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Ranger Scott Gediman on the Ferguson Fire and 22 Years as Yosemite Park’s Public Affairs Officer

PRSay

Over his 22 years as public affairs officer at Yosemite National Park , Scott Gediman has experienced a myriad of crises on the job, from floods and rock falls to hantavirus outbreaks. “It The closure affected both the park and the surrounding communities during the height of the summer visitor season. 22 about his experiences.

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Thoughts on Balancing Your Professional Work and Your Activism

PRSay

Some of us are fortunate to work for companies that tell employees to bring their whole selves to work, that invest in corporate social responsibility and that act as responsible members of their communities. Perhaps by reclaiming the activist roots of public relations and embracing this new model, we can be more open about our own activism.

System 187
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In Memoriam: Joe S. Epley, APR, Fellow PRSA

PRSay

In presenting him with the award that year, Board Chair Jeffrey Julin, APR, remarked: “Joe Epley has distinguished himself over many years as a sophisticated, ethical professional who has been an inspirational leader of PRSA. In 2008, he received PRSA’s highest individual honor — the Gold Anvil.

Ethics 164
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Action Plan: 12 Ways to Maximize Your Experience at PRSA’s ICON 2024

PRSay

Use the content from the presentations to break down each item on your list into small, actionable steps. If you’re part of a team, then consider sharing your insights through a presentation or summary. Join online communities or groups associated with the conference to continue discussions and share resources. Break it down.

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Behind the Headlines With Susannah Malarkey

Cision

We are living in times of transformational change, and the broader Northwest tech community is a major force in creating that disruption. At APCO, I am focused on connecting the tech community to APCO Worldwide and to the unique services we can provide to them as the sector continues to grow and evolve.

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How public relations responded to COVID-19

Stephen Waddington

Practitioners helped build audiences for research projects, spearheaded hackathons, led the NHS communication response, underpinned support for NHS workers, vaccine uptake, community engagement, and business support. A joint PR campaign drove usage of the app with two million users signed up within a fortnight of launch.

Publicity 131
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Partisan Politics Complicates PR and Comms for Business, Survey Finds

Sword and the Script

That’s according to the 2020 JOTW Communications Survey which polled 300 communicatorspublic relations, public affairs, marketing communications and related roles – across more than a dozen different industries. Some 72% of professionals believe the political landscape has made their jobs harder.

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