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How to Craft an Effective Local SEO Content Strategy

Contently - Strategy

Naturally, we turned to our go-to expert on all things local and delicious: Google. As a frequent traveler, I type in Google searches like this all the time, whether I’m looking for a satisfying slice or a sweaty HIIT class (I’ve got two speeds) — and this is precisely why local SEO content strategy is so critical for businesses.

Local 97
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How To Score A Great Local News Story: 5 PR Tips

ImPRessions - Crenshaw Communications

It’s also important to determine whether a story has its best chance of being published as a local media item, or if it warrants a full national media outreach. For example, survey results or breaking news at a national company will be pitched to national media, whereas region-specific news will be offered to local reporters.

Local 292
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COVID spurs community engagement—consumers now want to support local economy

Agility PR Solutions

The movement towards locally produced goods is nothing new, but the level of engagement with local economies during the COVID crisis demonstrates a notable consumer shift in loyalty towards community businesses.

Local 126
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The Power of Local Knowledge: Why Product Development Should Start with Listening to Your Community

Stern + Associates

How can organizations confidently take advantage of the benefits associated with modern technology while avoiding negative impacts on surrounding communities? Existing data science techniques cannot accurately understand key cultural nuances in language amongst predominantly communities of color.

Local 99
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Nonprofit Local News Gains Steam

PRSay

It was refreshing to hear Todd’s optimistic vision for a future in which a more independent news media will regain the public’s trust and return to covering local communities with a sense of shared values. At the same time, however, the advertising revenue that local news organizations have long counted on has continued to drop.

Nonprofit 172
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Tips for molding community relations with public relations

Agility PR Solutions

The community relations function is a key component of public relations. It focuses on managing the relationship between an organization and its host community. Community relations can be an effective […]. Community relations can be an effective […].

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Why Miami is the City for New and Emerging Businesses To Start Their Growth

Ronn Torossian

It has a growing startup scene and a deep-rooted relationship with the local community. Why Miami is the City for New and Emerging Businesses To Start Their Growth Currently, Miami is a thriving hub for startups, offering numerous advantages for entrepreneurs.

Local 367