Cision

JANUARY 26, 2016

Consider making your pitch rhyme, writing a limerick or even setting it to music to give your pitch that extra “wow” factor. If you’ve recently conducted a study or have important information to share, an infographic may be the best way to showcase it. Become a prominent figure in your community. Read the free tip sheet today!

Media 120

Media Pitching Trade Shows Infographics 120

Sword and the Script

DECEMBER 16, 2014

While my own writing on these very pages often laments how far we have to go – one thing that struck me in reading through this year’s predictions was the realization of just how far we’ve come. In B2B in 2015, we will see…Marketing ops will come of age,” writes Doug Kessler of Velocity Partners , based in the UK. Cooperative content.

Content Marketing 125

Content Marketing Marketing Writing Infographics 125

Solo PR Pro

FEBRUARY 3, 2015

Fortunately, I found many of the ideas in the following infographic, produced by the no longer active Creattica, fun and motivating: “Read a page of the dictionary” is my favorite (am I the only one who used to do this as a kid??). Free ebook: “Get It in Writing!”. Founder of Solo PR PRO & #solopr chat. Kellye Crane.

Infographics 40

Infographics Creativity eBook Education 40

Cision

SEPTEMBER 24, 2015

With a well-crafted, strategic release, you can see press coverage as well as community engagement. In traditional writing, you can lay out expectations in the introductory paragraph. Add other content as needed, like infographics, product descriptions or audio files from a podcast. Success starts with basics.

SEO 120

SEO Google Infographics Creativity 120

Newsfile

NOVEMBER 14, 2023

starbucks Sounds like the holidays are back… #Starbucks #StarbucksHoliday #HolidaySeason ♬ Jingle Bells Music – Starbucks Duke Energy: Community First Duke Energy’s campaign to fight hunger, particularly their commitment of nearly $400,000 in South Carolina, showcases their corporate social responsibility (CSR) efforts. billion in U.S.

Examples 116

Examples Retail Energy Product Launch 116

5W PR

FEBRUARY 22, 2024

Start with user-friendly tools and online tutorials to practice writing, editing, designing, and creating any sort of content consistently. Photographs, illustrations, memes, and infographics paint a thousand stories without a single word, engaging people through color, composition, and symbolism.

Media 78

Media YouTube Transportation eBook 78

Cision

MAY 9, 2016

which I can do with public domain and CC-BY or CC-BY-SA (sharealike) licenses (a great infographic describing how different CC licenses can be used can be found here ). cc) – An amazing community repository of CC0 licensed images. Public Domain Pictures – A community-based photo site. Free Images (.cc) Free Images (.red)

Engineering 120

Engineering Creativity Google Community 120

The Proactive Report

OCTOBER 19, 2015

Yes, everyone needs to be able to use email, messenger, texting and other methods of communicating, but our jobs go so much further. We need to know: how to write for the web. how to communicate visually. understand the community active in each platform or network. what platform our audience is on. how to listen.

Communications 100

Communications Training Web Analytics 100

Sword and the Script

DECEMBER 28, 2022

Communicators found their influence grew with executives, even as the functions they performed evolved in 2022; PR and marketing alike battled to win trust amid clutter, noise and skepticism. Every year I read and write about dozens of reports on B2B marketing and PR. It takes an average of 4 hours to write in 2022.

B2B 146

B2B Marketing Survey Software 146

Cision

JANUARY 6, 2016

How-to videos, video testimonials from existing customers, infographics about industry trends, and even inspirational quotes set against picturesque background images are fair game for a more exciting social media presence. Give your users content that they enjoy on social media. Don’t Be Afraid to Automate. Why am I bothering with this?

Social Media 120

Social Media Media Airlines Video 120

Marketwired

FEBRUARY 16, 2016

Rethink writing: Michelle Messenger Garrett. Creative PR means thinking outside the box—so while I believe in using traditional tools like a press release or a media pitch, make sure you get a bit creative by constructing your written communications as follows: Start with visuals: Visuals are becoming increasingly important in PR.

Creativity 100

Creativity Pitching Writing Conference 100

The Proactive Report

DECEMBER 24, 2015

There’s a good post in Business 2 Community about the challenges of starting out in Digital PR. Write web content. Infographics. If you’ve been trained in traditional PR and technology is fairly new to you, it will seem overwhelming at first. Believe me, there is a lot to learn. Digital news releases. Blog Posts.

Digital PR 100

Digital PR Analytics Pinterest SEO 100

The Proactive Report

DECEMBER 24, 2015

There’s a good post in Business 2 Community about the challenges of starting out in Digital PR. Write web content. Infographics. If you’ve been trained in traditional PR and technology is fairly new to you, it will seem overwhelming at first. Believe me, there is a lot to learn. Digital news releases. Blog Posts.

Digital PR 100

Digital PR Analytics Pinterest SEO 100

The Proactive Report

DECEMBER 24, 2015

There’s a good post in Business 2 Community about the challenges of starting out in Digital PR. Write web content. Infographics. If you’ve been trained in traditional PR and technology is fairly new to you, it will seem overwhelming at first. Believe me, there is a lot to learn. Digital news releases. Blog Posts.

Digital PR 100

Digital PR Analytics Pinterest SEO 100

The Hoyt Organization

MAY 10, 2024

This means that authors should possess some level of expertise on the topic they are writing about, whether through personal experience, extensive research, or professional training. You also want to use a writing style that is conversational and relatable.

Google 82

Google Engineering Infographics Policies 82

Solo PR Pro

OCTOBER 18, 2022

Here's how the Public Relations Society of America defines public relations : “Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics.”. I’ve been successful in my business so far (going on four years) because I provide the writing in addition to the PR.

Media Relations 97

Media Relations Media Social Media Internal 97

Cision

APRIL 6, 2016

And in the era of information when more than five exabytes of content are created almost every day, blog posts, videos, infographics and social posts all contribute to this “how” and establish a company’s voice and personality. What Are Personas (Empathy Maps) & Why They Are Effective.

How To 120

How To Tools Exercises Viral 120

Newsfile

JANUARY 30, 2024

Writing copy for social media is the most popular use for AI, according to 64% of PR pros. Finkenstadt, Josh Folk, and Lokesh Venkataswamy, Harvard Business Review, 2023 How to generate ideas in ChatGPT To generate writing ideas in ChatGPT, you can input the subject area you wish to write about and ask it to generate ideas for you.

Trends 105

Trends YouTube Video Social Media 105

Buzzstream

FEBRUARY 9, 2024

(Depending on how you visualize your data studies and survey results, you may choose to use an infographic, which is the next tactic on this list.) Create Infographics Infographics have worked so well in the past because they provide a “physical” asset for bloggers to share within their blog posts. Please let me know.

Google 71

Google Infographics Pitching Resources 71

Sword and the Script

DECEMBER 10, 2019

Note: Mr. Galant is the CEO of Muck Rack, which is also one of the companies I track for my writings on PR technology. Note: Mr. Martin is the co-founder and COO of OnePitch, which is also one of the companies I track for my writings on PR technology. 16) Social media fragments into niche communities. Greg Galant | Muck Rack.

Marketing 127

Marketing Content Marketing Advertising Advertising 127

Sword and the Script

MAY 5, 2020

There just wasn’t (and still isn’t) much coverage about the PR technology community, and so about a year ago , I started summing up the vendor announcements on the first Tuesday of every month. Images and infographics are an excellent way to provide context to your news story. Here’s the list of PR technology companies I’m watching.

Pitching 91

Pitching Survey Journalism System 91

Sword and the Script

JUNE 28, 2016

In a piece explaining how Coca-Cola identifies and engages influencers , Traackr’s Delphine Reynaud , writes the brand targets influencers in all segments: A-list, anonymous consumer and the magic middle. This requires an aware, active and responsive presence across the online community epically blogs and social media.

Infographics 63

Infographics Survey Consumer Study 63

Sword and the Script

FEBRUARY 16, 2019

While clearly data has an important role in marketing decisions, the community is also beginning to recognize data has several limits ( click fraud aside ). That’s according to Oliver McAteer , writing for Campaign Live about a survey by buy-side vendor Sizmek. For years marketing leaders have all heard data, data, data.

Creativity 80

Creativity Study Survey Advertising 80

Waxing UnLyrical

OCTOBER 19, 2015

Why: “Maybe you have some great things to say yourself, but you’re just not able to connect with your audience—and now you’re losing them,” writes Sujan Patel as he shares tips that will “make any story a story worth sharing.” A Visual Guide to Telling Compelling Stories for Your Brand [Infographic].

Storytelling 40

Storytelling Infographics Content Marketing Data 40

Waxing UnLyrical

OCTOBER 12, 2015

It all comes down to a good story with a great beginning, middle, and end,” writes Joe Fox as he advises non-profits on how to tell a stellar story via video. INFOGRAPHIC: A Nonprofit Storytelling How-To. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

Nonprofit 40

Nonprofit Storytelling Infographics Writing 40

Waxing UnLyrical

APRIL 18, 2016

Why: “Creating content that causes followers to take action or change their minds, requires more than a simple ability to write interesting blog posts and social media updates,” writes Norman Arvidsson as he offers tips “to create online postings that increase the influence you have in your space.”

Infographics 40

Infographics Analytics eBook Banking 40

Sword and the Script

FEBRUARY 10, 2018

The co-authors Mirjam Schöning and Christina Witcomb , who both hail from LEGO, write: “The Torrance Test of Creative Thinking is often cited as an example of how children’s divergent thinking diminishes over time. Especially when the economics community is calling creativity an important skill in the future.

Creativity 77

Creativity Analytics Study Exercises 77

Critical Mention

OCTOBER 24, 2019

That’s why we’ve created a platform uniting software, education, and community to help businesses grow better every day. Our take on HubSpot: HubSpot delivers wonderful content, infographics and templates to help guide your marketing techniques. SCHEDULE A DEMO. Priscilla Osorio.

Blogging 68

Blogging Education Resources Creativity 68

Waxing UnLyrical

SEPTEMBER 28, 2015

There are transparency issues and then the age-old concept of utilizing agencies as just implementation partners, which in my opinion is a shame,” writes Pulkit Srivastava. Public relations in India: Climbing up the value chain [infographic]. Why: “Unless you ‘REALLY’ know the problem, you can’t solve it.

Infographics 40

Infographics Television Conference Writing 40

Sword and the Script

JUNE 7, 2016

The firm took the data and published a pretty incredible and interactive infographic that looks at the data by stage in the buying process and cross-tabbed by generation. Industry, professional online communities or forums: 20%. Vendor website: 33%. Analyst content (Gartner, Forrester, etc.): Live, in-person demo: 26%.

Survey 60

Survey Marketing B2B Infographics 60

Communications Conversations

JULY 20, 2015

How to Get Your First 1,000 Real Facebook Fans (Infographic). One of the few who really writes a lot anymore across the social web. But, does that drive everything he writes about? Does he try to help make the industry a better place through his writings? Does he care about his community of readers? No question.

Social Media 60

Social Media Blogging How To Media 60

Contently - Strategy

MARCH 18, 2024

They also launched a series of women-centric infographics , such as “Bridging the Funding Gap,” which highlighted the stark funding disparities women entrepreneurs face. The revamped content didn’t just ferry readers to SoFi’s blog; it turned casual browsers into engaged community members who frequently returned for more.

Case Study 52

Case Study Financial Content Marketing Study 52

Sword and the Script

FEBRUARY 29, 2020

Something similar has happened in content marketing and blogging in the marketing community. Backlinko found that “ list posts get an average of 218% more shares than how to’ posts and 203% more shares than infographics.” According to the survey results: “bloggers who write longer content are far more likely to report success.

Content Marketing 79

Content Marketing Study Analysis Marketing 79

Journalistics

MARCH 2, 2013

First, Writing Skills. No matter what you’ve heard about all that sexy social media stuff, you still need to know how to write in PR. Ideally, you majored in Journalism (or English) – or your PR or Communications program had a heavy concentration of writing-related courses. Second, Internship Experience.

Pinterest 52

Pinterest Writing Interviews Social Media 52

Sword and the Script

DECEMBER 13, 2016

Simply roundup a handful of the best news articles and blog posts from other credible sources – that are relevant to your community – and weave a promotion for your webinar into the content. Any social media community manager worth their paycheck should already have a list of Twitter hashtags to use. 1) Publish a monthly roundup post.

B2B 60

B2B Infographics Interviews eBook 60

PR 20/20

MAY 26, 2016

If you do that, you’ll likely continue to see an increase in your readership, and eventually, a community of loyal readers. Implemented the right way, a blog can boost website traffic, fuel community engagement, and drive lead generation. Related read >> How To Write More Clickable Headlines in 3 Easy Steps.

Blogging 51

Blogging Brand Branding How To 51

PR 20/20

AUGUST 9, 2016

After months of planning, research, writing, and design, your new B2B research report is set to launch. An infographic: The design team has taken the most tweet-worthy stats and created a tantalizing infographic to accompany the eBook and drive social shares. Community relations. Crisis communications.

Content Marketing 40

Content Marketing eBook Publicity Marketing 40