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Sustainable Travel Marketing: Engaging the Eco-Conscious Traveler

5W PR

In today’s environmentally conscious world, sustainable travel has emerged as a powerful force, driving a shift in tourism practices, which is why hospitality marketing agencies are important. Sustainable travel marketing is not just a trend; it is a powerful tool for driving positive change.

Travel 78
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Navigating Media At High-Profile Events

ImPRessions - Crenshaw Communications

Locations and logistics at conferences and trade shows can be confusing and traveling from one point to another is often slow, so build in extra time. In the craziness surrounding traveling to and navigating an event, executives will likely be preoccupied leading up to their scheduled press interviews. Prepare a Briefing Book.

Media 294
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Guest Post: The PR Generalist vs. The Industry Specialist

Deirdre Breakenridge

Those with a penchant for finance may go the IR route or look to represent banks or investment products, as someone with a love of travel takes a position with a destination or tourism bureau. I also love fashion, music and food, and in fact the travel industry often allows me to tap into these areas of interest. “If

Industry 316
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Travel PR Strategies to Connect with Travelers as Consumer Spending is On the Rise

5W PR

Consumer spending is taking flight, and travelers are eager to rediscover the world after a period of grounded dreams. But in this exciting, competitive landscape, the question for brands becomes how they can grab their attention, ignite their imagination, and become their travel buddy of choice.

Travel 78
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Behind the Headlines With Connie Partoyan

Cision

I am excited about being part of an evolving industry where local influence is growing in importance. It is a lot more integrated, targeted and localized. and in local communities. Also, local news continues to be relevant. nearly nine in 10 residents follow local news closely – and about half do so very closely.

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Why Your Tourism Board Should Network with Travel Agents

5W PR

In the increasingly competitive travel industry , it’s important for tourism boards to explore partnerships that can help draw more tourists. By forging strong relationships with travel agents, tourism boards can tap into a wealth of expertise, extensive networks, and customer base to enhance destination marketing efforts.

Tourism 88
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What A Dog’s Cancer Taught Me About Community

Waxing UnLyrical

Thanks to the relative flexibility of running my own business and incredibly understanding partners and clients, I was able to reduce business travel to the bare minimum to focus on finding the best treatment options—and venue—for Suzy. We are a community. The cancer stuff. Why should you care?

Community 106