5W PR

NOVEMBER 12, 2024

Beyond traditional marketing, PR acts as a strategic link between companies and their target audience, shaping perceptions, building trust, and ultimately fostering business growth. PR teams can pitch intriguing stories that emphasize the distinct features, advantages, and market potential of a new product. 

Product Launch 78

Product Launch B2B Industry Case Study 78

The Proactive Report

JUNE 7, 2014

A community of loyal and engaged fans is considered to be a valuable asset. Generally speaking stats show that images get the best response, but it’s best to do your own analysis so you know you are hitting the right content for your community of fans. This is how fresh the post and the content is.

Facebook 262

Facebook Training Analysis Community 262

Deirdre Breakenridge

MARCH 5, 2019

Several of the questions Martin and our #PRStudChat community members will answer include: Q1. What one word would you use to describe the state of the current PR/communications curriculum and why? Should PR programs be more integrated with journalism, marketing, or business, or stand on their own? What would you drop and why?

Communications 208

Communications Analytics Social Media Media Training 208

Waxing UnLyrical

NOVEMBER 22, 2010

Because if there’s one thing I believe takes public relations from good to great, it’s when your audiences start becoming your community through the relationships you develop with them. But I was curious to see how Maddie and Lindy perceived not just Open Community , but its juxtaposition with public relations.

Community 88

Community Publicity Web Social Media 88

5W PR

FEBRUARY 12, 2025

The American Marketing Association’s 2023 Marketing Week provides an instructive example. Creating dedicated event hashtags and social media walls where all attendees can share insights and reactions builds community across both attendance types. Social media integration amplifies engagement further.

Conference 78

Conference System Measurement Energy 78

Reputation Us

JANUARY 15, 2015

We’re excited to announce that later this month we will be hosting our annual nonprofit public relations workshop! The FREE event provides local nonprofits with invaluable information, giving them the tools and fundamentals needed to better tell their stories via media, social media and word-of-mouth within the community.

Nonprofit 60

Nonprofit Local Community Media Relations 60

Contently - Strategy

AUGUST 19, 2020

It ensures that healthcare content is rooted in specifics that marketing teams may not be able to come up with on their own. Online advocates can also offer feedback on everything from products and services to marketing messaging. Fleetwood-Beresford worked in this capacity for Roche, joining a few in-person brainstorming workshops.

Healthcare 137

Healthcare Content Marketing Marketing Instagram 137

wiredPRworks

FEBRUARY 11, 2016

On March 10 and 11, I'll be teaching an immersive two-day digital marketing, LinkedIn training and social selling skills workshop. Digital Marketing, LinkedIn Training and Social Selling Workshop in Chicago. Get ready for an extreme marketing makeover: Conduct a 360 Marketing Audit that pinpoints where to improve.

Training 45

Training LinkedIn Marketing Pinterest 45

Sword and the Script

JUNE 15, 2021

If B2B marketing writers aren’t in direct contact with customers in developing content, you are probably just making it all up. The first step in communications is audience identification. And most B2B marketing writers are indeed making it up. less-than half (48%) participate in online communities with their audience.

Survey 120

Survey B2B Marketing Interviews 120

5W PR

MARCH 23, 2023

Many incorporate fitness marketing strategies to achieve this goal. Debunking some fitness marketing myths Fitness marketing has many myths circulating that need to be addressed before any further discussion. Fitness marketing isn’t only about selling popular products or extreme workouts either.

Marketing 88

Marketing Exercises Apparel Local 88

Stephen Waddington

JULY 16, 2021

The market for roles is booming as we learn to live with COVID-19. I worked as part of a team of professional marketing and communications associations on behalf of the Government Communication Service at the outset of the crisis. It also highlights priority skills areas for the future.

Publicity 199

Publicity Government Employee Crisis 199

Landis PR

JANUARY 28, 2025

Share these stories on your website, social media, and during community events. Building Community Engagement Engaging with the community positions your healthcare organization as approachable and caring. Tip: Consistently share these insights with your team to coordinate efforts across marketing, PR, and patient services.

Healthcare 59

Healthcare Data-Driven PR Leadership Crisis Communications 59

Stern + Associates

JANUARY 26, 2023

The reality is that these changing employee needs, alongside a highly competitive labor market and tightening economy, means leaders need a new approach to maintaining an engaged workforce while meeting strategic goals.

Employee 118

Employee Company Marketing Case Study 118

PRSay

MARCH 31, 2023

Perhaps best known for the fasting that takes place from sunup to sundown and the nightly “iftar,” or evening meals with family and friends, Ramadan is a time for atonement, rejuvenation, reflection and community. When setting deadlines or planning workshops, consider moving those dates to the weeks after Ramadan has ended.

Energy 158

Energy Meeting Course Community 158

PRSay

APRIL 19, 2021

Are vanity PR metrics applicable in communications campaigns? You can also join me on May 18 and 25 for a PRSA workshop on how to integrate the two… more on that in a bit. It’s a discussion we have almost daily in the Spin Sucks Community. If you need help thinking this through, this article will help you step-by-step.

Media 199

Media Newspapers Google Energy 199

Communications Conversations

NOVEMBER 12, 2020

I liked agency life because you could specialize in media relations and have the company of other professionals in marketing and PR. But I also liked being more of a communication generalist inside organizations, managing everything from events to publications—even sales collateral. Do you ever regret it?

Publicity 174

Publicity Leadership Corporate Agency 174

Deirdre Breakenridge

SEPTEMBER 19, 2016

A Guest Post By Jacqueline Jensen, Community Evangelist, Piktochart*. Creating and maintaining meaningful connections while only being in a community for a small time is a tall order. Creating and maintaining meaningful connections while only being in a community for a small time is a tall order.

Community 150

Community Groups Travel Local 150

Deirdre Breakenridge

NOVEMBER 21, 2018

Patagonia Community Board: Credit Ginny Lefler. It’s possible that your managers may not be able to provide all the support you’d like, but by communicating where’d you like to go – and showing that you have the determination to get there – managers and leadership may think of you if new opportunities arise. A Guest Post By Sarah D.

Communications 171

Communications Nonprofit Training Study 171

5W PR

MARCH 24, 2023

Additionally, brands can team up with florists for branded floral installations or flower-arranging workshops. Interactive art installations or workshops offer attendees creative opportunities to be involved in the process. Additionally, offer cooking demonstrations or workshops to demonstrate brand expertise in the culinary world.

Creativity 97

Creativity Brand Branding Fashion 97

PR 20/20

SEPTEMBER 17, 2019

Marketing conferences have shaped my top team memories. To share the knowledge wealth, below is my list of the 20 coolest marketing events in 2020 (coming to a venue somewhere in the U.S.). Social Media Marketing World. Discover the best social media marketing techniques from the world’s top experts.”.

Conference 97

Conference Marketing Case Study Content Marketing 97

PRSay

OCTOBER 12, 2018

The theme: “Communications Convergence” covered a range of topics including conflicts, creativity and client relationships. The three-day event was packed with dozens of workshops, networking and impressive keynotes. On creativity: “Recognize the importance of marketing partnerships.

Conference 111

Conference International Internal Storytelling 111

wiredPRworks

FEBRUARY 11, 2019

Digital Marketing Storytelling Speaker. Are you looking for a digital marketing and storytelling speaker? Here’s a program I’m presenting on February 25 at Keys to Digital Marketing Success Workshop in Lisle. Captivate key communities? Get to know digital marketing and storytelling.

Small Business 66

Small Business Nonprofit Storytelling Marketing 66

Waxing UnLyrical

JANUARY 24, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Four Free Digital Marketing Tools for Non-Profits January 24th, 2011 Tweet Guest post by Erica Holt These are frugal days, and everyone loves getting and writing about free stuff.

Tools 104

Tools Marketing Nonprofit Mobile 104

Stephen Waddington

FEBRUARY 14, 2019

Mentoring, work placements, and initiatives such as Richard Bailey’s #PRstudent blogging community all help. I’ve recently landed at Metia, the digital marketing agency as managing director. We’ve both run workshops and speaking events, but neither are scalable, and they’re only accessible to people that can attend in person.

Communications 95

Communications Community Blogging Agency 95

ImPRessions - Crenshaw Communications

MARCH 27, 2018

Look into colleges, not-for-profits and community organizations to start. These include panels, workshops or even hosting drinks or a breakfast. If an executive wants top-tier opportunities but has no real speaking history “to speak of,” start with smaller groups who are hungry for interesting presentations.

Trade Shows 149

Trade Shows Conference LinkedIn Retail 149

MaccaPR

NOVEMBER 24, 2014

Marketers obsess over whether they have more Twitter followers or Facebook fans than their competitors. No marketer really says, "Check out our telephone system, it can reach 350 American homes!" Listen folks: It''s not all about the community size and fan counts! Social Media Workshop presentation.

Social Media 82

Social Media Media YouTube Film 82

5W PR

MARCH 29, 2023

Companies should take these differences into account when marketing products and services. Marketing Strategies for Health Brands Companies in the health sector must focus on earning trust and credibility with patients. Another health and wellness marketing tactic is to create engaging and educational content.

Pharmaceuticals 88

Pharmaceuticals Healthcare Exercises Community 88

Offleash

NOVEMBER 1, 2023

While media results stay paramount, the agency has successfully launched new services over the years, from media training workshops to IPO strategy and VC/investor communications, to building out specialized practice areas for content and research. We’ve been proud to help disruptors make their mark.

Skype 122

Skype LinkedIn Media Training Agency 122

5W PR

AUGUST 18, 2023

Businesses and marketers can connect with this movement to engage with a growing segment seeking alternatives to traditional drinking culture. Authentic storytelling Authenticity is key when marketing to the Sober Curious audience. Their authentic voices can help brands reach a wider audience and build credibility within the community.

How To 78

How To Resources Storytelling Community 78

PR 20/20

SEPTEMBER 5, 2018

This post originally appeared on the Marketing Artificial Intelligence Institute's blog. The Marketing AI Institute was created and is powered by PR 20/20. Artificial intelligence has reached peak hype stage, but is it possible that its potential to transform marketing, and your career , is even greater than advertised?

Conference 59

Conference Marketing Analytics Case Study 59

5W PR

SEPTEMBER 25, 2024

From her expert insights, we’ve pulled together five actionable insights for brands to consider implementing in their beauty marketing plans. Engage with Communities and Networks: To deepen connections and credibility, brands should actively collaborate with professional communities and networks.

Industry 78

Industry Education Groups Community 78

5W PR

SEPTEMBER 25, 2024

From her expert insights, we’ve pulled together five actionable insights for brands to consider implementing in their beauty marketing plans. Engage with Communities and Networks: To deepen connections and credibility, brands should actively collaborate with professional communities and networks.

Industry 78

Industry Education Groups Community 78

PR 20/20

MAY 8, 2019

Today, we’re introducing three new services— Automated Press Releases , Automated Performance Reports and Piloting AI ™ Workshops —but, first, the backstory. Brands will need to become more human with greater resources dedicated to listening, relationship building, ethics, empathy, creativity, culture and community. Are you ready?

Agency 84

Agency Enterprise Technology Analytics 84

Stephen Waddington

JUNE 22, 2017

The second #PRFest in Edinburgh proved to be a lively affair combining keynotes, panels and workshops. Mary Meeker spotlights insight for marketing or public relations. It’s fuelled by developing markets, notably India. Here’s what you’ll learn. FuturePRoof conversation at #PRfest about the value of public relations.

Public Affairs 112

Public Affairs Privacy Creativity Software 112

The Hoyt Organization

SEPTEMBER 21, 2024

In this article, you will learn why traditional PR tactics alone are not sufficient to support your practice’s growth and visibility in the market. The healthcare industry in particular has had to reshape its approach to marketing and PR, being an industry so reliant on building client relationships and trust.

Healthcare 90

Healthcare Industry Strategy Case Study 90

Newsfile

AUGUST 17, 2023

Moreover, if you adopt 5 foolproof ways to make sure your press release gets read , you will be well on your way to showcasing your educational news to a global community. The following education subjects are discussed in the 15 education press release examples below. Image by drobotdean on Freepik

Education 98

Education Examples Nonprofit Policies 98

Stern + Associates

OCTOBER 17, 2023

Distributed quantum computing and connected quantum devices are starting to arrive on the market, and even companies that are traditionally viewed as risk-averse will say they have a team looking at quantum technologies. I think we’ve only scratched the surface, and there’s still so much to do,” says Professor Prineha Narang , Ph.D.,

Technology 133

Technology System Government Groups 133