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The Power of Local Knowledge: Why Product Development Should Start with Listening to Your Community

Stern + Associates

How can organizations confidently take advantage of the benefits associated with modern technology while avoiding negative impacts on surrounding communities? Existing data science techniques cannot accurately understand key cultural nuances in language amongst predominantly communities of color.

Local 110
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Navigating Media At High-Profile Events

ImPRessions - Crenshaw Communications

Taking time to maintain an organized system of scheduling and information-sharing will make a good impression. Consider The Impact on Local Communities. Any corporate event attendance or sponsorship should consider its impact on the local town or community, particularly if it’s an international gathering.

Media 294
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Establish yourself as an industry expert

PR for Anyone

Part One of ‘Public Relations Management First of all, you have to think about your local market. That being said, there is a huge opportunity to stand out locally. You might not know it, but you are already a prominent figure in your community. But start really watching your local news. That's being newsworthy.

Industry 189
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What A Dog’s Cancer Taught Me About Community

Waxing UnLyrical

Suzy underwent a second surgery fairly quickly (the first was done less than a week after we first saw the tumor, to excise it from her mouth)—this second one was a “partial mandibulectomy ,” which means part of her jaw was removed to ensure there were no local cancer cells left. We are a community. Why should you care?

Community 106
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How to Generate Leads From Social Conversations

Cision

Where these two networks excel, though, is that they all have communities that are open for the public to join and engage. Facebook Groups and LinkedIn Groups provide literally millions of broad or niche communities for you to search for and then search inside for potential conversations. Conclusion: Creating a Social Selling System.

How To 198
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Find Media Opportunities Beyond Black History Month or Other Observances

PRSay

We reinforce to stakeholders that our organizations believe Black Lives Matter and they should be represented and included in our workplaces and communities. Our audiences gain new insights and understanding about the Black experience in the United States. Then, March 1 arrives.

Media 158
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The Challenges for Health Care Communicators as a New Normal Emerges From the COVID-19 Crisis

PRSay

For communicators, the challenge is to help people feel comfortable about returning to their doctors and hospital services. Although the coronavirus has affected different parts of the country in different ways, hospital systems across the nation are launching communications campaigns to bring patients back. Dennis Wilson, Jr.,