Prowly

MARCH 12, 2025

Who even reads newspapers nowadays? The internet has smothered newspapers in popularity, but traditional media are still the most trusted news sources and even growing stronger in the fake news era. While the number of newspapers is shrinking on a global scale, their authority and relevancy are growing.

Print 104

Print Strategy How To Newspapers 104

Communications Conversations

JANUARY 8, 2021

newspapers have shed HALF their newsroom employees since 2008. And, we’re seeing more community and local newspapers close shop every day. Locally, here in Minnesota, we’ve seen a number of community newspapers close just this year. According to Pew , U.S. And, if you’ve read the St.

Newspapers 179

Newspapers Local Consumer YouTube 179

PR for Anyone

APRIL 21, 2020

Part One of ‘Public Relations Management First of all, you have to think about your local market. That being said, there is a huge opportunity to stand out locally. You might not know it, but you are already a prominent figure in your community. But start really watching your local news. See what your newspaper is saying.

Industry 189

Industry Local System Google 189

Contently - Strategy

MAY 11, 2024

Naturally, we turned to our go-to expert on all things local and delicious: Google. As a frequent traveler, I type in Google searches like this all the time, whether I’m looking for a satisfying slice or a sweaty HIIT class (I’ve got two speeds) — and this is precisely why local SEO content strategy is so critical for businesses.

Local 82

Local SEO Strategy How To 82

Prowly

APRIL 11, 2025

Whether it's across social media platforms, in online discussion forums, or even in newspaper coverage, your brand reputation can change in an instant if even slight changes in your audience's perception go undetected. Building a strong community around your company is key to positive brand reputation.

Reputation 104

Reputation Measurement Report Brand 104

PRSay

OCTOBER 16, 2020

3, Americans will cast their votes for President and for state and local candidates. Communicators have “a lot of great partners out there” who can help provide their employees with local voting information, said panelist Kelly Mason, director of corporate communications at Levi Strauss & Co.,

Communications 202

Communications Nonprofit Employee Local 202

Presspage

JUNE 26, 2018

With newspapers and TV stations shrinking their staffs these days, how does an organization get attention for its events and accomplishments? That means it’s a hub of academic activity as well as a resource for a community that is both a tourist attraction and center of industry on the Gulf Coast, Eddleman says. ”

Community 88

Community Newspapers Education Resources 88

Communications Conversations

MAY 21, 2020

Last Saturday, there was a wonderful article in the Variety section of the Minneapolis Star Tribune about groups of kids who had started neighborhood newspapers during the pandemic. First, we need more local journalism–whether it’s professional or not. People want to learn more about their communities!

Newspapers 78

Newspapers Blogging Groups Print 78

Cision

MAY 18, 2017

Where these two networks excel, though, is that they all have communities that are open for the public to join and engage. Facebook Groups and LinkedIn Groups provide literally millions of broad or niche communities for you to search for and then search inside for potential conversations.

How To 198

How To Instagram Social Media LinkedIn 198

PR for Anyone

NOVEMBER 3, 2021

As a real estate agent, it’s important to be the “famous” agent in your community. Getting local media coverage makes you a star in your community. This is a free media query service where media outlets are looking for sources and quotes for national magazine articles, television shows, newspapers, and blogs. It’s Google.

Real Estate 130

Real Estate Publicity Television Newspapers 130

Agility PR Solutions

NOVEMBER 6, 2019

Do newspapers still have ad power? They sure do in the Great White North, according to a new study from News Media Canada, which found that printed newspaper ads engage Canadians more than any other medium, print or digital. The post Print newspapers still drive best ad engagement in Canada appeared first on Agility PR Solutions.

Print 60

Print Newspapers Policies Local 60

The Stalwart Blog

JULY 25, 2017

Regardless of your political leanings, this strategy of "don't be everything to everyone" could stand as a model for other newspapers to follow. . While understandable, this strategy will only accelerate the demise of newspapers. This approach is also playing out well in certain cities with hyper local or niche outlets.

Newspapers 68

Newspapers Strategy Television Advertising 68

PRSay

JANUARY 8, 2019

Which students at your local college or university are already making the world a better place, and how are they doing it? How is your local government benefitting the community? Sure, go after The New York Times as your boss asked, but don’t forget your local newspapers, TV and radio stations. If so, how?

Storytelling 163

Storytelling Media Nonprofit Government 163

PR Job Coach

MARCH 29, 2012

For example, if you have given a speech to the Rotary Club about the state of ecommerce in local communities, post your presentation on Slideshare, the video on YouTube and add the respective link in your Facebook feed. If there is coverage in your local newspaper, post the web link in your feed.

Facebook 164

Facebook How To Construction Insurance 164

Stephen Waddington

OCTOBER 10, 2018

Local Facebook pages and groups are replacing local media according to research from Braintree, Essex. By Dan Slee If there’s one thing I can tell you it’s that Facebook groups and pages in a local area are huge. Exploring a community In September last year I set about counting the Facebook groups and pages in Braintree.

Local 60

Local Facebook Media Government 60

Stephen Waddington

OCTOBER 10, 2018

Facebook pages and groups are replacing local media according to research from Braintree, Essex. By Dan Slee If there’s one thing I can tell you it’s that Facebook groups and pages in a local area are huge. Exploring a community In September last year I set about counting the Facebook groups and pages in Braintree. A lot huge.

Local 60

Local Facebook Media Government 60

Stephen Waddington

JUNE 13, 2019

News media in pain Newspaper brands continue to suffer as readers shift from print to digital. Popular newspaper brands have suffered double digit falls in print circulation with the Daily Star (-18%), Daily Mirror (-13%), and Daily Express (-12%) hardest hit.

Print 115

Print Media Newspapers Local 115

Stephen Waddington

APRIL 14, 2020

Newspaper circulation during the COVID-19 crisis has been hit by as much as a third by newsagents closing and a reduction in footfall on the high street, across travel hubs and in supermarkets. Local and national newsprint impacted The crisis is indiscriminate in its impact on local and national media.

Print 102

Print Newspapers Crisis Local 102

PRSay

MAY 8, 2018

I started out working for a small-town newspaper, and then for many years I was director of PR for Mount Sinai Medical Center in Miami. Karlie, how did observing your mother’s work in the profession and also in the local Chapter inspire you ? Our local conference also helps expose young people to different professional paths.

Leadership 159

Leadership Conference Local Internal 159

Cision

MARCH 24, 2017

When you have newspapers that have existed for a century mailing their subscribers cardboard virtual reality goggles to use with their mobile devices, you know how important tapping into a user experience can be. Today, I think that’s true across all media. If I could join any music group, it would be… one that didn’t care how bad I was.

Enterprise 227

Enterprise Agency Radio Fashion 227

PRSay

JANUARY 9, 2020

When we began this decade, many local newspapers had at least 10 more pages of non-syndicated content than they do today. And if you’re looking for avenues to explore in this arena, might we recommend building out messaging around sustainability, corporate citizenship and community relations.

Trends 168

Trends Nonprofit Consumer Newspapers 168

Communications Conversations

FEBRUARY 21, 2020

Take a peek at the social communities for my biggest client (of 10 years now!), Follow-up with the 30+ folks in the local mastermind group I manage with a note about our meeting tomorrow. This is a group of senior-level communicators at the biggest companies in town (General Mills, Toro, Medtronic, etc.) Blog post research.

Social Media 157

Social Media Media LinkedIn Tourism 157

Sword and the Script

AUGUST 23, 2022

We continue to benefit from responsible reporting by our local newspaper.”. Frankly, over the last few years, we have noticed the bias/slant in reporting has increased and the quality of reporting has gone down as turnover in local outlets has increased.”. We are a science-based organization and stick to fact-based media.”.

Survey 163

Survey Media Report Journalism 163

The Hoyt Organization

SEPTEMBER 21, 2024

Only sending a press release to a few newspaper and magazine journalists means your practice is only reaching a small portion of your target audience. They’re listening to soundbites on podcasts, and being “entertained” by hyper-localized and unique, but relevant, content that captures and holds their attention.

Healthcare 93

Healthcare Industry Strategy Case Study 93

Cision

APRIL 26, 2016

What drew you to the field of public relations and communication? My daily newspaper of choice is…The Wall Street Journal. If I was stuck on a desert island, I’d…be forced to “unplug” from technology and actually relax. My favorite social media platform is…Twitter; it’s my leading source for news. Images via Pixabay: 1 , 2.

Telecommunications 120

Telecommunications Public Affairs Newspapers Transportation 120

PR Fuel

OCTOBER 14, 2022

Utilizing public relations is a great way for your business to become more well-known in your community, boost your sales, and create better relationships with your current and future customers. Forming relationships with the people at your local radio, newspaper, and TV station can really help promote your business!

Small Business 102

Small Business Community Local Social Media 102

Cision

MARCH 29, 2016

For me, it was a unique opportunity to see the special relationship between PR, business and the communities where “making dreams come true” was more than just a tagline. Be locally relevant, build trust, be mindful of your tone of voice and don’t underestimate the power of relationships. How has PR changed over the years?

Local 120

Local Retail Newspapers Sports 120

Landis PR

OCTOBER 11, 2021

You may have noticed that the “calendar” section in your neighborhood newspaper, online newsletter or event site is starting to populate with things to do. National and local media in attendance were from CNBC, CNET Roadshow, PBS Newshour, Mashable, Forbes and local TV stations, generating more than 120 editorial feature/news articles.

Local 98

Local Newspapers Sports Video 98

Bianchi Biz Blog

AUGUST 22, 2022

It won an award from the National Newspaper Association for community service. I started writing professionally at 17 years old as a sports correspondent for my local newspaper, the Milford (NH) Cabinet. That was followed by four years as a TV sports reporter and anchor before a return to the newspaper business.

Automotive 87

Automotive Meeting Newspapers Sports 87

Beyond PR

JUNE 30, 2016

The college newspaper. Community college newsletters or magazines. Campus Newspapers: The Digital Revolution Is (Also) Here. Let’s consider the campus newspaper in more depth. Research from re:fuel has shown how effective it is to reach students at their campus newspapers. The university radio or TV station.

Radio 69

Radio Newspapers Print Media 69

PR for Anyone

AUGUST 6, 2020

Why this pitch appealed to the media : Nurse Curry serves a local community, Hampton Roads, Virginia. She took a national story/trend and brought it local. She provided local resources and her expertise as to how people in her community can care for their elderly loved ones. SPOILER ALERT: YES!

Case Study 100

Case Study Study Media Skype 100

Bianchi Biz Blog

APRIL 29, 2024

Diverse and Sophisticated Media Landscape: Hong Kong’s media landscape is highly developed and diverse, with an extensive range of local and international news outlets operating in both English and Chinese. This includes print newspapers, digital news sites, television, and radio stations. Stay Informed and Agile: 1.

Marketing 92

Marketing Local Crisis Management Internal 92

Stephen Waddington

MAY 9, 2020

Local Facebook groups have a vigilante mood. Images of lockdown dodgers have been posted in several local Facebook groups that I follow, both in London and the North East. Newspaper front pages this week celebrated the expectation of lockdown being eased. The COVID-19 community on Twitter is incredible.

Government 83

Government Healthcare Television Local 83

Cision

FEBRUARY 16, 2016

Everything we do, from multicultural engagement and community building to corporate communications, reputation management and crisis communications, is built on the foundation of our “Brand PR” approach. I love combining fresh, local ingredients in new ways to create a tasty dish. What do you do when you’re not at work?

Nonprofit 120

Nonprofit Public Affairs Reputation Newspapers 120

Cision

OCTOBER 14, 2015

Buzzfeed , best-known for light list-based content, now runs regular long-form stories about topics such the local economic impact of Spaceport America and the suicide of a corrections officer who reported his colleagues for abuses. Its UK office announced that it’s starting to cover more local news. More data journalism.

Journalism 120

Journalism Trends Print Local 120

Landis PR

MARCH 4, 2024

Example: pitch a story on a newly opened hiking trail to an outdoors editor at a local newspaper who also has a following on social media. Targeting those audiences that influence your target customer can cut through the digital clutter. His/her audience is your target. Is your brand quirky, fun and irreverent?

Media Relations 107

Media Relations Media SEO Newspapers 107

Stephen Waddington

NOVEMBER 29, 2019

Yesterday, the image plastered across newspapers and news websites was Boris enjoying a pint of Rattler Cornish Cyder. By 2015, the Conservatives won all six local seats. Whilst the politicians have much to gain by getting out and about to real communities, businesses and people, how do brands benefit? At least she was.

Brand 97

Brand Branding Ethics Local 97