer Service Insurance Insurance Banking 136

ImPRessions - Crenshaw Communications

OCTOBER 7, 2016

The company struck PR gold with worker’s compensation and insurance industry pubs – exactly the company’s target audience. However you do it, the secret to finding the best stories boils down to close communication. Tell Your Public Relations Firm appeared first on Crenshaw Communications.

Publicity 149

Publicity Insurance Insurance Interviews 149