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Why Educating Employees on Inclusive Language Matters

PRSay

And even if you issue public statements supporting social justice movements or decrying injustices experienced by specific identity communities, today’s audiences are savvy at reading between the lines. Outline language references related to a range of identity communities, such as race/ethnicity, gender identity, sexual identity, age, etc.,

Education 217
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Tech talent shifts: Rethinking your employee advocacy strategy

PR in High Definition

With big names like Amazon and Dell mandating a return to the office , employees are taking a hard look at their work environments. For starters, it’s a fresh opportunity to shape company culture and use employee advocacy as a secret weapon. As comms pros, we know how valuable employee voices can be.

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The 20 Responsibilities of PR and What They Entail

Onclusive

Corporate Communications. Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Corporate communications regularly involves interaction with senior leaders and HR departments. . Internal Communications.

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Brands Must Show They Understand and Respect the LGBTQ Community, PRSA Webinar Panelists Say

PRSay

Featuring some of the country’s leading LGBTQ communications professionals, the event covered how PR practitioners can engage with and support the LGBTQ community. Panelist Ben Finzel, president of RENEWPR, spoke about how the Black Lives Matter movement affects the LGBTQ community, especially the Black transgender community. “It

Community 188
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3 Ways to Tell Better Stories

PRSay

Is your point that your employees give back to the community? I once used a tale from “I Love Lucy” to explain cost accounting for an internal comms channel I managed. Is your point that you help your clients solve big business problems? Find a story. Find a story. Find a story. Post an RFS. Create a scenario.

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Rebuilding Brand Trust After A Crisis: Key Steps

5W PR

Customers, stakeholders, and employees may all feel betrayed, making it difficult to regain their confidence. However, with a structured approach focused on transparency, communication, and meaningful change, businesses can recover and even emerge stronger.

Crisis 78
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How Brands Are Making Social Responsibility Core To Their PR Strategy

5W PR

Successful D&I initiatives begin with examining internal practices and culture. This foundation allows external communications to flow naturally from real organizational values. Employee Activation and Internal Communications Employees serve as powerful ambassadors for corporate social responsibility efforts.