ImPRessions - Crenshaw Communications

APRIL 14, 2020

It has also brought out the best in some companies and brands, with accompanying positive PR. The abrupt shutdown of normal work and social life has caused many companies to pull back in their advertising and PR. Talk about raising community spirits! They’ve even delivered 100 pies to my local hospital in NJ earlier this month!

Hotels 282

Hotels Branding Brand Guidelines 282

Deirdre Breakenridge

OCTOBER 22, 2014

Participants will be asked to share their thoughts and advice on a number of scenarios, including: · The phone rings with a reporter from @NYTimes who shares allegations of insider training by your company executives. · You go to the company Facebook page and find an alarming number of posts expressing outrage over a recent price increase. ·

Crisis 312

Crisis Twitter Community Conference 312

Melissa Agnes

JUNE 11, 2014

Let’s face it, a crisis is when you’ll need the benefit of the doubt and the community’s conviction that something bad just happened to generally good people (you being the “good people” hopefully). Clearly, you should do all in your power to mitigate the extent to which you affect the community. Impossible you say?

Crisis 227

Crisis Strategy Chemicals Local 227

Presspage

DECEMBER 26, 2017

I’m a member of NAVUG , an online community that is the epitome of Margaret Mead's statement. If you will humor me and enjoy the story I am about to share, you too can build a thriving and successful online community in your sphere of influence. Online communities and learning were unleashed to the masses.

Community 115

Community Software Education Web 115

5W PR

OCTOBER 22, 2024

By carefully managing its public image, a company can build trust, enhance brand loyalty, and ultimately drive business success. Whether through success stories, case studies, or behind-the-scenes looks at company culture, storytelling humanizes the brand and builds trust.

Corporate 78

Corporate Reputation Strategy Storytelling 78

ImPRessions - Crenshaw Communications

JULY 13, 2022

Consider The Impact on Local Communities. Any corporate event attendance or sponsorship should consider its impact on the local town or community, particularly if it’s an international gathering. Taking time to maintain an organized system of scheduling and information-sharing will make a good impression.

Media 294

Media Trade Shows Travel Interviews 294

Cision

JUNE 23, 2016

I am excited about being part of an evolving industry where local influence is growing in importance. A lot has changed in that time, especially in how companies, associations and organizations approach public affairs and government affairs. It is a lot more integrated, targeted and localized. and in local communities.

Public Affairs 227

Public Affairs Local Education Policies 227

Bianchi Biz Blog

JANUARY 16, 2025

The suburban communities have a vibrant manufacturing base. Communications, media and PR market in Toronto Most large and mid-sized Canadian PR and communications firms are headquartered in Toronto. Canadas main media companies are headquartered in Toronto, and the city is home to a vibrant film industry. million (84.6%

Print 100

Print Marketing Instagram Newspapers 100

PRSay

NOVEMBER 25, 2024

Dedicate a few hours each week to researching companies, following “early careers” social media accounts, and setting up LinkedIn and PRSSA alerts. Create a list of target companies and professionals, engage with their posts, and familiarize yourself with their blogs and social media. LinkedIn is a primary recruitment tool.

LinkedIn 88

LinkedIn Nonprofit Retail Social Media 88

PRSay

JUNE 4, 2024

The state of Pride in 2024 is grim: Companies and organizations are reportedly planning to be less engaged and less vocal in celebrating and embracing Pride this year. For many in the LGBTQ+ community, this feels like a year of loathing instead of a celebration of everyone’s rights being fully protected and respected.

Government 209

Government Employee Insurance Insurance 209

Agility PR Solutions

JULY 28, 2022

The community relations function is a key component of public relations. It focuses on managing the relationship between an organization and its host community. Community relations can be an effective […]. Community relations can be an effective […].

Community 86

Community Publicity Local Reputation 86

Contently - Strategy

MAY 11, 2024

Naturally, we turned to our go-to expert on all things local and delicious: Google. As a frequent traveler, I type in Google searches like this all the time, whether I’m looking for a satisfying slice or a sweaty HIIT class (I’ve got two speeds) — and this is precisely why local SEO content strategy is so critical for businesses.

Local 82

Local SEO Strategy How To 82

Prowly

APRIL 11, 2025

And yet too many companies still focus on reactive strategies instead of thinking about it proactively. It requires regular updates, attention, and must be fully evangelized within the company. Maybe your company is starting to get more negative brand mentions than usual? Well, it depends.

Reputation 104

Reputation Measurement Report Brand 104

Cision

MAY 18, 2017

One of the two companies mentioned, though, was listening: Avaya. These include: Your company name. Your competitor’s company name. The same goes for those mentioning your company name: “People have lots of different reasons for talking about a business on social media. Common misspellings of any of the above.

How To 198

How To Instagram Social Media LinkedIn 198

Sword and the Script

JANUARY 21, 2025

Libby is a free app that connects to my local public library system (and probably yours too). I can check out audiobooks from my local library from the app on my phone. Then the companys acquiring parent Amazon decided that they didnt want to sell audiobooks but rent them for a subscription fee. This is where Libby comes in.

Google 157

Google Course Survey YouTube 157

PRSay

JUNE 15, 2021

If the past year has taught you anything, then it should be that the price of admission to the LGBTQ ally community is now much higher. Simply “celebrating” Pride once per year and doing nothing the rest of the year (or worse, actively opposing equality the rest of the year) is not just wrong, it’s communications malpractice.

Employee 202

Employee Community Leadership Enterprise 202

The Stalwart Blog

DECEMBER 20, 2017

Next year, these type of scandals will find their way into the business community. Companies and their PR teams will need to prepare for these activities as more women feel empowered and emboldened to reveal instances of sexual harassment against their employers. citizens working and traveling abroad with greater disdain.

Company 114

Company Viral Travel Corporate 114

Cision

APRIL 28, 2017

What are some of the differences in building a communication strategy on a national level compared to a local level? However, one key difference that comes to mind is how the data is used to inform a campaign from national to local. The community shapes how we make decisions to interact and engage.

Local 227

Local Energy Agency Policies 227

PRSay

NOVEMBER 18, 2021

Endorse efforts that focus on exposing how historical and current imbalances of power, access, and equity are manufactured and propagated further with mis- and disinformation — and on promoting community-led solutions to forging social bonds. Local media investment. Local media investment. Healthy digital discourse. Improve U.S.

Social Media 190

Social Media Report Media Government 190

The Proactive Report

JUNE 18, 2021

It makes the company known, accepted and understood. Most prospective customers have done 70% of their homework by the time they contact a company to make a purchase. There are other factors in the environment you need to monitor, so you can spot threats and opportunities that could affect the image of the company.

Small Business 213

Small Business Fashion Groups Local 213

ImPRessions - Crenshaw Communications

JUNE 21, 2016

Hyperlocal public relations can be easily overlooked, especially when dealing with PR campaigns for national or global companies. Here are five benefits to the hyper-local PR approach. Of course, in a perfect world, you have both — the big, global media feature along with a local story. Need convincing? What gives?

Local 136

Local Case Study Consumer Industry 136

Onclusive

NOVEMBER 8, 2023

Corporate Communications As companies grow, corporate communications become more important. Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Onclusive offers a proprietary media monitoring solution.

Training 195

Training Media Training Crisis Communications Reputation 195

NewsWhip

FEBRUARY 25, 2025

How do you evolve from being the worlds best-known Facebook publisher into a media company that truly understands and serves today’s fragmented digital ecosystem? Like many problems for online publishers, it starts with understanding the communities involved. Enter NewsWhip. “We try to focus on high engagement.

Reddit 78

Reddit Community Film Sports 78

ImPRessions - Crenshaw Communications

JUNE 7, 2017

But the point here is that a company doesn’t need to be huge to be noticed. Even a tiny company can challenge competitors for customers, employee talent, and visibility. Smaller companies can seize sudden PR opportunities. Smaller companies can be niche players. They’re part of the community.

Small Business 168

Small Business SMB Local Viral 168

Prowly

APRIL 11, 2025

One of the benefits of reputation marketing is a reliable community and strong bonds with customers. TRY PROWLY TODAY FOR 7 DAYS FREE Benefits of reputation marketing for your company If your brand operates in a high-scrutiny industry (like finance, healthcare, or large corporations), strong reputation management is essential.

Reputation 104

Reputation Publicity How To Marketing 104

Onclusive

OCTOBER 3, 2017

Shashi Bellamkonda, CMO, Surefire Local. Companies often push uphill with their own finite resources to build brand awareness when they could be inspiring an army of community advocates, influencers, employees and customers to authentically participate in creating awareness at scale. Duncan Alney, CEO, Firebelly Marketing.

Branding 246

Branding Brand eBook Video 246

5W PR

APRIL 5, 2025

Timely Response Speed matters in crisis communication. According to a study by Twitter, 53% of users expect companies to respond to their complaints within an hour.

Crisis 78

Crisis Communications Crisis Communications Crisis Management 78

PR for Anyone

JULY 27, 2024

For example, a fitness brand could highlight gear that supports Olympic-level training, or a tech company could showcase apps that track athletic performance. Local Connections : Is there a local athlete from your area competing in the Olympics? Highlighting hometown heroes can create a strong local interest story.

Media 130

Media Pitching Local Training 130

Communications Conversations

JANUARY 8, 2021

More clearly stated: I think most people under, say, the age of 40 get that influencers can and in many cases, should, be an important part of a company’s PR and marketing strategy. And, we’re seeing more community and local newspapers close shop every day. According to Pew , U.S. And, if you’ve read the St.

Newspapers 179

Newspapers Local Consumer YouTube 179

Flack's Revenge

DECEMBER 11, 2014

As I said in PR in Asia: Myths and Misconceptions , Fusion PR often hears from companies that want to get media coverage in China. Traditional Chinese characters are used in Hong Kong, Macau, Taiwan and most overseas Chinese communities, while the simplified Chinese characters are used in mainland China, Malaysia and Singapore.

Print 201

Print Transportation Conference Technology 201

PRSay

MARCH 1, 2021

If you look at how we speak as health-care companies, whether a provider or an insurance group, a Walgreens or CVS, we all use this language interchangeably. To get people to protect themselves and their communities, as communicators scrubbing the word “shot” will get us closer to our objectives and to making sure that people get vaccinated.

Communications 190

Communications Insurance Insurance Community 190

5W PR

FEBRUARY 28, 2020

Bombas, an apparel company that spent years perfecting socks and t-shirts consumers will never want to take off, is founded on the philosophy of donating socks to those in need. But since its inception, the company has evolved to go deeper into the community, to make a greater impact. Rotating Causes. Give to Inspire.

Company 88

Company Apparel Nonprofit Consumer 88

5W PR

JANUARY 22, 2025

The company’s swift action to recall 31 million bottles of Tylenol and their transparent communication with the public set a standard for corporate responsibility that still guides crisis response today. Johnson & Johnson’s handling of the 1982 Tylenol crisis remains a masterclass in crisis management fundamentals.

Crisis Management 78

Crisis Management Crisis Crisis Communications Training 78

PRSay

OCTOBER 16, 2020

3, Americans will cast their votes for President and for state and local candidates. Communicators have “a lot of great partners out there” who can help provide their employees with local voting information, said panelist Kelly Mason, director of corporate communications at Levi Strauss & Co.,

Communications 202

Communications Nonprofit Employee Local 202

PRSay

DECEMBER 15, 2017

Network outside your company. Learn more about a specific area such as content marketing or big data by attending a local Meetup If you don’t see a Meetup meeting on a topic that you’d like to know more about, then start one yourself. Network inside your company.

Nonprofit 160

Nonprofit Local LinkedIn Big Data 160

Stephen Waddington

JULY 16, 2021

The report includes contributions from panel members, formed from leaders from across the UK communications industry. Companies that have invested in their local communities during the crisis continue to benefit from a reputational dividend. This is likely to be an issue on the corporate agenda for the next decade.

Publicity 199

Publicity Government Employee Crisis 199

Frederik Vincx

NOVEMBER 8, 2016

Two weeks ago I quit my job as co-founder and creative director of communication software company Prezly and now I’m ready for a new adventure. In the next twelve months I’m broadening my horizon to become aware of the problems in my community that need solving. Design, facilitation and communication. A social sabbatical.

Agriculture 155

Agriculture Software Local Community 155