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How to Grow Your B2B Facebook Community

Waxing UnLyrical

But like any other marketing strategy, growing your B2B Facebook community simply requires an investment of time and genuine engagement. Below I’ll highlight a couple of simple and effective methods that’ll help grow a B2B Facebook community through engaging content curation. Offer something of real value instead.

B2B 100
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Pride in a Time of Pandemic

PRSay

The month of June marks the traditional celebration of LGBTQ Pride in communities across the nation and world. The global coronavirus pandemic has resulted in the cancellation of hundreds of pride celebrations worldwide, a severe setback at a time when fostering community and bringing people together is more important than ever.

Community 209
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I’m working from home get me out of here

Stephen Waddington

Human beings are creative social animals. Wake up and smell the energy Creative working is tough. There is a growing stack of tools to help but it is no replacement for feeling and smelling the energy of a team. We all bring our personal experience to the discussion about the divide between home and office working.

Energy 177
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Behind the Headlines with Mónica Cortés

Cision

The specifics of how to engage the community are going to change depending on how broad or narrow the definition is of the market. The community shapes how we make decisions to interact and engage. Not applying the same energy and creativity to their brand/company as they do to their client’s needs.

Local 227
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How PepsiCo uses data to power creativity

NewsWhip

Recently, we sat down with PepsiCo’s Lauren Powell to talk about how her team works to transform trends into successful campaigns and how data can power creative. Every successful modern creative campaign is powered by insight and data. It’s a necessity for the high-energy activation needed on such a hectic night. .

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ESAs: The Fad-Free Way to Build Your Ethics Muscle

PRSay

PRSA members may access the ESA in the Ethics in Communication Community Library on MyPRSA.). In a way, the ESAs are for PR ethics what Silver Anvil case studies are for PR creativity and campaign planning.

Ethics 181
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How COVID-19 will impact PR practice and skills

Stephen Waddington

In the public sector, communicators have never been busier, as energy is directed to public education and information. Here are the areas in which I think we need to focus our energy in skills and learning and development. PR as a strategic management function is an issue that lies of the core of the #FuturePRoof community.