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The surprising 10 ‘decisions drivers’ that factor into B2B software deals

Sword and the Script

Big tech companies are reporting fat margins, and then laying off thousands of employees. If you treat your employees poorly, then prospective customers don’t want to do business with you. Takes care of its suppliers, business partners and communities.” Provides the support, information and expertise we need.”

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PR In The Time Of Coronavirus

ImPRessions - Crenshaw Communications

The effect on employee health is still unclear, and the full business impact has only begun. Here is some commonsense PR advice about communicating during a pandemic. As with any emergency, communicators need to draw up a plan for the next 30-to-45 days. What do employees and customers need to know in the short term?

Employee 374
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Bringing Employees Back to Work Safely

PRSay

As parts of the country continue to emerge from the coronavirus shutdown, business owners are rethinking their workspaces to help their employees feel safe and productive. Twitter and Square, for example, have both announced that their employees can continue to work remotely. But not everyone has those options. Wear cloth face covers.

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The 20 Responsibilities of PR and What They Entail

Onclusive

Corporate Communications. Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Corporate communications regularly involves interaction with senior leaders and HR departments. . Crisis Communications.

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Corporate PR Strategies That Drive Reputation and Business Success

5W PR

Effective corporate public relations strategies are vital in shaping how an organization is perceived by stakeholders, including customers, investors, employees, and the wider public. Employee Relations Happy employees are more likely to be brand ambassadors and contribute positively to a company’s reputation.

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Report: Amid Growing Mistrust of Governments and Media, Business Must Provide Credible Information

PRSay

To rebuild trust, businesses must provide reliable information to their employees and, by extension, to their communities, Edelman says. More than half of survey respondents (53 percent) say that when news media is absent, corporations have a responsibility to fill the information void.

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5 LinkedIn Marketing Examples From Brands That are Rocking It

Contently - Strategy

And with its 23 million followers, Microsoft is no slouch when it comes to building its online community. While LinkedIn offers a wide range of B2B marketing tools and features, at its core, it’s still an online community, and GE hasn’t forgotten that. Not only does this attract top talent, it also humanizes its brand.