PRSay

DECEMBER 3, 2024

Stories are the most powerful form of human communication, according to Peg Neuhauser, author of “Corporate Legends and Lore.” ’ The Kansas City Star had a photographer in the neighborhood, and the next day, my treehouse was on the front page of the newspaper. Remember, they’re the most powerful form of human communication.

Case Study 148

Case Study Interviews Newspapers Employee 148

ImPRessions - Crenshaw Communications

SEPTEMBER 23, 2016

Writing is one of the most important parts of a successful public relations campaign. To quote Malcolm Gladwell, “Good writing does not succeed or fail on the strength of its ability to persuade. And no matter how well you write, there’s always room for improvement. Keep writing. And writing is no exception.

Writing 120

Writing Publicity Newspapers Sports 120

ImPRessions - Crenshaw Communications

MARCH 18, 2022

In ad tech PR, we might write releases that detail new hires, acquisitions, partnerships, or product launches. There’s no real limit to what we can write a release about, as long as it’s newsworthy. . For example, a media alert can be sent to the local broadcast outlets, weekly magazines and daily newspapers. .

Media 296

Media Local Product Launch Newspapers 296

Cision

OCTOBER 6, 2016

It’s everything from becoming a regular contributor on a media website to having a newspaper or trade publication write about you to appearing on the noon news to talk about your company. It’s a primary communications channel both internally and externally. Shared Media. Shared media is also known as social media.

Media Relations 331

Media Relations Newspapers Measurement Social Media 331

PRSay

FEBRUARY 7, 2024

While the PR and communications profession has continued to grow, many media companies keep cutting their workforces. Through the years, the PR and comms fields have been attractive landing spots for journalists with their writing and storytelling skills and media prowess. The media marketplace is also changing. Absolutely!

Communications 193

Communications Sports Journalism Fashion 193

Cision

APRIL 25, 2017

The AP is one of a handful of organizations working to debunk misinformation on Facebook, flagging content they’ve determined is untrue and writing a rebuttal, which then appears with the original, disputed story when people see it on Facebook. In this case, Carvin uses “everyone” to mean both journalists and the public.

Facebook 303

Facebook Newspapers Local Crisis 303

PRSay

AUGUST 11, 2021

In addition, relationships with reporters developed through media relations work will eventually become vital to any PR effort, especially in times of crisis communication. When it comes to realizing the value of media relations, Op-Ed columns in newspapers are the gold standard. Communicate clearly.

Media Relations 197

Media Relations Trends Media Newspapers 197

PRSay

DECEMBER 4, 2018

During a lesson about puns, alliteration and wordplay in my Art of Storytelling Master Class , a communicator asked, “Don’t you risk confusing people?” You can thank your Broca for helping you sort through the data equivalent of 174 newspapers every day, ads included, without having to process every word. I’ve had it!

Tools 141

Tools Communications Storytelling Newspapers 141

Onclusive

FEBRUARY 22, 2018

Mika Stambaugh is an Emmy award winning journalist and dynamic entrepreneur known for her creative strategies in executing media and communication campaigns. I came to the name after incorporating my initials — ‘MAS’ is Spanish for ‘more’ — and ‘ink’ references pen-to-paper; writing your story to build and manage your communications.

Interviews 284

Interviews Radio Small Business Pitching 284

Communications Conversations

JANUARY 22, 2019

I grew up reading newspapers. I say hopefully because, as we all know, the newspaper industry is in trouble. The challenges of running and maintaining a modern-day newspaper have been discussed at length the last few years. Which raises another question: Who is George Will writing to? I want newspapers to stay around.

Newspapers 74

Newspapers Writing Education Industry 74

Deirdre Breakenridge

OCTOBER 3, 2016

As communication professionals, we need to see the Cult of Easy for what it is. I don’t pine for the good old days of analog, newspaper ink coating my fingertips or watching a DVD. Sifting through the noise, managing complex communication environments and platforms are hard work. Who’s kidding who, it’s hard.

Data 0

Data Tools Technology Banking 0

PRSay

APRIL 19, 2021

When communicators discuss where to start a PESO Model program , it’s often fraught with how and where to start. Because the acronym begins with P (or paid media), everyone assumes that’s where a communications program grounded in the PESO Model begins. For instance: What are the PR metrics executives should lean on communicators for?

Media 199

Media Newspapers Google Energy 199

Remote PR Jobs

SEPTEMBER 27, 2024

Key Points of Distribution Media Outlets: Newspapers, magazines, TV and radio stations receive your press release. Types of Media Coverage: News Articles: Journalists may write articles based on your press release, adding their analysis and insights. In such cases, having a crisis management plan in place is crucial.

Crisis Management 250

Crisis Management Analytics Radio Analysis 250

Communications Conversations

NOVEMBER 22, 2022

The better you write, the higher you will go. He also made another statement I wholeheartedly agree with: “People who think well, write well.” ” That starts with writing. .” ” That starts with writing. And again Ogilvy nailed it: “Good writing is not a natural gift. Every week.

Writing 88

Writing Social Media Newspapers Media 88

PRSay

MAY 3, 2019

On April 27, Bloomberg published an inaccurate, one-sided piece titled “Public Relations Jobs Boom as Buffet Sees Newspapers Dying.”. As the article noted, billionaire investor Warren Buffet sees the traditional newspaper slipping away. We all do, but it’s wrong to link the entire change in the media industry to the PR profession.

Publicity 148

Publicity Newspapers Journalism Energy 148

Communications Conversations

MAY 21, 2020

Last Saturday, there was a wonderful article in the Variety section of the Minneapolis Star Tribune about groups of kids who had started neighborhood newspapers during the pandemic. People want to learn more about their communities! And second, school newspapers are in my blood. With the Geekly, it helped build our newspaper.

Newspapers 78

Newspapers Blogging Groups Print 78

PR Fuel

JULY 14, 2021

It can also help you communicate your company values. Learning how to write press releases can help you reach and appeal to your target audience. Here are the nine tips you need when learning how to write a press release. What you decide to write about can impact which publications will want your story, too.

Writing 96

Writing How To Media Guidelines 96

Bianchi Biz Blog

NOVEMBER 21, 2024

In this next blog post in the series, Stéphane Billiet of We change, describes the business and communications environment in Paris and France and offers advice on navigating his home market. French journalists do not talk or write about the same company every other day. All your news are not necessarily news-worthy. Be patient.

Marketing 90

Marketing Pinterest Radio Instagram 90

ImPRessions - Crenshaw Communications

JUNE 7, 2019

As opposed to paying for advertising, PR pros earn media coverage by pitching stories reporters want to write, and readers want to see. Actually the term originates with metal printing plates of prepared text that were distributed to local newspapers. Heads down – This phrase does not refer to low self-esteem.

Agency 192

Agency International Internal Pitching 192

Sword and the Script

JUNE 18, 2019

For example, the 2019 JOTW Communications Survey posed this question to 223 PR and communications pros…and we received a wide variety of answers from respondents. When communications is too tied to marketing, it is more difficult to keep a pulse on the broader business,” wrote Tammy L. 12) “Write for businesses.”.

Employee 154

Employee Print Writing Survey 154

PRSay

JANUARY 18, 2018

This month, PRsay will feature posts by a variety of thought leaders on the year ahead for communicators and the PR profession. In France, I understand the gist of a newspaper story. As professional communicators, it’s our obligation to preserve and nurture it. Without words, we, as communicators, would not have jobs.

Storytelling 148

Storytelling Tools Newspapers Pitching 148

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

Better Writing Blogs. Posts run the gamut from writing advice like “How to Write Clickworthy – but Clickbaity – Content” to marketing your efforts with topics like “What’s the Difference Between Promotion and Distribution Strategies in Digital Marketing? Authentic Storytelling Project.

Blogging 170

Blogging Writing Creativity Storytelling 170

Cision

MARCH 22, 2016

In this interview, she discusses how she came to her success, what makes her choose to cover a story and how communication professionals can improve their pitching strategies. When you start to become blasé and complacent about your writing, that’s when you stop doing such a good job. How did you get your start in journalism?

Newspapers 120

Newspapers Pitching Interviews Writing 120

Cision

FEBRUARY 25, 2016

A well-thought out communication plan can only take you so far. I’ve always been a news junkie and loved to write since I was a little kid. I had a few stories published in high school journals, and starting around junior high I used to write letters to the editor of the local paper. What drew you to the PR industry?

Newspapers 120

Newspapers Financial Crisis Corporate 120

Cision

JANUARY 28, 2016

But the newspaper climate has changed. I’m confident that the skills I developed in more than two decades as a newspaper reporter will serve our clients well. Every day I’m researching, writing and communicating with people – much the same way I did as a reporter. And there is a lot of writing in PR.

Journalism 120

Journalism Newspapers Writing Report 120

Sword and the Script

JULY 2, 2024

The company had a small army of people in Maine that would get up early and read every major newspaper in the U.S. When I opened one up there was a news clip from a newspaper in California that had run a news brief about my client. Somehow our tech clients were added to this service, and I started getting these envelopes in the mail.

Print 158

Print Newspapers Google B2B 158

Sword and the Script

DECEMBER 23, 2014

We must continue to measure every act against not only what is legal but also what we would be happy to have written about on the front page of a national newspaper in an article written by an unfriendly but intelligent reporter. At the time of this writing, Class A common stock in Berkshire Hathaway is trading at $227,720 per share.

Reputation 121

Reputation Newspapers Crisis Communications Leadership 121

PRSay

JANUARY 3, 2018

Throughout January, PRsay will feature posts by a variety of thought leaders on the year ahead for communicators and the PR profession. We’ve watched traditional media such as newspapers, magazines, radio and television decrease in importance thanks to Twitter, Facebook, Snapchat and other social platforms.

Publicity 167

Publicity Social Media Television Big Data 167

Deirdre Breakenridge

AUGUST 27, 2018

Content may be king, but if the PESO model has taught us anything, it’s that we need to integrate a number of distribution tactics into the communications mix in order to be consistently successful. A former newspaper journalist, Michael has won national and regional awards for news release and feature writing. PRStudChat.

Community 157

Community Pitching Media Newspapers 157

The Hoyt Organization

JUNE 5, 2024

Given this fact, how can you effectively communicate your message in a mental health advocacy campaign? You need innovative communication strategies to reach the masses and leave a lasting impact. Proper communication skills can help you articulate your message, engage audiences, and inspire positive change.

Strategy 75

Strategy Communications Local Interviews 75

The Stalwart Blog

JUNE 26, 2014

As a recent college journalism student, I spent a lot of time thinking about finding a job and became petrified of the lack of opportunities available for new graduates to break into the newspaper business. A few weeks later, I was cruising down the freeway, commuting to my first day with Stalwart Communications. Persistency.

Journalism 97

Journalism Publicity Newspapers Pitching 97

PRSay

JANUARY 8, 2019

Having worked in communications for a top-tier university, a regional nonprofit foundation and as a consultant, I’ve heard this question myself. As communicators, we work hard to engage with reporters and editors to make them aware of the great work our clients are doing — but we still understand why bosses make these urgent requests.

Storytelling 163

Storytelling Media Nonprofit Government 163

Landis PR

AUGUST 29, 2022

Our team collectively cheered the recent release of the 56 th Edition of the Associated Press Stylebook , a spiral-bound guide widely used as a writing and editing standards-setter by the media, corporate communications and worldwide. Additional Writing Resources: Grammar Girl – Quick and Dirty Writing Tips.

Publicity 111

Publicity Writing Construction Guidelines 111

PRSay

MAY 8, 2018

Judy is mostly retired from a career in health-care communications, but still freelances for clients. In one class, we were asked to write a release based on a police report. I started out working for a small-town newspaper, and then for many years I was director of PR for Mount Sinai Medical Center in Miami.

Leadership 159

Leadership Conference Local Internal 159

Ishmael's Corner

SEPTEMBER 28, 2014

The influence of journalists remains as important today as when I started in the communications business. That’s why I was intrigued when I heard that Muck Rack (in cooperation MDC Partners) surveyed a cross section of journalists — newspapers, magazines, trade publications, etc. — to learn how they like to be pitched. is beyond me.

Pitching 146

Pitching Survey Storytelling Newspapers 146

ImPRessions - Crenshaw Communications

AUGUST 28, 2017

Negotiations on exact embargo times have become more complicated, but not insurmountable, as major financial newspapers publish in different editions and time zones, as well as online. Communications here and abroad. English may be the universal language of business, but we don’t all speak or write the same English.

International 147

International Internal Skype Meeting 147

Cision

SEPTEMBER 11, 2017

After receiving news, it may be up to the IR website to determine whether the IRO’s efforts were successful: Our study revealed nearly 90 percent of institutional investors visit the IR website of companies they are researching as potentially new investments, so the communications strategy of the IRO cannot be limited to distribution.

Banking 192

Banking Newspapers Study Company 192