ImPRessions - Crenshaw Communications

SEPTEMBER 19, 2017

It’s hard to overstate the importance of quality media-interview preparation to a successful public relations program. Typically PR teams prepare spokespeople for different types of media – broadcast, print, online as well as different formats. But there are some more nuanced tips for preparing for media interviews.

Media Training 282

Media Training Training Media Interviews 282

ImPRessions - Crenshaw Communications

DECEMBER 29, 2020

When pitching broadcast outlets it’s important to note the main differences between the medium and print, and to offer producers the information the need for potential segments. The post PR Tips For Securing A TV Segment appeared first on Crenshaw Communications. Here are some top PR tips for scoring top broadcast stories.

Local 323

Local Pitching Print Interviews 323

Cision

APRIL 27, 2017

People who work in the marketing communications field have grappled with a very existential question in recent years: If marketing comms is becoming a more data-driven profession, then what happens to the art of storytelling I’ve cultivated my whole career? The science of data and the art of storytelling shouldn’t be mutually exclusive.

Storytelling 146

Storytelling Data B2C B2B 146

Polaris

DECEMBER 8, 2014

A little bit of nervousness before a speech or interview is a good thing. Yet public speaking and media interview skills are essential for most executives and business owners. Communicate poorly to your boss or colleagues, and you may miss opportunities to get buy-in for your ideas. A lot of nervousness—not so much.

Interviews 133

Interviews Media Training Media Training 133

Polaris

DECEMBER 3, 2014

In fact, how you look can help you land a job, make a sale, persuade a team to your point of view—and lead to incredibly successful media interview s (or some utter disasters). And if you have been trained, here are a few reminders about essential body language cues to help you communicate more effectively. Appropriate eye contact.

Interviews 132

Interviews Media Training Training Media 132

Cision

OCTOBER 18, 2016

Traditionally, being interviewed is the Golden Ticket to turning that spotlight in your direction. If you’ve never been interviewed, you might be nervous. Thankfully, you don’t need to spill your or your organization’s entire life story during an interview. What’s your goal for this interview? What should you say?

Interviews 120

Interviews How To Construction Print 120

Prowly

JANUARY 14, 2025

Go through a Q&A that mirrors an interview with a journalist and discover smart angles for your story. If youre struggling with crafting compelling emails, write them using the new dynamic AI prompts for: expert comment suggestions, interview opportunities, or sharing survey or research results. Do everything in one tool.

Pitching 104

Pitching Data Analytics Writing 104

Bianchi Biz Blog

DECEMBER 5, 2024

Owen Cullen, Managing Director at Cullen Communications We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. Key expertise of Cullen Communications Founded in 1985, Cullen Communications is one of Ireland’s longest-established PR agencies.

Radio 83

Radio Sports Marketing Local 83

ImPRessions - Crenshaw Communications

MAY 13, 2021

Crenshaw Communications, a New York-based public relations agency specializing in B2B technology PR, is seeking an Assistant Account Executive (AAE) to join our dynamic B2B technology team. Build relationships with key members of media and proactively pitch targeted outlets, including broadcast, print and new media.

B2B 203

B2B Policies Case Study Enterprise 203

Flack's Revenge

DECEMBER 11, 2014

The following is a summary of the interview; you can request a full copy by visiting this link. Is it appropriate to communicate with most reporters in Mandarin? Journalists from print media tend to be more conservative regarding news quality. It will be more difficult to get a story published in a print publication.

Print 201

Print Transportation Conference Technology 201

ImPRessions - Crenshaw Communications

JANUARY 24, 2020

Broadcast follows print. Many media outlets compete with one another, but in general, print and broadcast have a symbiotic relationship. A TV producer or segment coordinator will get many of her story ideas from print or digital news outlets. 8 PR Tips For Nailing TV Segments appeared first on Crenshaw Communications.

Print 245

Print Pitching Television Newspapers 245

ImPRessions - Crenshaw Communications

NOVEMBER 15, 2018

But one detail that interested communicators was that it brought on PR agency Definers Public Affairs to run political-style oppo against competitors like Google and Apple. The rationale for the down-and-dirty oppo PR is summed up in an earlier interview with Definers founder Tim Miller. If you lose, I win. So, was Definers ethical?

Facebook 224

Facebook Ethics Public Affairs Privacy 224

Polaris

NOVEMBER 22, 2014

A little bit of nervousness before a speech or interview is a good thing. Yet public speaking and media interview skills are essential for most executives and business owners. Communicate poorly to your boss or colleagues, and you may miss opportunities to get buy-in for your ideas. A lot of nervousness—not so much.

Publicity 190

Publicity Interviews Training Media Training 190

ImPRessions - Crenshaw Communications

JANUARY 16, 2018

Insufficient communication. Effective communications needs a mix of “rich” and “lean.” ” In-person, Skype or phone calls are considered “rich” channels of communication and are the most effective ways to hammer out complex ideas, solve problems or address larger strategic questions.

Skype 170

Skype Interviews Crisis Communications Crisis 170

ImPRessions - Crenshaw Communications

MAY 8, 2017

Beyond generating brand visibility, what do you want your PR coverage to communicate? One thing that makes for an excellent PR partnership is the organization’s willingness to share raw information that can be translated into media interviews and stories. But that’s just the beginning. Prepping for Press. Take some chances.

Media 199

Media Interviews YouTube Advertising 199

Polaris

NOVEMBER 26, 2014

A little bit of nervousness before a speech or interview is a good thing. Yet public speaking and media interview skills are essential for most executives and business owners. Communicate poorly to your boss or colleagues, and you may miss opportunities to get buy-in for your ideas. A lot of nervousness—not so much.

Education 170

Education Media Training Training Interviews 170

Cision

FEBRUARY 29, 2016

They need to rethink how they communicate with their audiences. At her free webinar, “ Create Standout PAC Communication for 2016 ,” Amie provided attendees with email best practices, campaign scheduling tips and examples of successful PAC campaigns. Here are four ways to revamp your communication and attract new members: 1.

Communications 120

Communications How To Infographics Print 120

Cision

JUNE 8, 2017

Pitching is an integral part of the PR process and communicators are always looking for ways to build meaningful media relationships for themselves and their clients. It’s important that communicators meet the needs of both their clients, who are looking for coverage, and those in the media who want to receive the right kind of content.

Pitching 225

Pitching Print Conference Local 225

Communications Conversations

SEPTEMBER 10, 2020

But, as you’ll quickly see in this short interview, Dan is a whole lot more. And, he may be the first (and only) journalist to interview cats on TV! I really appreciated my time in radio and print journalism. I interviewed our CEO Bahram Akradi a couple times as a reporter and really admired his vision for Life Time.

Radio 167

Radio Journalism Interviews Energy 167

ImPRessions - Crenshaw Communications

SEPTEMBER 26, 2017

But for more complex, visual or experiential concepts, a physical mailing can best communicate the idea. These can include writers and editors for different sections of a magazine or newspaper, or more than one segment producer for a TV interview. It can also mean a vast array of print freelancers and contributors to broadcast outlets.

Media Relations 195

Media Relations Media Pitching Product Launch 195

Solo PR Pro

NOVEMBER 10, 2020

To guarantee timing of a bylined article placement or published article after an interview? So why expect your PR person to talk with a reporter and tell them to not print that statement you made to them in an interview? Neither can a communications counselor. Communications professionals are valuable resources.

Communications 98

Communications Comparison Exercises Interviews 98

ImPRessions - Crenshaw Communications

NOVEMBER 14, 2019

It’s also why it hurts when, after investing in researching and shaping a potential story, an interview doesn’t make its way past the initial phone call. One interview opp may be for a quick comment on a breaking story in your industry, which means a short, colorful observation is in order. Understand the opportunity.

Resources 149

Resources Media Interviews Comparison 149

ImPRessions - Crenshaw Communications

JANUARY 26, 2016

With 68 percent of users saying they engage with brands on Instagram, big brands, small businesses, and influencers alike have embraced the social media platform, producing content that professional communicators can learn much from. The post 5 PR Lessons From Our Favorite Instagrammers appeared first on Crenshaw Communications.

Instagram 159

Instagram Reddit Transportation Creativity 159

Sword and the Script

JULY 2, 2024

Burrelles bigs farewell to print media monitoring; PRophet adds Google AI models; Meltwater announces new AI features A few days ago, Burrelles ended its print monitoring services. It’s pretty wild to realize that print monitoring was a thing before press releases. At the time, not all news that went to print made it online.

Print 158

Print Newspapers Google B2B 158

PRSay

FEBRUARY 16, 2024

Across airwaves and oceans, on flight lines and frontlines, Department of Defense (DoD) communicators are there, telling the story of America’s military. We recently completed 21 focus groups and in-depth interviews with graduates of the Defense Information School’s Mass Communication Foundations (MCF) course.

Public Affairs 88

Public Affairs Communications Radio Television 88

ImPRessions - Crenshaw Communications

FEBRUARY 22, 2016

If you love tech PR , you might have the opportunity to learn something about data security, e-payments, or explore the future of 3D-printing. This kind of micro-managing and undermining of a client interview is a good way to see your client cut from a story and make me reluctant to work with you again.

Print 136

Print Interviews Pitching Meeting 136

Stephen Waddington

MAY 26, 2021

BB Partners, Blue Lozenge, Look After and Second Mountain Communications Sources of funding The majority of agency founders have funded their new businesses from savings or lifestyle changes. Industry support Everyone interviewed celebrated the support that their launch and new agency has received from the industry.

Agency 161

Agency Report Print Healthcare 161

ImPRessions - Crenshaw Communications

JULY 11, 2018

Seeing a client’s interview in a key publication is still a quintessential public relations win, so PR pros spend a lot of time perfecting media pitching. But once we get a “yes” to a pitch or interview request, it’s no time to sit back and relax. Check our earlier post for best PR tips on media interviews.

Report 136

Report Interviews Pitching Construction 136

ImPRessions - Crenshaw Communications

OCTOBER 19, 2017

For public events, this usually begins with creating and deploying calendar listings for print, online and broadcast media. If the event includes boldfaced names, there may be opportunities to pitch them for interviews ahead of time. The post 7 Keys To Executing A Successful PR Event appeared first on Crenshaw Communications.

Pitching 185

Pitching Survey Video Examples 185

ImPRessions - Crenshaw Communications

APRIL 8, 2016

A positive piece of earned media – an editorial feature or interview published in the editorial press – offers a degree of credibility that simply can’t be matched by company newsletters or sales materials. The post 6 Ways To Grow Earned Media Results In PR appeared first on Crenshaw Communications.

Media 120

Media Interviews Print SEO 120

ImPRessions - Crenshaw Communications

MAY 22, 2018

Trade pubs are a community network. Digital and print trades in a given sector are tantamount to a virtual business community. If a new company has a very specific, highly technical new tool, its value may be hard to communicate to a wide audience, but a trade may love it, technical details and all.

Pitching 168

Pitching Real Estate B2B Journalism 168

Polaris

MARCH 24, 2015

It should provide a spokesperson with the tools needed to conduct effective media interviews when we’re not there to support them. Of course, it’s our job to run interference with media on their behalf: responding to media inquiries, providing proper briefings, suggesting key messages and analyzing their interviews. 1 Key Messages.

Media Training 100

Media Training Training Media Interviews 100

ImPRessions - Crenshaw Communications

NOVEMBER 8, 2017

The minute a profile appears on your CEO, or a brand spokesperson kills it on a live broadcast interview, it’s time for the social media team to get involved. Don’t use a lifestyle magazine interview to interest another lifestyle pub, as that will likely backfire. Maximize media placements with a few simple steps.

Interviews 136

Interviews Pitching Infographics Print 136

ImPRessions - Crenshaw Communications

SEPTEMBER 9, 2016

Magazine touting 3D printing client, WhiteClouds. After months of corresponding with the writer, the timing ultimately clicked when we brought him news of WhiteClouds’ development of a 3D printed brace worn by linebacker Thomas Davis in this yer’s Super Bowl. Forget the formula. Forget the formula.

Consumer 120

Consumer Strategy Print Pitching 120

Cision

JULY 5, 2016

In this interview, Kathy discusses the importance of knowing what is being said about your brand, how to properly prepare for potential crises and why basic marketing principles are still relevant today. Instead, you must determine where you will get the most results and focus on that instead.

Nonprofit 227

Nonprofit Crisis Viral Groups 227

Cision

JULY 13, 2016

In this interview, Nick discusses how to approach integrated communication, why print may still have a place in your strategy and how to build relationships with reporters. Why is integrated communication so important for brands today? It’s no secret digital has changed the way we communicate. Is there a downside?

Print 120

Print Tourism Transportation Film 120

ImPRessions - Crenshaw Communications

NOVEMBER 22, 2017

There are countless opportunities in print, digital and broadcast available with a little research, packaging and know-how. Obviously, the best PR teams began pitching long-lead print outlets back in July, but those publications actually occupy a relatively small and super-select number of opportunities. Leverage holiday icons.

Pitching 136

Pitching Print Survey Local 136