Deirdre Breakenridge

FEBRUARY 13, 2015

ET, the #PRStudChat community will participate in a Twitter chat discussion focused the state of healthcare communications. We’ve invited a few special guests to join our discussion who will share their expertise on healthcare issues and the many advancements that we’ve seen in communications. Anneliz Hannan ( @AnnelizHannan ).

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Healthcare Community Twitter Communications 150

PRSay

DECEMBER 3, 2024

Stories are the most powerful form of human communication, according to Peg Neuhauser, author of “Corporate Legends and Lore.” ” So how can you tell a great story? Is your point that your employees give back to the community? How to find stories So how can you find the stories to make your points?

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Case Study Interviews Newspapers Employee 148

ImPRessions - Crenshaw Communications

MAY 4, 2018

Unlike those entering the workforce on the heels of the recession, today’s PR hopefuls are likely to be welcomed by top agencies and corporations. So, how to find the perfect first PR job? Study bloggers in communications, marketing and the vertical sectors you’re interested in. Consider a PR agency.

How To 189

How To Nonprofit Interviews Privacy 189

Onclusive

JUNE 21, 2017

Hosted by Deirdre Breakenridge of Pure Performance Communications , and joined by fellow panelists Shonali Burke and Shannon Furey , the panel covered emerging PR trends including how corporate storytelling has changed in recent years and what PR professionals must learn to sustain their careers. Be a part of their community.

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Storytelling SEO Community Insurance 329

PRSay

OCTOBER 1, 2021

We asked national and international communicators for their advice on how communications campaigns can resonate with the Hispanic community. Knowing these details can help in the development of communication strategies and tactics. The Peruvian community is characterized by being cordial, friendly and talkative.

How To 168

How To Community Analysis Local 168

Melissa Agnes

SEPTEMBER 4, 2018

Captain Chris Hsiung and Katie Nelson, of Mountain View Police Department, join The Invincible Brand Podcast to discuss how they quickly overcame an escalating viral crisis in a way that increased the trust their community and the general public have in their brand. About this episode. Follow and connect with MVPD on social: Facebook.

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Crisis Viral Brand Branding 176

PRSay

MARCH 22, 2023

In the communications profession, they are now several years into their careers and earning supervisor, manager and leadership roles at agencies, corporations, brands and organizations of all sizes. We need to cultivate communities and have real conversations. The youngest members of Gen Z turn 11 in 2023.

How To 163

How To Employee Leadership Nonprofit 163

Wadds Inc.

FEBRUARY 3, 2025

At the intersection of politics, business, communications, and culture, author Dr Stuart Thomsons latest book explores the changing nature and implications of activism for the corporate world. His career has included academic and senior corporate and leadership roles in the CIPR and PRCA.

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Company Public Affairs Government Case Study 93

Reputation Us

JANUARY 23, 2025

The following RepUs speaking topics for 2025 reflect emerging corporate trends, challenges and opportunities in reputation management. To get ahead of such risks and protect the bottom line, Boggs provides attendees with insightful anecdotes and actions to take to enhance, advance and protect valuable corporate reputations.

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Reputation Crisis Insurance Insurance 78

ImPRessions - Crenshaw Communications

AUGUST 23, 2023

The good news is that PR-driven tactics can help a business build and communicate a positioning that prioritizes the well-being of their workers and a commitment to their industry and community. The post How To Tap The PR Power Of Employer Branding appeared first on Crenshaw Communications. Now, those are table stakes.

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Brand Branding How To Employee 156

Cision

SEPTEMBER 1, 2016

I recently spent a year interviewing senior public relations professionals in 31 countries about best practices in their cultures for my newly-published book, Pitch, Tweet, or Engage on the Street: How to Practice Global Public Relations and Strategic Communication. That’s one thing that our communities love.”.

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Local Government Community Corporate 216

PRSay

MARCH 21, 2023

In the communications profession, they are now several years into their careers and earning supervisor, manager and leadership roles at agencies, corporations, brands and organizations of all sizes. We need to cultivate communities and have real conversations. The youngest members of Gen Z turn 11 in 2023.

How To 139

How To Employee Leadership Nonprofit 139

Sword and the Script

DECEMBER 3, 2024

Dazzle aims to tap SlicedBrand’s PR know-how to train a “variety of LLMs” created by Xayn to create AI that is specific to the work of communications and PR. That’s sort of what happened too when a Zurich-based PR firm named SlicedBrand linked up with legal tech firm Xayn (pronounced “Zane”) to develop Dazzle. Let’s talk.

Software 176

Software Measurement B2B Training 176

Melissa Agnes

SEPTEMBER 7, 2014

As I chatted with Staff Sergeant, and head of this customer service unit, Chris Boddy of the Toronto Police Service, I was interested in understanding what customer service means to their Police Agency and how it differs – or doesn’t – from a corporate organization. So cool and important!). It''s a great listen.

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Customer Service Crisis Crisis Communications Web 227

Deirdre Breakenridge

JUNE 8, 2016

Recent and current public relations graduate students at New York University’s School of Professional Studies, Srishti Assaye , Margaret DeJesus and Sabrina Ruiz , will discuss how to utilize social media to seek out professional opportunities. What’s your social media elevator pitch? Read more.

Social Media 150

Social Media Pitching Media How To 150

Flack's Revenge

JANUARY 10, 2019

Enter Instagram with its snazzy pix, short captions, easy engagement, and non-stop roll out of exciting new features; and What’s App, that so easily facilitates micro-community building and sharing. 10 Social Media Strategies for Corporate Communication in 2019 ( Maximize Social Business).

How To 159

How To Facebook Social Media Advertising 159

Rock the Status Quo

FEBRUARY 9, 2015

Like fluffy yellow chicks marching in line after their mama, many companies are stuck in push marketing tactics of the past, favoring carefully crafted, conservative external messaging and expecting their executives to rigidly follow corporate directives when it comes to having (or not having) a digital voice. “It’s too risky!”

Corporate 100

Corporate Leadership Brand Branding 100

Melissa Agnes

SEPTEMBER 14, 2014

The fact is that monitoring social media and the search engines needs to be a part of your corporate culture. Questions like: how to determine your baseline to be able to monitor and understand sentiment and social activity escalation in a crisis? How much sentiment escalation is normal, and at what point does it become alarming?

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Social Media Crisis Media Pinterest 249

Onclusive

JANUARY 14, 2021

Welcome back to our January blog series focused on “ The Executive’s Guide to Building and Leading an Impactful Communications Team ”! Building an impactful communications team. As an executive, you have the power to set up your communications team for success from the start.

Communications 195

Communications Corporate Measurement Reputation 195

Onclusive

NOVEMBER 8, 2023

At the same time, PR pros are constantly thinking about how to maximize the reach and impact of their earned media. Corporate Communications As companies grow, corporate communications become more important. Corporate communications regularly involves interaction with senior leaders and HR departments.

Training 195

Training Media Training Crisis Communications Reputation 195

Cision

JULY 31, 2015

Do something that benefits the community. How is your work positively or negatively affecting that number? Want to learn more about crisis communications? View the white paper “How to Plan and Manage Crisis Communications in a Social World.”. Actions speak louder than words. They’re more memorable, too.

Crisis 120

Crisis Crisis Communications Brand Branding 120

Sword and the Script

NOVEMBER 8, 2022

Two different PR tech vendors have launched Corporate PR indices; one tracks corporate reputations and the other tracks risk exposure to misinformation . For example, in finance, the Dow Jones Industrial Average is an indicator of how well the stock market is performing over a given period of time. announces Q3 2022 results.

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Corporate Reputation Case Study Employee 78

Sword and the Script

AUGUST 12, 2014

It was my ticket into an industry where the perennial phrase “PR agency experience preferred” finds its way onto corporate public relations and PR agency job listings alike. On the suggestion of a mentor, I began looking at graduate degrees in communications. How to Get Ahead as a PR Account Executive.

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How To Film Agency Corporate 122

Prowly

FEBRUARY 26, 2025

Backlinks are good, but brand authority is great Although backlinks still matter, their real value lies in how they build credibility. Community buzz over media coverage Traditional media headlines are awesome but, in retrospect, they don't tend to create lasting influence and engagement. How to create buzz ethically?

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Digital PR Case Study SEO Measurement 104

Agility PR Solutions

SEPTEMBER 4, 2023

Then there’s the “S” concept of social sustainability—the practice of respecting human rights and improving people’s lives through business, policy, and community actions—and new research from NTT Corporation finds that large enterprises investing in it see an average increase in […] The post Social sustainability boosts enterprise revenue (..)

Enterprise 105

Enterprise Policies How To Corporate 105

Bianchi Biz Blog

AUGUST 3, 2023

As generative AI tools continue to gain popularity in the workplace, it has become increasingly evident that automotive suppliers need to consider establishing a corporate policy that governs their employees’ use of these tools. AI should be used as a tool to augment human decision-making, not replace it.

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Automotive Policies Employee Corporate 77

ImPRessions - Crenshaw Communications

MAY 8, 2018

They’re the most concerned with public perception, social responsibility, and community relations. In honor of Mother’s Day, we celebrate how some of mom’s classic guidance makes for sound PR advice. Check out this post to find out how to tell a client they’re wrong. “One day you’ll thank me.”

Corporate 195

Corporate Training Reputation Media Training 195

Deirdre Breakenridge

MAY 1, 2019

Several of the topics and questions that will be answered by Matt and Ron and the #PRStudChat community include: Q1. You’re in Chicago, a major agency, corporate and non-profit center. What’s the job outlook feel like right now for PR and communications graduates and pros? About Spin Sucks.

Publicity 202

Publicity Community Twitter Blogging 202

ImPRessions - Crenshaw Communications

DECEMBER 29, 2017

Corporate CEOs rallied to aid those affected by the administration’s suddenly announced travel ban. Mainstream marketers are gradually losing their reluctance to advocate for politically and socially charged issues in their paid content and corporate social responsibility positions.

Trends 185

Trends Storytelling Corporate Leadership 185

PRSay

AUGUST 7, 2017

In August, PRSA is celebrating Diversity Month by focusing on the diverse communities, people and practices that comprise public relations. We will also be providing advice and insight on how to build a better PR profession through diversity and inclusion. Diversity” has become a buzzword.

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How To Groups Measurement Employee 118

Business Wire

FEBRUARY 2, 2018

By Serena Ehrlich, Director of Social and Evolving Media, Business Wire In early 2018, Facebook announced a news feed update that dramatically changes how brands can engage with their communities and audiences within the Facebook platform. Look at the Instant Pot Community. This is an advice community. Implementation Tip!

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Facebook Community Advertising Advertising 181

PR Job Coach

NOVEMBER 26, 2020

In close to four decades in the communications business, Patti has held senior leadership positions in four different areas of the industry: PR, Advertising Corporate and Start-up. We have to know how to translate what we have done and move away from chronological list. Don’t buy into the chronological resume.

Corporate 274

Corporate Leadership Advertising Advertising 274

5W PR

AUGUST 12, 2019

Once you answer that question and put together a plan to actively promote and preserve your corporate reputation, the chances are that any damage occurring from such an incident will be minimal rather than catastrophic. Building A Corporate Reputation. Publish an annual report to the community if that isn’t already happening.

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Corporate Reputation Marketing Employee 68

Cision

FEBRUARY 11, 2016

However, it’s Fast Company ’s article on Patty McCord, former chief talent officer, that highlights how earning media coverage around company culture takes time…and for Netflix, a 124-page document about how to make it happen. According Glassdoor’s annual report , 89 percent of millennial workers prefer benefits over a pay raise.

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How To Media Employee Policies 120

Waxing UnLyrical

JUNE 9, 2017

Over time you’ll see that this extremely useful automation that we’ve come to rely on will make you look anything but robot-like to your network … and help transform them into your community. Twitter Facebook Google+ LinkedIn How to Make Your Email Autoresponders Sizzle More Than Jessica Rabbit.

How To 102

How To Banking Energy Writing 102

Cision

OCTOBER 31, 2016

The Slideshare below discusses best practices and how to get picked up for bigger public distribution. As a source for discussion around a particular topic, there are still rich communities to draw from on LinkedIn, very similar to the less symmetrical audiences on Google Plus communities. Share Your Expertise. Drive Engagement.

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LinkedIn Mobile How To Course 60

Stephen Waddington

FEBRUARY 12, 2021

I recommend aligning with communities and conversations around practice. Practitioners will generally be willing to support research if you make a thoughtful and considered approach.

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Publicity How To Ethics Internal 103