Cision

APRIL 28, 2017

What are some of the differences in building a communication strategy on a national level compared to a local level? However, one key difference that comes to mind is how the data is used to inform a campaign from national to local. The community shapes how we make decisions to interact and engage.

Local 227

Local Energy Agency Policies 227

Onclusive

OCTOBER 3, 2017

Here is what they told us: “Your brand will no longer be defined by a logo or cute creative ad, but by your thought leadership: Content Marketing and the way we experience that content is the key to your brand identity.”. Shashi Bellamkonda, CMO, Surefire Local. Randy Frisch, Co-Founder, CMO & President, Uberflip.

Branding 246

Branding Brand eBook Leadership 246

Solo PR Pro

NOVEMBER 11, 2014

Independent communications consultants are known for being incredibly creative and offering clients the personal touch – and gift giving is no exception. Karen even creates customized versions of the ebook for her clients to give to their own customers: Support Local Businesses.

Creativity 80

Creativity eBook Local Groups 80

PRSay

FEBRUARY 8, 2021

We reinforce to stakeholders that our organizations believe Black Lives Matter and they should be represented and included in our workplaces and communities. Our audiences gain new insights and understanding about the Black experience in the United States. Then, March 1 arrives.

Media 158

Media Policies System Pitching 158

5W PR

DECEMBER 1, 2020

All of this means that public relations experts should be creative in creating and pitch stories to the media outlets and the public. The post Creative Ways to Pitch Media During a Pandemic appeared first on NY PR Agency 5W Public Relations Blog - 5WPR.

Creativity 88

Creativity Pitching Small Business Media 88

Onclusive

NOVEMBER 8, 2023

Niche industry events, role-specific conferences (catered to developers, creatives, etc.), PR professionals leverage storyboards and creative briefs to ensure that multimedia content is consistent with their brand positioning and messaging. In the meantime, digital speaking events have exploded. Comment below to add onto our list.

Training 195

Training Media Training Crisis Communications Reputation 195

Frederik Vincx

NOVEMBER 8, 2016

First six years of working in communication agencies as a designer and creative, followed by four years of building software for these agencies. After this decade in communication jobs I feel like I have lost touch with the big challenges in life. Design, facilitation and communication. A social sabbatical. Shared value.

Agriculture 155

Agriculture Software Local Community 155

PRSay

AUGUST 16, 2022

There are countless ways to give and motivate others to do so for the betterment of the communities where we live, work and play. While I discovered this platform during the height of COVID when creative solutions were needed for social impact initiatives, we continue to use it to host virtual 5Ks. Custom Ink. DonorsChoose.org.

Company 158

Company Nonprofit Apparel Banking 158

The Proactive Report

JUNE 18, 2021

That depends on whether you are a local business or have clients and customers all over. Local business networking still thrives on personal connections – Join the Chamber of Commerce and other relevant groups. Alignable has local groups you can connect with. Look for local groups on MeetUp. What are some networking tips.

Small Business 213

Small Business Fashion Groups Local 213

Cision

JUNE 8, 2015

It’s a broad term referring to the social good your brand does locally, nationally or globally. It can take a variety of routes from volunteering at the local food pantry to partnering with a national cause like the American Cancer Society. Get people to volunteer by making it an opportunity to have fun and give back to the community.

Employee 120

Employee Consumer Banking Local 120

Solo PR Pro

OCTOBER 12, 2021

There’s a whole community of like minded people you can lean on. This month, we asked our panel of solo PR pros to share why they choose to be a member of the Solo PR Pro Premium community. This month, we asked our panel of solo PR pros to share why they choose to be a member of the Solo PR Pro Premium community.

Community 76

Community Resources Groups Travel 76

PRSay

MAY 23, 2023

But even amid these sharp declines in volunteerism nationwide, the PRSA Colorado Chapter has seen an increase in volunteers for its community program called PR Paid Forward. The pro-bono initiative matches local nonprofit organizations with PRSA Colorado members who can provide the nonprofits with communications services.

Nonprofit 148

Nonprofit Local Training Media Training 148

PRSay

JANUARY 9, 2020

When we began this decade, many local newspapers had at least 10 more pages of non-syndicated content than they do today. 2020 is the perfect time to take a fresh, creative approach to your partnerships. Yet, in reflection, so much has changed. Organic reach on social media was also still possible for brands.

Trends 168

Trends Nonprofit Consumer Newspapers 168

PRSay

DECEMBER 10, 2021

In the PR community, agencies and in-house leaders have an opportunity to listen to their teams, lead with empathy and imagine a better future. As much as possible, make workplace decisions based on specific, widely available data such as a sustained rise or fall in local coronavirus infections. For example, this week, Ford Motor Co.

Employee 193

Employee Policies Agency Study 193

Prowly

APRIL 11, 2025

Let Prowly handle that for you so you can stay focused on the creative work that matters. One of the benefits of reputation marketing is a reliable community and strong bonds with customers. Focus on local reputation marketing and communities. Reputation marketing: what is it? Definition First things first.

Reputation 104

Reputation Publicity How To Marketing 104

Communications Conversations

FEBRUARY 21, 2020

Take a peek at the social communities for my biggest client (of 10 years now!), This usually involves coming up with creative ideas to sell the city of Richfield and promote tourism (i.e., Fun creative challenge each month! Check on my Sleep Number communities one last time. hotel stays) in the city. 11: 44 a.m.:

Social Media 157

Social Media Media LinkedIn Tourism 157

Stephen Waddington

MAY 17, 2020

Our local fish and chip shop reopened on Wednesday. Government The digital democracy has been a long time coming - democracy will finally digitise, both in central and local government, and citizen voting. We need local, decentralised responses to arts, culture, education and transport. Photo by sfe-co2/iStock / Getty Images.

Tourism 118

Tourism Fashion Retail Travel 118

5W PR

SEPTEMBER 9, 2021

From press kits to media contacts to online reputation management, small businesses are hiring public relations specialists and adopting communications strategies to help tell their stories, boost their visibility, and meaningfully engage with consumers local stores and online.

Small Business 158

Small Business Publicity Social Media Web 158

Cision

MARCH 24, 2017

I have immensely talented colleagues at Austin & Williams: Madison Avenue veterans and young, inspirational creatives. If I had a billion dollars, I would… pay off my home, fund my kids’ college education and donate to charities doing great work in my local community.

Enterprise 227

Enterprise Agency Radio Fashion 227

Stephen Waddington

MAY 19, 2020

PR as a strategic management function is an issue that lies of the core of the #FuturePRoof community. Those insights will lead to better briefs to inform creative and content. Invest in building communities, customer databases and influencer networks. Sneeze guards top the list. This is a big lesson for the future.

Government 151

Government Crisis Energy Community 151

Deirdre Breakenridge

NOVEMBER 3, 2016

Are you a professional who is willing to give back to the academic community? ET , the monthly #PRStudChat Twitter Chat Community will gather to discuss how students can prepare themselves to enter the workplace — not as fresh graduates, but as emerging professionals. On Tuesday, November 15, 2016, at 8:30 p.m.

Trade Shows 150

Trade Shows Community Social Media Resources 150

ImPRessions - Crenshaw Communications

SEPTEMBER 6, 2016

When done well, social marketing programs can showcase corporate values, demonstrate commitment to community, and engage consumers, while providing needed resources for a group or cause. Our local partners knew the “lay of the land” and were cooperative on every level. Always start with a strategic media plan and timeline.

Local 120

Local Corporate Groups Ethics 120

Sword and the Script

APRIL 7, 2015

None of these topics are especially interesting, yet all of them have provided examples of creative PR ideas for bringing those topics to life and in some cases reinvigorating a name or product long past its prime. asked Adfreak, a column for Adweek , of Rebecca Swift, director of creative planning at iStock by Getty Images.

Creativity 60

Creativity Publicity YouTube Insurance 60

Waxing UnLyrical

APRIL 5, 2018

To encourage social responsibility, create a culture of giving back to the larger community. Review the cohort’s purpose, at least yearly, and switch leaders to maintain its energy, creativity and inspiration. Include volunteering in your communications process, mainly research and planning. Create an employee advocacy cohort.

Nonprofit 61

Nonprofit Community Employee Energy 61

Stephen Waddington

AUGUST 14, 2018

It’s how we won over the local market. Thanks to our genuine communication efforts the local PR industry became fond of our brand. Social sells: Prowly Magazine community From the outset we felt as if every conversation with a prospect was like a recruitment interview rather than a discussion about a tool.

Tools 112

Tools Education Film Local 112

Cision

APRIL 26, 2016

In this interview, Ashley discusses how to best leverage data and analytics, establish specific objectives for your communication strategy and be creative and take risks with your public relations efforts. What drew you to the field of public relations and communication?

Telecommunications 120

Telecommunications Public Affairs Newspapers Transportation 120

The Hoyt Organization

SEPTEMBER 21, 2024

They’re listening to soundbites on podcasts, and being “entertained” by hyper-localized and unique, but relevant, content that captures and holds their attention. This gives you the ability to communicate with them in their style and tone of voice so that they resonate with your brand. Read the full case study here.

Healthcare 91

Healthcare Industry Strategy Case Study 91

Sword and the Script

NOVEMBER 6, 2018

Creativity and risky marketing efforts don’t always find receptive purse strings in B2B, but it could well be the only thing left in “a sea of sameness.”. From white papers to the trade press, the entire community is fixated on the next exploit, hack or breach. Looking for an agency partner that can both bring creative ideas and.

B2B 75

B2B Creativity Film Trade Shows 75

Rock the Status Quo

DECEMBER 10, 2015

I have a local bank client that just started working with me in September. A wealth of opportunities, with placements for the most important local publications clustered to hit during a four to six-week period. Get Creative With WHO You Pitch. The PR community has growing dialog around the importance of a custom pitch.

Pitching 100

Pitching Real Estate Banking How To 100

PRSay

SEPTEMBER 20, 2019

When your company hires a new employee, one of two things can happen: Your organization routinely adds another employee to the company directory, or it can creatively and thoughtfully onboard a new hire who is primed to become a brand advocate. Your communications teams have significant influence over which path your organization takes.

Internal 139

Internal International Communications Strategy 139

Cision

NOVEMBER 20, 2015

Throughout the week, speakers shared their unique thoughts on creativity, technology and innovation. Newsrooms on both the local and national level are still figuring out how to package and deliver news to different social platforms and how to become their target audience’s trusted source. By Michelle Tisdale. Real talk indeed!

Media 120

Media Social Media Community Measurement 120

Deirdre Breakenridge

NOVEMBER 23, 2016

I remember sitting with a college student at a local Starbucks. She was asking me about different careers in PR … what type of PR would suit her best and whether she should pursue agency or in-house communications work. Younger professionals have so much to share with you. Industry Associations. The Shout-Out.

Skype 150

Skype Industry Storytelling Interviews 150

ImPRessions - Crenshaw Communications

SEPTEMBER 20, 2018

This ad is a creative and humorous expression around the teriyaki bowl, highlighting how a burger brand such as Jack in the Box has the guts — or ‘bowls’ — to go beyond the usual and serve something other than burgers. The post The PR Perils Of Cultural Appropriation appeared first on Crenshaw Communications.

Corporate 149

Corporate Viral Community Crisis 149

Barokas

FEBRUARY 4, 2019

Our staff is smart, gritty and creative. We give back to our communities with passion and energy. It has raised several hundred thousand dollars for local charities. You’ve seen the bulldogs, motorcycles and music that we love. So yeah, we keep things pretty cool around here. And our new COO David Mandell fits right in.

Leadership 114

Leadership Energy Agency Local 114

PRSay

AUGUST 29, 2017

In August, PRSA is celebrating Diversity Month by focusing on the diverse communities, people and practices that comprise public relations. Why is the question, when innovation, creativity and growth are just some of the benefits of embracing a diverse workforce.

Leadership 129

Leadership Local Data Industry 129

Cision

APRIL 28, 2015

The locals loved the story. A community uniting around a labor strike? Images: Bart Everson , Caelie_Frampton ( Creative Commons ). The story became one of helping employees and reinstating an employer known for taking care of his workers and customers. More importantly, they acted and joined the unfolding story. What a story!

Employee 120

Employee Print Customer Service Local 120

Waxing UnLyrical

MARCH 16, 2015

.” Talk about a religious celebration that’s gone mainstream… and one that engenders a feeling of community among those who celebrate the day. How to Build Creativity and Self-Expression with Your Community. How to Build Creativity and Self-Expression with Your Community. ” 6.

Community 40

Community Nonprofit Web Local 40