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4 Tips for Transitioning From Military Public Affairs to the Civilian Sector

PRSay

With more than two decades of experience in public relations and military public affairs, Dr. Sweetser offers advice to those on the cusp of transitioning from military public affairs to the civilian sector. • In the civilian world, you’re competing with professionals who went to school for public relations.

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Study: APR Credentials Boost Confidence and Ethics Counseling Engagement

PRSay

Each September, PRSA recognizes Ethics Month to bring increased attention to the core foundation of the communications profession. In the ever-evolving landscape of public relations and communications, ethical decision-making is of paramount importance. The study The study, conducted in the fall of 2022 by Dr. Marlene S.

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A Former Public Affairs Officer for the U.S. Marine Corps on Why He Pursued His APR

PRSay

Marine Corps public affairs conference in New Orleans in 2011. I sat in the audience of roughly 200 Marine Corps public affairs officers and observed a debate on the value of sending them to a newly-formed, yearlong master’s degree program in communications, and if having the APR really added credibility. (No

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Painting a Picture of the U.S. Military: Lessons From Public Affairs Officers

PRSay

This blog is based on an original article in the Public Relations Journal , a peer-reviewed academic publication presented by the Institute for Public Relations and PRSA. Do you think public affairs officers provided technical support? Photographs. Kaye Sweetser, Ph.D.,

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Exploring the modern corporate communication function

Stephen Waddington

The Institute for Public Relations and PR NEWS have published a study of corporate communication teams and their contribution to organisations. The study by the Institute for Public Relations and PR NEWS published in August 2021 explores more than 300 US organisations, including international organisations.

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Book review: The Company and the Activist Going Beyond PR

Wadds Inc.

At the intersection of politics, business, communications, and culture, author Dr Stuart Thomsons latest book explores the changing nature and implications of activism for the corporate world. Thomson is one of the UKs foremost public affairs leaders. By its nature, activism involves firmly held opinions.

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Latin American PR Leaders on New Communication Essentials

PRSay

For communicators in today’s hyper-globalized world, achieving an organization’s goals is becoming more complex. A growing multiplicity of voices and communications channels accompanies disruptive technologies and radical new business models. A brand’s communications should remain “simple, short and concrete,” he said.