ImPRessions - Crenshaw Communications

SEPTEMBER 2, 2020

In the business of public relations, email is essential for communicating with partners, journalists and future clients. We’re not alone in this, but in the communication business, email still reigns supreme. It keeps us up-to-date on meetings, client communications and industry changes. Are you looking to spice up your inbox?

Retail 320

Retail Healthcare Crisis Management Social Media 320

ImPRessions - Crenshaw Communications

NOVEMBER 17, 2021

adtech, martech, cyber security, enterprise SaaS, artificial intelligence, retail tech, etc.) The post Crenshaw Communications is Hiring Across the Board appeared first on Crenshaw Communications. The ideal team member will have worked with various top B2B tech companies (e.g., within a PR agency setting or in-house.

Communications 156

Communications Enterprise Retail B2B 156

Agility PR Solutions

OCTOBER 2, 2024

Advertising spend is at an all-time high and Retail Media Networks (RMN), in particular, are among the fastest-growing segments when compared to other categories like social media, search, and connected TV. With retail media advertising anticipated to grow 21.3 With retail media advertising anticipated to grow 21.3

Retail 114

Retail Branding Brand Media 114

Agility PR Solutions

AUGUST 26, 2020

As the fall season approaches and communicators get ready for an uncharted holiday-marketing experience, new research from AI-led merchandising and personalized experiences firm Qubit sheds light on changing shopper habits and reveals what brands can expect during the upcoming holiday shopping season amidst the COVID-19 pandemic.

Retail 141

Retail Survey Data Branding 141

Onclusive

APRIL 3, 2019

Shifting from traditional marketing and communications to the concept and model of Performance Storytelling isn’t easy. Norton Lifelock’s CMO Ty Shay recently keynoted AirPR’s Growth PR Conference and shared a roadmap for success in this new era of media, marketing, communications and measurement. .

Storytelling 284

Storytelling B2C Retail Measurement 284

ImPRessions - Crenshaw Communications

JULY 10, 2020

Check out this list of podcasts for public relations and communications pros. . The PR Week highlights news, opinions and insight from members of the PRWeek staff as well as newsmakers in the world of PR, marketing and communications. Check out our list of top advertising and retail podcasts too! The PR Week. On the Media.

Sports 332

Sports Radio Retail Advertising 332

ImPRessions - Crenshaw Communications

FEBRUARY 13, 2024

In some cases, while a Tier 1 win like a Wall Street Journal piece is great for the brand, the Tier 2 media placement in the Retail TouchPoints is the one that drives prospects and customers. The post How To Measure The “Hidden” Value Of PR Work: Contextual Value appeared first on Crenshaw Communications.

Measurement 334

Measurement How To Retail Analysis 334

ImPRessions - Crenshaw Communications

MAY 13, 2021

Crenshaw Communications, a New York-based public relations agency specializing in B2B technology PR, is seeking a Senior Account Executive (SAE) to join our dynamic B2B technology team. adtech, martech, cyber security, enterprise SaaS, artificial intelligence, retail tech, etc.) Strong communication skills.

B2B 291

B2B Policies Case Study Enterprise 291

ImPRessions - Crenshaw Communications

AUGUST 9, 2022

Industry-specific publications, whether healthcare, retail, or financial services, may lack the overall readership numbers and broad reach of a national news site, but they resonate with a given target audience and engage decision-makers that can impact an organization’s growth. appeared first on Crenshaw Communications.

Media 310

Media Retail B2B Journalism 310

PRSay

NOVEMBER 19, 2020

consumers about their internet habits during the pandemic: 57 percent said they were using the internet more to follow the news, 52 percent to watch movies and TV series, 40 percent to communicate and 30 percent to shop. As communications professionals, we know what will resonate with the public and what will not.

Communications 170

Communications Survey Enterprise Radio 170

ImPRessions - Crenshaw Communications

NOVEMBER 17, 2021

In the past, we’ve recommended top retail podcasts PR pros should know for clients in relevant sectors. The post Top Entrepreneur Podcasts PR Agencies Should Know appeared first on Crenshaw Communications. Here are six of the top entrepreneur podcasts for PR teams who want to secure meaningful interviews in the podcast industry. .

Agency 401

Agency Interviews Education Television 401

ImPRessions - Crenshaw Communications

FEBRUARY 2, 2022

If it’s just a casual call about retail trends with an executive for a major retail client, surely there’s no need to be on, right? . The post PR Tips For Staffing A Media Interview appeared first on Crenshaw Communications. And one of the most important parts is properly staffing the interview.

Interviews 308

Interviews Media Retail Course 308

ImPRessions - Crenshaw Communications

APRIL 20, 2020

But I couldn’t help but think – for the price of the video ads and promotion, why not simply offer extra pay to those on the front retail lines? And can you imagine being a retail store without e-commerce capabilities right now? The post Brands Bring Substance To COVID-19 Response appeared first on Crenshaw Communications.

Branding 284

Branding Brand Small Business Retail 284

ImPRessions - Crenshaw Communications

MAY 15, 2020

Our client ActiveViam is a dynamic pricing company and provided comment in MarketWatch on how J.Crew’s filing for bankruptcy will affect the retail industry. P.S.- Are you following the Crenshaw Communications Instagram account? The post How Instagram Can Work For B2B PR appeared first on Crenshaw Communications.

Instagram 333

Instagram B2B B2C Case Study 333

Agility PR Solutions

JULY 30, 2024

Smart retail marketers and communicators are already thinking ahead to the 2024 holiday-shopping season and preparation—and already realizing that a bevy of challenges await.

Retail 105

Retail Data Analytics Marketing 105

ImPRessions - Crenshaw Communications

JULY 7, 2021

We recognized that the launch alone was not going to make much of a splash, so we created a survey around retailers and their fear of being outpriced by Amazon. The post 6 Things PR Agencies Should Never Say appeared first on Crenshaw Communications. This was not new technology and the name was virtually unknown in the States.

Agency 353

Agency Interviews Pitching Retail 353

ImPRessions - Crenshaw Communications

NOVEMBER 23, 2021

Our team is pitching away this week for last-minute Black Friday coverage — from tips on how retailers should offer Buy Now, Pay Later to commenting on recent supply-chain issues. Happy Thanksgiving from all of us at Crenshaw Communications! The newscycle is 24/7, but opportunities like these are easy wins for coverage.

Agency 310

Agency B2B B2C Pitching 310

5W PR

MARCH 13, 2025

Their experiences show that success in crisis management often comes down to three key elements: swift action, transparent communication, and a deep understanding of industry-specific stakeholder expectations. The company recalled 31 million bottles of Tylenol, a $100 million decision that prioritized public safety over short-term profits.

Crisis 78

Crisis Examples Industry Crisis Management 78

Cision

APRIL 27, 2017

People who work in the marketing communications field have grappled with a very existential question in recent years: If marketing comms is becoming a more data-driven profession, then what happens to the art of storytelling I’ve cultivated my whole career? For consumer B2C brands and retailers, Instagram and Facebook reign supreme.

Storytelling 146

Storytelling Data B2C B2B 146

ImPRessions - Crenshaw Communications

JANUARY 13, 2020

As a result, whether you’re a brand, ad tech business, AI platform, or retailer, if you do business in California, you’re touched by the law. CES boosts brick-and-mortar retail. It’s no secret that brick-and-mortar retailers are struggling. That type of tech can reduce retailer costs and streamline onerous supply chain issues.

B2B 208

B2B Trends Retail Privacy 208

Notified

AUGUST 5, 2024

From institutional investors to the retail audience (and even employees), effective communication is key to fostering strong relationships and achieving company goals. Investor relations professionals play a critical role in building trust and credibility with a wide range of stakeholders.

Communications 105

Communications Retail Strategy Employee 105

ImPRessions - Crenshaw Communications

JUNE 3, 2021

Guest post by Crenshaw Communications intern, Jordan Farbowitz . So far I’ve helped research or draft bylines on topics like cybersecurity insurance and retail. The post Terms You Overhear During A PR Internship appeared first on Crenshaw Communications.

Journalism 344

Journalism Internal International Pitching 344

Melissa Agnes

MARCH 12, 2014

By Patrice Cloutier, Strategic communications professional and member of the Agnes + Day Crisis Intelligence Team. Any organization with public-facing staff, field workers – any enterprise really – must now have a very basic media relations/crisis communications program for all of its personnel. So what are the basics here?

Report 243

Report Crisis Communications Crisis Management Crisis 243

ImPRessions - Crenshaw Communications

DECEMBER 16, 2022

Post-Covid, brands are spending on connected TV (CTV) ad platforms and the industry is abuzz about retail media. Retail media network – no longer just a buzzword but a market reality. Retail media (explainer here ) is more than one of this year’s hottest buzzwords: it’s the next big advertising channel.

Retail 170

Retail Branding Brand Advertising 170

Agility PR Solutions

OCTOBER 19, 2021

With all the focus on the “journey” and the “experience” in brand and retail marketing these days, you’d think that communicators would be zeroing in on some substantial strategy for delivering better CX. The post How are brands responding to the acceleration of e-commerce?

Retail 174

Retail Branding Brand Technology 174

ImPRessions - Crenshaw Communications

JANUARY 16, 2020

Each year, right on the heels of CES , thousands of hungry retailers, vendors and influencers flood New York City’s Javits Center for the retail industry’s annual conference, NRF. NRF is at retail’s epicenter, unveiling exciting new vendors as well as key trends that define the industry for the year and beyond.

Retail 156

Retail Automotive Conference Data 156

Deirdre Breakenridge

NOVEMBER 21, 2018

According to a report by Burning Glass and the Strada Institute, 39 percent of Communications and Journalism majors will be underemployed in their first job. For me, that meant starting off in retail at Patagonia when I first moved to Washington D.C. Everyone needs to start somewhere. Take on work that builds marketable skills.

Communications 171

Communications Nonprofit Training Study 171

Communications Conversations

NOVEMBER 10, 2016

In case you haven’t noticed, there’s an interesting trend going on in the employee communications world. It’s VP of Communications in Europe, Stuart Jackson, recently shared results from his team’s move away from the corporate intranet to an employee app : Nissan Insider Mobile. Take Nissan, for example.

Mobile 122

Mobile Employee Communications Retail 122

PRSay

NOVEMBER 25, 2024

Businesses of all types hire interns for strategic communications, social media and public relations. Consider broadening your keyword search to include roles in strategic communications, influencer relations, community relations, social strategy, content creation, integrated communications, account management and analytics.

LinkedIn 87

LinkedIn Nonprofit Social Media Retail 87

5W PR

MARCH 17, 2025

Communication Strategy: Building Trust Through Transparency Clear communication protocols are essential before, during, and after security events. Develop a detailed communication plan that outlines roles, responsibilities, and procedures for different types of incidents. The challenge lies in extracting actionable insights.

Crisis 78

Crisis System Analytics Analysis 78

ImPRessions - Crenshaw Communications

MAY 13, 2021

Crenshaw Communications, a New York-based public relations agency specializing in B2B technology PR, is seeking an Assistant Account Executive (AAE) to join our dynamic B2B technology team. Daily client communication to update, report on and discuss media relations. research, duties and projects as required. Please apply here: [link].

B2B 203

B2B Policies Case Study Enterprise 203

Cision

MAY 1, 2017

Facebook identifies three categories of tools that are initially integrated into Facebook Live: Consumer Friendly Cameras (mobile device cameras) • Samsung Gear 360 – Retail $349.99 • Giroptic IO – Retail $249.99 • Insta360 – Nano (iOS) retail $199, Air (Android) Retail $129.99 • ALLie Camera – Retail $499.00

Video 197

Video Facebook Retail How To 197

Cision

JUNE 26, 2015

Without a crisis communication plan in place to stop threats from escalating to crises, brands often fail to save their reputations from becoming tarnished. Peter advises implementing these eight steps into your crisis communication plan: 1. Identify Influencers. Click here for our free Crisis Communication white paper now!

Crisis Communications 120

Crisis Communications Crisis Communications Guidelines 120

Agility PR Solutions

AUGUST 17, 2020

Retail marketers still aren’t sure what the impact of COVID will be on the upcoming holiday season and beyond—or even what the next few weeks will bring. The post Retail PR challenges and opportunities as COVID drives permanent shifts in behavior appeared first on Agility PR Solutions.

Retail 78

Retail Consumer Communications Marketing 78

ImPRessions - Crenshaw Communications

APRIL 24, 2023

Insider recently named multiple Crenshaw Communications clients to its second annual list of up-and-coming advertising tech talent. “She spearheads communicating LiveIntent’s new products with the industry, and works with engineering teams in Denmark and Germany. .

Retail 156

Retail Engineering Advertising Advertising 156

ImPRessions - Crenshaw Communications

APRIL 30, 2020

It features brand marketers and CEOs in travel, retail, FMCG, health and wellness, among other high-growth and heavily COVID-affected industries. The post Top Ad And Marketing Podcasts For PR Pros appeared first on Crenshaw Communications. Adweek Yeah, That’s Probably an Ad. Happy listening!

Marketing 306

Marketing Advertising Advertising Industry 306

ImPRessions - Crenshaw Communications

MAY 11, 2020

For example, a retail company could use existing public data in a preview whitepaper on what to expect from this year’s back-to-school shopping season. The post Fresh Data: The PR Answer To No News appeared first on Crenshaw Communications. Sometimes the best way to use data is to repackage what’s already out there.

Data 234

Data B2B Survey Banking 234