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The Power of Local Knowledge: Why Product Development Should Start with Listening to Your Community

Stern + Associates

How can organizations confidently take advantage of the benefits associated with modern technology while avoiding negative impacts on surrounding communities? Existing data science techniques cannot accurately understand key cultural nuances in language amongst predominantly communities of color.

Local 118
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Leveraging the 2024 Olympics for Media Attention: A Comprehensive Guide

PR for Anyone

For example, a fitness brand could highlight gear that supports Olympic-level training, or a tech company could showcase apps that track athletic performance. Local Connections : Is there a local athlete from your area competing in the Olympics? Highlighting hometown heroes can create a strong local interest story.

Media 130
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The 22 Responsibilities of PR and What They Entail

Onclusive

Read up to learn more about measuring internal communications and how internal communications will continue to change in coming years. Media Training With the reach of today’s media formats and the explosion of publications, media training is important for a much larger number of people in an organization.

Training 195
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Local Reporters Give Advice on How PR Pros Can Build Media Relationships

PRSay

In your pitch, convey how the story affects the community, Thrasher advised. Is it giving kids in the community a chance to do something different?” That’s the big thing, especially for a more positive story,” he said. How is this [business] impacting people? How is it bringing in new jobs?

Report 172
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Building a Hospitality Brand: How PR Shapes Consumer Perceptions

5W PR

For example, a boutique hotel might share the founder’s passion for design and hospitality, while a luxury resort could highlight its commitment to sustainability and community engagement.  Developing a crisis communication plan and training staff on effective responses protect a brand’s reputation and maintain customer trust.

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How to get Your Local Company in the Local Press

PR Fuel

However, you are struggling getting your company’s news in the local paper. Let’s take for example that you own a local hair salon and you have recently had your staff undergo training in order to provide a new color service that isn’t widely available in your area. Have you had success getting your news in your local paper?

Local 77
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Community for Career Development: A Look Inside One NAVUG Community Member’s Journey

Presspage

I’m a member of NAVUG , an online community that is the epitome of Margaret Mead's statement. If you will humor me and enjoy the story I am about to share, you too can build a thriving and successful online community in your sphere of influence. Online communities and learning were unleashed to the masses.

Community 115