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7 mostly free professional development ideas that PR and comms pros can start today

Sword and the Script

That provides me with different tools to think about work problems and break them down in different ways to solve them; I think it stokes creativity. While I learned about how these EMS services operate and I made immediate fire prevention improvements to my home the program was a community relations program too.

Google 157
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Why B2B Brands Should Be Active on Social Media

ImPRessions - Crenshaw Communications

They’re under pressure to differentiate their brand communications to reach high-priority audiences in more thoughtful and effective ways. With the help of social media, a B2B brand in the tech sector can establish a distinctive voice and build a unique community of followers. It’s essential to be community-minded.

B2B 276
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The Rise of Influencer PR

5W PR

This success stems from the focused, passionate communities these smaller creators build. Analyze comment sections to gauge authentic community interaction. Creative Freedom Within Guidelines Micro-influencers build trust through their unique voices and perspectives.

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Digital PR Strategies for Lifestyle Event Growth

5W PR

Building Community Through Digital PR The most successful lifestyle events create year-round communities that drive repeat attendance. Monitor social listening tools to gauge audience sentiment and identify opportunities to adjust messaging or targeting.

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Brand Awareness: It’s All About Content

Onclusive

Here is what they told us: “Your brand will no longer be defined by a logo or cute creative ad, but by your thought leadership: Content Marketing and the way we experience that content is the key to your brand identity.”. The answers resoundingly revolved around a single strategy: creating unique, differentiated content.

Branding 246
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Power of Digital Storytelling: A Guide for Nonprofits to Engage Youth to Become Change Agents

Deirdre Breakenridge

The United Nations Foundation (UNF)’s Girl Up campaign, for example, relies heavily on digital platforms such as Instagram , Facebook , YouTube videos, and blogs to encourage youth to advocate for health, education, and leadership for girls everywhere. It is powerful for inspiring action and sharing personal stories of change and impact.

Nonprofit 240
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Embracing Positive Aging: Crafting Your Second Chapter with Diane Britt-Smith

PR for Anyone

In the past, she has worked as a video producer and creative director for Voice of America. These physical traits don’t define you, it’s your attitude that matters and embracing the wisdom that comes with age. Championing this pro-aging message is Diane Britt-Smith. She is an accomplished actress, model, and voice over artist.

Instagram 162