Contently - Strategy

SEPTEMBER 20, 2022

Here are four tips to help you build better content creation practices by getting inspired and taking inspiration from others—without crossing any ethical lines. You don’t want to create a nightmare for your PR team—and you definitely don’t way to pay their subsequent therapy bill. How to avoid plagiarizing content.

Social Media 105

Social Media Ethics Trends Viral 105

Ethical Voices

AUGUST 22, 2022

She discusses a number of important issues, including: The ethical challenges of weaponized communication. It is not right what it is doing to our employees, to our teams, to our audiences as marketers, professional communicators and leaders. That is not ethical. Avoiding thought terminating cliches. It is not moral.

Ethics 78

Ethics Communications Agency Technology 78

Wadds Inc.

JANUARY 22, 2023

There is no formal definition within management, there are countless worldviews, competency and the need for training is well understood but largely ignored, best practice is an aspiration practised by a fifth of organisations rather than the norm, and outputs are rarely measured in terms that management understands.

Publicity 122

Publicity Case Study Study Ethics 122

PRSay

JANUARY 20, 2023

As an organization, we need to be focused on what the ethics issues are.” But as communications professionals, “I don’t think we need to be afraid of [ChatGPT],” she said. “We Communicators can prepare themselves for that. Another way to prepare for recession and layoffs is by building your community, she said.

Trends 112

Trends Newspapers Community Ethics 112

Polaris

DECEMBER 18, 2014

Technology (think: wearables) will outpace our ability to understand the ethical implications of adopting them. There’s definitely a lot going on in the world of marketing today. It’s to grow communities where they live.” In addition, many are predicting the marketing developments we witnessed in 2014 will continue: 1.

Trends 135

Trends Marketing Pinterest Social Media 135

Sword and the Script

AUGUST 1, 2023

This means my last summary of PR tech news was in early June – and in the eight weeks since, there’s been a number of annucments from the solution provider community. The PR software community has taken note and they are responding. A code of ethics isn’t a bad idea. It makes sense. PR tech mentions: Planning news.

Software 146

Software Pitching Ethics Technology 146

Sword and the Script

MAY 26, 2020

However, even those that answered definitively indicated they were are open to changing their mind depending on the issue and organization. Media bias and PR ethics. Interestingly, a reciprocal question as to whether communicators convey truthful information earned similar scores: 51% said “often” and 44% said “sometimes.”

Survey 144

Survey Measurement Public Affairs Storytelling 144

Communications Conversations

OCTOBER 29, 2014

People with ethics. People who (hopefully) care about the community they live in. Now, you can definitely do this with an iPad. But, by and large, I trust them to do the job they are tasked with–to deliver the news and inform the community around them. And, more importantly, who is creating it? No question.

Newspapers 152

Newspapers Print Local Instagram 152

Ethical Voices

SEPTEMBER 12, 2022

How to protect your company’s reputation when other similar brands are having ethics failures. Why we need to keep ethics front and center. What is the most difficult ethical challenge you ever confronted at work? As ethical public relations professionals, we need to be transparent at all times. I am a utility nerd.

Ethics 96

Ethics How To Employee Company 96

Ethical Voices

OCTOBER 3, 2022

Joining me on this week’s episode is Renea Morris, APR, Fellow PRSA , the Vice Chancellor for Marketing and Communications at the University of Denver. She discusses a number of important PR ethics issues including: What to do when you are uneasy with your company’s growth strategy? We were actually closing entire locations.

Ethics 81

Ethics Nonprofit Community Local 81

Maxim Behar

APRIL 17, 2024

“The Global PR Revolution” is delving into ethics, morality, accuracy, and transparency — but the fact is that the gist of our job has always been to tell the truth, and this is what we’ve been doing in our everyday lives. Ten years ago, my definition of PR had more to do with “telling the truth in such a way that people will like it.”

Crisis 64

Crisis Ethics Financial Conference 64

Stephen Waddington

FEBRUARY 12, 2021

In short, 2020 into 2021 has been tough and, while there is most definitely light at the end of the tunnel, patterns have emerged that have changed and will continue to change forever the industry and how we practice communications. Take editorial, for example.

Crisis Management 88

Crisis Management Print Ethics Local 88

Burrelles Fresh Ideas

AUGUST 29, 2023

The rationale underscoring the crusade for inclusion is rooted in a blend of ethical and realistic understandings. From an ethical vantage point, inclusion is an acknowledgment of every individual’s inherent dignity and worth, irrespective of their abilities.

Branding 90

Branding Brand Marketing Ethics 90

Cision

SEPTEMBER 10, 2015

Before we dive in, here are some quick definitions: Emerged trends are trends that are already present and becoming more widespread and important. The FCC is investing in providing access to communities that do not have broadband. Current planning and operations should include these. As of 2013, 3 percent of the U.S.

Trends 120

Trends Mobile Web System 120

Cision

JUNE 1, 2017

MS: I definitely don’t think of myself as a female boss, but rather as the place where the buck stops (to quote the old cliché). I do enjoy the energy of female-focused business development and community building right now – from conferences like Create & Cultivate to co-working spaces like The Wing.

Sports 245

Sports Agency Creativity Industry 245

PRSay

SEPTEMBER 22, 2016

Focusing on internal communications allows me to help my organization and clients build their brands. Employee communications practitioners, by their very definition, have a focused audience. Ethical dilemmas are rarely straightforward, especially in internal communications. Who’s affected by this dilemma.

Ethics 60

Ethics Tourism Real Estate Privacy 60

Deirdre Breakenridge

OCTOBER 20, 2015

My doctoral study definitely laid a solid foundation for me in terms theory and research. How has your PR education prepared you for your career? How has your PR education prepared you for your career? I have to say that the real PR education for me started after I earned my doctoral degree in PR. Sounds ironic? Don’t get me wrong.

Education 150

Education Course Training Social Media 150

Sword and the Script

MAY 14, 2019

This is an effort to illustrate some of the interesting innovations occurring within the PR vendor community – and provide an agnostic source of information on tools and technologies I believe PR professionals should have on their radar. 7) User reviews and community comments. It’s fresh thinking the PR community needs.

Case Study 121

Case Study Software Web Data 121

Stephen Waddington

MAY 3, 2022

The body of work was collated based on its contribution to a definition of practice and written by a well-known practitioner. The study determined that the role of the public relations function is to provide an effective two-way channel of communication between a corporation and its stakeholders, notably management and the public.

Publicity 112

Publicity Construction Corporate Study 112

Communications Conversations

MAY 21, 2020

People want to learn more about their communities! We wrote articles ourselves (sometimes under anonymous bylines–hey, I didn’t say it was the most ethical publication!). Whatever you call it, we definitely brainstormed and dreamt up new ideas for columns and stories each month. when I was 17. We took submissions.

Newspapers 78

Newspapers Blogging Groups Print 78

Solo PR Pro

DECEMBER 14, 2021

As PR pros, we deal with ethics on a daily basis, we’re thinking about what we should and shouldn’t say, or how we could frame an idea. every morning for morning prayer, regardless of your lifestyle, that definitely taught me discipline,” he says. A lot of that has its roots in philosophical thinking,” he explains.

Meeting 100

Meeting Journalism Interviews Employee 100

PR Matters

JANUARY 12, 2018

Integrity in all communications is therefore the vital foundation upon which a good reputation is built: for individuals as well as organisations. Don’t Be: Inconsistent in your ethics, words and actions. Such behavior will undermine your organisation’s and stakeholders’ trust in your PR and communications.

Reputation 133

Reputation Construction Writing Communications 133

Waxing UnLyrical

MARCH 23, 2016

Before I tell you more about it, I’d like to give a BIG shout out to the hosts of chats and the respective communities who helped me learn and increase knowledge over the years and yes, I have built strong relationships with them over time! Regularly interacting with these communities helped me gain immense knowledge.

Meeting 40

Meeting Communications Marketing Community 40

The Proactive Report

JANUARY 30, 2015

It’s a growing trend and it is definitely impacting the practice of PR. SF : There definitely a lack of understanding of how to use social media to build, and actively engage with, your community online. Although still in the early stages, it is happening and it is not going to go away.

Content Marketing 100

Content Marketing Groups Facebook Reputation 100

Waxing UnLyrical

NOVEMBER 23, 2010

The small community of readers I have built up and learned from would shun me, rightly perhaps. Thanks for sharing the post with your #pr20chat community. Transparency, disclosure and ethics in new media are quickly becoming an area of interest of mine. Alas, the issue is even stickier for bloggers than it is for companies.

Blogging 80

Blogging Twitter Facebook Measurement 80

Ethical Voices

OCTOBER 24, 2022

She has spent her career in PR agencies with a penchant for crisis communications. Sandy discusses a number of important ethics issues, including: What to do ethically when a reporter wants to showcase a vulnerable person. The ethics of how we are covering Kanye West. How to handle PR with asylum seekers.

Ethics 52

Ethics Interviews Advertising Advertising 52

Stern + Associates

AUGUST 26, 2022

Award-winning social psychologist and New York University (NYU) Stern School of Business Professor Dolly Chugh (she/her, hear her name ) has the answer: let go of our internal definition of a “good person.” We have this definition of good person that’s either or. And in this either-or definition, there’s no room to grow.

Leadership 62

Leadership System Tools Groups 62

PRSay

APRIL 21, 2016

For definitions, I strictly stayed with the study guide as opposed to two different texts and authors. The key to my passing the APR Examination was a deep dive in the study guide with the two aforementioned texts as supportive reading. I did not use flashcards, but did create lists on several pieces of paper.

Public Affairs 60

Public Affairs Education Analysis Study 60

Sword and the Script

JANUARY 8, 2019

Marketing also has purse strings that can be creatively – and ethically – spent to appease a specific rep with the right reference. But you’ll definitely have better predictions and if you work at it over time, you’ll start to build a list of active customers ready and willing to participate.

B2B 82

B2B Media eBook Interviews 82

Maxim Behar

JUNE 12, 2024

Over all these years, I've developed some definitions of PR, as our business is super dynamic and changes very quickly – literally at the speed of light. Host: If we take this definition that you say and the skill to tell the truth, why does the truth of the politicians differ so much from the truth of us, the voters?

Ethics 69

Ethics Social Media Travel Writing 69

PR in High Definition

APRIL 27, 2023

ESG is short for Environmental, Social, Governance, so there are a host of wrap around components, like skills development, workforce reform or equality and social impact on communities. An ESG programme ultimately serves as a framework for measuring the sustainability and ethical impact of a company’s operations.

Policies 62

Policies Employee Ethics Survey 62

PR Matters

JANUARY 12, 2018

Integrity in all communications is therefore the vital foundation upon which a good reputation is built: for individuals as well as organisations. Don’t Be: Inconsistent in your ethics, words and actions. Such behavior will undermine your organisation’s and stakeholders’ trust in your PR and communications.

Reputation 100

Reputation Construction Writing Communications 100

Critical Mention

JUNE 21, 2017

And in the spirit of community, we often share other people’s content (OPC) when we believe our external and internal audiences might find it interesting. Understanding the ethics of sharing. We pitch traditional media and social media influencers to create content favorable to our names, brands, and reputations.

Film 60

Film Print Creativity Internal 60

Critical Mention

JUNE 22, 2017

And in the spirit of community, we often share other people’s content (OPC) when we believe our external and internal audiences might find it interesting. Understanding the ethics of sharing. We pitch traditional media and social media influencers to create content favorable to our names, brands, and reputations.

Film 60

Film Print Creativity Internal 60

PR in High Definition

SEPTEMBER 27, 2021

It allows us to broadcast messages to a wide audience at any time of the day, connect with customers and stakeholders directly, no matter where they are in the world, and target specific pockets of communities and personas to influence their thinking.

Reputation 62

Reputation Employee Crisis Crisis Management 62

Karen Freberg

AUGUST 6, 2017

This is definitely being played out of course in other high profile industries like the entertainment and sports arenas. We are seeing more and more people discussing this in the community, and in some cases, calling out professionals who have made their name as “influencers” in certain areas.

Social Media 40

Social Media Media Sports Analysis 40

PRSay

SEPTEMBER 13, 2016

My definition of truth is 15% facts and data, and 85% emotion and point of reference. Step #7 Consultation : Promptly ask for help and counsel from “victims,” government, the community of origin, independent observers, and even from your opponents. Our morals are relative; ideologies are relative; codes of conduct are relative.

Publicity 60

Publicity Construction Energy Community 60