Stephen Waddington

APRIL 23, 2020

In the UK a three day simulation exercise called Exercise Cygnus took place in 2016 to consider the potential impact of a pandemic influenza outbreak. The crisis has given us a renewed appreciation of health workers, people in front line roles, and the scientific community. Communities have been strengthened through the crisis.

Government 132

Government Crisis Exercises Retail 132

Wadds Inc.

JANUARY 18, 2023

The consultancy suggests that business is the only institution seen as competent and ethical. It’s a marketing and thought leadership exercise for the consultancy, of course, but it also has an impact in raising the profile of public relations among the business community.

Ethics 98

Ethics Exercises Leadership Travel 98

Karen Freberg

JANUARY 18, 2021

The app is growing in popularity and momentum, which is good, but it is still in its infancy and there is still a lot to discover and discuss within the community. The possibilities here for showing impact on community here and branching out to other platforms is key to show the overall presence here for Clubhouse. Also, privacy (ex.

Groups 96

Groups Social Media Ethics Meeting 96

Cision

JUNE 29, 2015

Wharton professor and author of the book Give and Take: A Revolutionary Approach to Success, Adam Gase writes that there is a growing body of research demonstrating that “advice-seeking” is a very effective strategy for exercising influence, especially when we “lack authority.” Self-disclosure.

Study 120

Study Writing Facebook Groups 120

Cision

JUNE 1, 2017

The most satisfying aspect of my current position as a senior vice president at the PR agency Comunicad, is the confidence I have to voice my opinion, not be afraid to exercise my creativity, and being able to mentor other talented women who are starting their journey in this business.

Sports 245

Sports Agency Creativity Industry 245

Ethical Voices

MAY 6, 2023

She was one of the first people I interviewed when Ethical Voices launched in 2019, and I figured it was time to have her back, particularly because Ethisphere recently released an updated list of the World’s Most Ethical companies. What are the top ethics issues facing companies? It has a couple of component pieces.

Ethics 52

Ethics Training Financial Survey 52

PR Conversations

OCTOBER 27, 2023

15 years have passed and while some aspects remain surprisingly at the forefront of our conversations of today, others seem to have vaped into the background and therefore taking a second to reflect on them is a valuable exercise. The interaction among publics on the Internet simply makes these multilateral relationships obvious.”

Exercises 70

Exercises Interviews Public Affairs Financial 70

Sword and the Script

JULY 24, 2018

That’s a fruitless exercise for all involved, which brings us to the next point. You’ll wind up with an infinite number of ways to tacitly weave the benefits of your product in a manner that is useful and relevant to your community. Content marketing in B2B isn’t a benevolent exercise in goodwill. They wanted the white paper.

Content Marketing 66

Content Marketing B2B Marketing Exercises 66

Stephen Waddington

MAY 23, 2018

Regardless of the tasks and skills that can be automated or benefit from AI, human intervention, editing, sensitivity, emotional intelligence, applying good judgement and ethics will always be needed. A crowdsourced exercise by the #AIinPR panel over the past few months has characterised more than 120 tools. AI tools in PR?

Analysis 60

Analysis Technology Tools Exercises 60

Reputation Us

JANUARY 4, 2016

Last year’s litany of patient data mega-breaches hit some of the most well-resourced and advanced healthcare entities in the country, including Anthem, Beacon Health, CareFirst, Community Health Systems, Premera and others. Strategy #2: Have a Crisis Communications Plan that Includes Social Media.

Strategy 60

Strategy Healthcare Crisis Communications Crisis 60

Stern + Associates

SEPTEMBER 22, 2022

A trade-off mindset between the four domains of life ­– work, family, community and self (mind, body and spirit) – prevents us from leading and performing as effectively as we would like. Going Beyond Work/Life Balance for True Mental Health. But harmony is possible, says renowned Wharton Professor Stew Friedman.

Employee 62

Employee Leadership Exercises Mobile 62

Karen Freberg

AUGUST 15, 2017

What is exciting always is to see what professors have come up with to integrate new forms of technologies, platforms, and exercises to teach their students all about social media. Some of the exercises I wrote about for Hootsuite can also be applied and adapted today with some of the changes we have seen with some of the platforms.

Social Media 69

Social Media Media Resources Education 69

Prohibition

FEBRUARY 1, 2024

We know it can dramatically improve processes offering an efficient way to distribute and create content, personalisation and accessibility but many concerns around authenticity and ethical considerations remain. Striking a balance is key and AI should be used as a powerful tool to amplify human creativity, not replace it.

Social Media 62

Social Media Trends Media Guidelines 62

Beyond PR

MAY 3, 2017

That’s why it’s more important now than ever for brands to do their part, to be ethical in their relationships with journalists and for them to support free press around the world. Capitalism fettered by democracy demands that truths be told, even if they make us uncomfortable. This is good for business and good for our country.

Brand 55

Brand Branding Government Ethics 55

PR in High Definition

JULY 24, 2018

For example, AI is used to generate clippings books in seconds, while social listening and monitoring tools help us identify and build communities, track conversations and analyse sentiments. And even then, there are some skills that it simply hasn’t developed, such as ethics, communicating and accountability.

Analysis 48

Analysis Tools Data Exercises 48

Karen Freberg

FEBRUARY 16, 2018

They have their own Marketplace where you can create your own content for class, share it with the community, and implement this into your classes. I am in awe of the dedication, work ethic, and commitment they have to help change and shape the field. Yes, they are, and they are branching out to the publishing world here as well.

Writing 40

Writing Exercises Advertising Advertising 40

Burrelles Fresh Ideas

JUNE 20, 2023

Consumers appreciate businesses prioritizing eco-friendly practices, such as using compostable packaging, sourcing locally, reducing food waste, green garden waste and supporting ethical farming practices. Another popular Instagram influencer is Kevin Curry.

Brand 40

Brand Branding Local Instagram 40

PR Conversations

MAY 1, 2017

However, I’d like to see this in the form of practices such as collaborative communities of practice and what Yrjö Engeström calls negotiated knotworking. An exercise I run on my leadership development sessions is the ‘build-up/put-down’ slot. My argument supports your points, that individuals need wider support.

Crisis 63

Crisis Crisis Management Leadership Training 63

Beyond PR

JUNE 1, 2017

The most satisfying aspect of my current position as a senior vice president at the PR agency Comunicad, is the confidence I have to voice my opinion, not be afraid to exercise my creativity, and being able to mentor other talented women who are starting their journey in this business.

Sports 81

Sports Agency Creativity Industry 81

Buzzstream

FEBRUARY 9, 2024

White hat link building is building links ethically and adhering to Google’s Link Spam policies. Survey and data studies are typically part of the digital PR strategy, which Google said they liked as a white hat link building tactic in a now-famous (at least in the digital PR community) Tweet from John Mueller of Google.

Google 71

Google Infographics Pitching Resources 71

Prohibition

DECEMBER 13, 2021

A crisis is distinguished from routine disruptions by its potential for threat and harm to the reputation or physical assets of an individual, organisation or community. That way you can manage risks and prevent possible losses. Personnel crisis. This is the implementation of contingency plans even after putting proactive measures in place.

Crisis Management 62

Crisis Management Crisis Financial Reputation 62

Deirdre Breakenridge

APRIL 29, 2019

The Intersection of Bias, Ethics and PR Stunts in Media Relations. Yet the voice of reason isn’t just ethical, it’s an inspirational way to communicate. For many, media relations is just an exercise in exporting a spreadsheet of contacts and hitting the send button. Say whatever you want? 2) Truly study the media.

Survey 377

Survey Media Relations Media Ethics 377

Ethical Voices

JUNE 27, 2023

Joining me on this week’s episode is Bradley Akubuiro , a partner at Bully Pulpit Interactive , where he focuses on corporate reputation, executive communications, and high visibility crisis management and media relations efforts. I lead our corporate communications practice. What is the best ethics advice you ever received?

Ethics 80

Ethics Corporate Leadership Groups 80

Karen Freberg

OCTOBER 16, 2021

I know I have a ways to go in this venture, but I think this is a good starting point as part of our community to have these discussions. Ethical and legal analysis for copyrights on digital assets. What about the ethics and legal aspects these new digital assets bring to the table? Here are some ideas: Case studies.

Case Study 85

Case Study Ethics Community Trends 85

PRSay

JULY 2, 2018

The program’s mission is to increase public understanding of national defense by giving American business and community leaders the opportunity to directly observe and engage with the U.S. Here are several key points the experience taught me: Act ethically and stand for something bigger than yourself. Department of Defense (DOD).

Communications 113

Communications Public Affairs Conference Exercises 113

Ethical Voices

OCTOBER 17, 2022

Joining me on this week’s episode is Ethan McCarty , the founder and CEO of Integral , an award-winning employee activation agency serving leaders of communications, HR, marketing, and technology. He shares some great public relations ethics insights including: The ongoing ethical challenge of creating shared beliefs.

Ethics 81

Ethics Employee Communications System 81

Communications Conversations

MAY 13, 2015

For Yunsoo, her favorite part about PR is the way it allows her to exercise her passion for people and for sharing messages with style, tact, and authenticity. In addition to prior service as the College Republicans’ public relations director, she’s interned with several campaigns and agencies and volunteers in the Athens community.

Groups 60

Groups International Internal Conference 60

Masters in Communications

JANUARY 11, 2019

The First Amendment states, "Congress shall make no law respecting an establishment of religion, or prohibiting the free exercise thereof; or abridging the freedom of speech, or of the press; or the right of the people peaceably to assemble, and to petition the government for a redress of grievances."

Groups 99

Groups Government Google Facebook 99

Stephen Waddington

NOVEMBER 19, 2017

12 months is an arbitrary period to measure change in a sector that is rapidly innovating in some areas such as artificial intelligence and digital media; but woefully slow in others such as diversity and ethics. The conversation around ethics will inevitably get louder in 2018. Selective hearing helps no one.

Publicity 164

Publicity Ethics Community Data 164