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Ranger Scott Gediman on the Ferguson Fire and 22 Years as Yosemite Park’s Public Affairs Officer

PRSay

Over his 22 years as public affairs officer at Yosemite National Park , Scott Gediman has experienced a myriad of crises on the job, from floods and rock falls to hantavirus outbreaks. “It The closure affected both the park and the surrounding communities during the height of the summer visitor season. 22 about his experiences.

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Why You Should Consider Hiring Military Service Members and Veterans in Your Organization

PRSay

A Military and Veterans Community where those interested in joining can create an open dialogue for engagement to engage can do so. You can find this community online within the MyPRSA member section through this link. We are building this community through the PRSA Military and Veterans Task Force.

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A Navy Leader on the Role of Accreditation in Developing Strategic Communicators

PRSay

Navy Chief of Information, is the first flag officer and senior active duty officer to earn Accreditation in Public Relations and Military Communication (APR+M). What specific areas of public relations in the APR credentialing process directly relate to military public affairs officers?

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Facebook And The Perils Of Opposition PR

ImPRessions - Crenshaw Communications

But one detail that interested communicators was that it brought on PR agency Definers Public Affairs to run political-style oppo against competitors like Google and Apple. It was a clumsy, tone-deaf approach to the then-burgeoning blogger community. Facebook’s posture under pressure should surprise no one.

Facebook 224
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Research, Communication Crucial Before Collaborating With Influencers

PRSay

The program sought to reach potential recruits in different demographic groups who wish to receive information from trusted social media influencers. My love of the Navy and the communication community inspires me to candidly address this topic. I believe these discussions and considerations are vital.

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The ESG opportunity for public relations 

Stephen Waddington

The investment community increasingly expects to be informed on company commitments to and actions on these concerns. We argue that issues related to ESG have been the domain of public relations and public affairs practitioners for at least 50 years.

Publicity 197
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Q&A with Kivvit CIO Zach Silber on distilling data for their clients

NewsWhip

Zach is the Chief Innovation Officer at Kivvit, a national data-driven public affairs & strategic communications agency. Kivvit specializes in data-driven public affairs work, reputation management, and crisis communications. ZS : There is so much information that it’s breathtaking.

Data 148