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Creating Community Through Beauty Marketing: Building Loyalty Beyond Product

5W PR

Beauty brands are increasingly turning to community-building strategies to foster these connections and cultivate a dedicated following. By prioritizing authenticity, engagement, community building, loyalty programs, and social impact, beauty brands can create a powerful and lasting connection with their customers.

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The Power of Local Knowledge: Why Product Development Should Start with Listening to Your Community

Stern + Associates

How can organizations confidently take advantage of the benefits associated with modern technology while avoiding negative impacts on surrounding communities? Existing data science techniques cannot accurately understand key cultural nuances in language amongst predominantly communities of color.

Local 110
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Acting Ethically Means Going Beyond Performative Action – Candace Hamana

Ethical Voices

She discusses a number of important ethics issues, including: What to do when your employer doesn’t let you act in true faith How to make land acknowledgments more than a performative action The importance of cultural contexts Tell us about yourself and your career? What is the most difficult ethical challenge you ever confronted at work?

Ethics 82
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#Leaders Listen Up: #Millennials Share what Gets their Attention on Social Media

Deirdre Breakenridge

Social Media Workshop in Princeton, NJ. Share personal community stories; go into the communities and get to know the social activists and well-known people who can create change. FEEL First Workshop in New York City. The social media numbers continue to grow. They’re listening to the radio and tuning into podcasts.

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Exploring teaching, research, and ethical practices in influencer marketing

Karen Freberg

I have noticed over the past few years, I have been doing more presentation talks, workshops, and consulting in this area than ever before. They raise awareness about new initiatives and have an established voice in their community. Creating an ethical code of conduct for influencers. There are a lot of benefits for influencers.

Ethics 46
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The Role of PR in Transforming Consumer Finance

5W PR

Collaborating with educators, producing informative content, and sponsoring financial literacy workshops are some ways to empower consumers. Advocating user-friendly technology The surge of digital banking demands crystal clear communication about the user journey.

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Cider sip or cider slip? Would you let a politician endorse your brand?

Stephen Waddington

Boris Johnson endorses cider, Jo Swinson ethical clothing and Jeremy Corbyn an art gallery. Earlier in the week, Jo Swinson was pictured hanging out at the workshops of Finisterre, an ethical clothing brand. Aligning a brand with a political party is a tricky business. development and increased production.