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The AI reality gap in corporate communications and public relations

Wadds Inc.

There are several reasons why the individual effectiveness and efficiency benefits of AI in corporate communications and public relations haven’t yet scaled to teams. This accessibility has enabled individual practitioners to understand the potential of AI in management and functional communication roles. There’s a bigger issue.

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#PR Expanded Guest Post: Ethical Awareness … It’s Never Too Early

Deirdre Breakenridge

I encourage my students to participate as often as possible and to offer their own insights and am pleased to say that I almost always have at least one or two who take advantage of this opportunity to add to their own knowledge base. Kirk Hazlett, APR, Fellow PRSA, is Adjunct Professor of Communication at the University of Tampa (FL).

Ethics 314
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Driving SaaS Customer Retention Through Strategic Marketing

5W PR

Personalized Communication Personalized communication is the cornerstone of building strong customer relationships. Create a comprehensive knowledge base to help customers find answers to common questions and troubleshoot issues independently.

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SHIFT Shares: Websites to Help You Stay Smart

Shift Communications

Check them out below and start building up your knowledge base. Communications Arts. The post SHIFT Shares: Websites to Help You Stay Smart appeared first on SHIFT Communications PR Agency | Boston | New York | San Francisco. As you can see, the responses ranged from Bloomberg to BuzzFeed. Brandchannel. BrandSavant.

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6 Benefits Of Long-Form PR Content

ImPRessions - Crenshaw Communications

Two blog posts each week becomes a permanent SEO-friendly knowledge base. The post 6 Benefits Of Long-Form PR Content appeared first on Crenshaw Communications. If a full-length business book seems daunting, a leader can author a regularly published educational blog or video blog on his topic of expertise.

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Guest Post: How Social Media Has Helped Me in The Process of Declaring a Major

Deirdre Breakenridge

By defining my personal brand in my “Leadership, Communications, and Social Media” class and displaying it on my Twitter, I was able to determine which types of professions would be right for me. Following the right people will give you exposure to specific majors and careers.

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How to respond to media inquiries: Win coverage during business-as-usual

Presspage

You can also collaborate efficiently by keeping an overview of all inquiries in a shared dashboard and building a comprehensive PR knowledge base to keep your tone of voice aligned and avoid sharing mixed messages. In your mind, the term ‘media inquiry’ might go hand in hand with ‘ crisis communication '.

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