Reputation Us

JANUARY 15, 2015

We’re excited to announce that later this month we will be hosting our annual nonprofit public relations workshop! The FREE event provides local nonprofits with invaluable information, giving them the tools and fundamentals needed to better tell their stories via media, social media and word-of-mouth within the community.

Nonprofit 60

Nonprofit Local Community Media Relations 60

Karen Freberg

FEBRUARY 8, 2021

Each year, I try to look at the campaigns from a social media perspective – to see what trends, issues, challenges, and opportunities the event can bring to my work in and out of the classroom. This is basic, BASIC social media practices. What a great way to integrate a social media platform to your ad!

Social Media 104

Social Media Trends Media Reddit 104

The Hoyt Organization

SEPTEMBER 21, 2024

Why Traditional PR Tactics Fall Short in Healthcare Traditional PR consisted of regularly writing and distributing press releases to print and broadcast media outlets, building relationships with journalists and editors, and actively seeking newsjacking opportunities to leverage a brand.

Healthcare 89

Healthcare Industry Strategy Case Study 89

5W PR

AUGUST 18, 2023

Authentic storytelling allows individuals in the Sober Curious community to connect with a brand on a deeper level. This could include wellness retreats, mindfulness workshops, fitness classes, or social gatherings centered around non-alcoholic beverages and mocktails.

How To 78

How To Resources Storytelling Community 78

5W PR

NOVEMBER 12, 2024

Organize events or workshops that bring customers together and foster a sense of community.  Seek out customer feedback through surveys, interviews, and social media monitoring. Use Create online spaces where customers can connect, share experiences, and provide feedback. Organize

Product Launch 78

Product Launch B2B Industry Case Study 78

Deirdre Breakenridge

MARCH 5, 2019

Social media, data science, predictive analytics, news releases and comms plans – what do young communicators need to learn? ET on PR Curriculum 3.0 — What Communicators Need to Stay Relevant. Several of the questions Martin and our #PRStudChat community members will answer include: Q1.

Communications 208

Communications Analytics Social Media Media Training 208

wiredPRworks

FEBRUARY 11, 2016

On March 10 and 11, I'll be teaching an immersive two-day digital marketing, LinkedIn training and social selling skills workshop. Digital Marketing, LinkedIn Training and Social Selling Workshop in Chicago. LinkedIn, Twitter and Facebook accounts, basic working knowledge of social media. CLASS DESCRIPTION.

Training 45

Training LinkedIn Marketing Pinterest 45

5W PR

MARCH 24, 2023

Additionally, brands can team up with florists for branded floral installations or flower-arranging workshops. Interactive art installations or workshops offer attendees creative opportunities to be involved in the process. Additionally, offer cooking demonstrations or workshops to demonstrate brand expertise in the culinary world.

Creativity 97

Creativity Brand Branding Fashion 97

PR for Anyone

APRIL 24, 2024

And it’s not just about leading a company; it’s about leading in all aspects of life, whether it’s as a parent, a team coach, or a community organizer. Those superfood claims you see on social media? Being healthy and mentally fit is crucial for making sound decisions and guiding those around us.

Exercises 130

Exercises Leadership Education Transportation 130

5W PR

AUGUST 22, 2024

Whether driven by sustainability, innovation, or a passion for community building, these values will lay the foundation of the lifestyle story. The power of voice Establishing a distinct brand voice that carries through all communication channels—website, social media, marketing materials, and customer service interactions—is vital.

Brand 78

Brand Branding Customer Service Storytelling 78

5W PR

MARCH 23, 2023

Gyms and trainers should promote these outdoor workouts on social media and other fitness marketing channels to reach a wider audience and showcase their expertise. Trainers can help clients by providing nutrition and hydration advice, including offering healthy eating workshops and personalized nutrition plans.

Marketing 88

Marketing Exercises Apparel Local 88

5W PR

MARCH 29, 2023

Stories can be shared through social media posts, blog articles and website testimonials. Marketing Strategies for Wellness Brands Wellness industry businesses should advocate positive lifestyle choices and foster community around their offerings.

Pharmaceuticals 88

Pharmaceuticals Healthcare Exercises Community 88

MaccaPR

NOVEMBER 24, 2014

Clients and social media agencies are dazzled (and intimidated) by sheer size. Listen folks: It''s not all about the community size and fan counts! Last week, Paul Maccabee and I presented on this very topic for a wonderful audience of Minnesota Women in Marketing & Communications members - thanks for hosting us!

Social Media 82

Social Media Media YouTube Film 82

PRSay

AUGUST 7, 2024

Abreu talked about the camaraderie and sense of community he has experienced at ICON over the years, which made these events especially memorable for him. asked Boston-based crisis communications expert Molly McPherson, APR. We see this coming out, mostly, on social media,” McPherson said.

Conference 86

Conference Crisis Crisis Communications Communications 86

Waxing UnLyrical

MAY 2, 2014

I tell you all this not to make excuses for being away, but because part of being in a community means we share what’s going on. It’s an acknowledgement of the ties social networks help us build, if we show our humanity and use them for what they truly are – ways to bridge the gaps between us… to really build, and be a part of, a community.

Community 106

Community Insurance Insurance Facebook 106

5W PR

APRIL 8, 2024

Collaborating with educators, producing informative content, and sponsoring financial literacy workshops are some ways to empower consumers. Advocating user-friendly technology The surge of digital banking demands crystal clear communication about the user journey.

Consumer 78

Consumer Financial Ethics Banking 78

5W PR

SEPTEMBER 11, 2023

Importance of communicating health and wellness research Health and wellness communication in terms of research studies offers insights into a wide range of topics, from new treatments and interventions to lifestyle recommendations and disease prevention strategies.

Publicity 78

Publicity Communications Study Storytelling 78

5W PR

MAY 15, 2023

Brands can use social media platforms like Instagram to showcase the brand story through photos, videos, and behind-the-scenes glimpses. Brands can also communicate their social responsibility practices to customers, such as fair labor practices, ethical sourcing, and community involvement.

Consumer 88

Consumer Brand Branding Agriculture 88

5W PR

JUNE 2, 2023

Using Social Media Platforms Social media is a powerful tool for communicating sustainable practices. They can also use social media to engage with customers and answer their questions about the brand’s sustainability efforts.

Fashion 88

Fashion Communications Brand Branding 88

5W PR

JULY 21, 2023

Furthermore, incorporating experiential elements such as workshops, demonstrations, or product trials can add value and create memorable experiences that online retailers cannot replicate. By fostering a sense of community and personalized service, variety stores can create loyal customer bases.

Retail 78

Retail Local Consumer Community 78

5W PR

SEPTEMBER 20, 2023

PR professionals can design workshops, culinary classes, art sessions, and cultural tours that immerse travelers in local traditions. These experiences not only create memorable moments but also generate shareable content for social media. These interactions contribute to a more immersive cultural experience.

Travel 78

Travel Strategy How To Local 78

5W PR

FEBRUARY 22, 2024

This fosters a sense of community and belonging, making them more invested in the brand’s journey. Encourage user-generated content through testimonials, reviews, and social media engagement. Consider experiential marketing, creating memorable events, workshops, or pop-up shops that leave a lasting positive impression.

Consumer 78

Consumer Strategy Ethics Customer Service 78

5W PR

JUNE 9, 2023

Social media followers can become influential brand ambassadors who promote your business passionately. Interactive discussions or Q&A sessions can create a sense of community, while live events can foster a strong connection between the brand and its followers. What do Brand Ambassadors Do?

Brand 88

Brand Branding How To Guidelines 88

5W PR

JUNE 7, 2023

New interns can practice these skills by taking online courses or participating in workshops that focus on improving these skills. Interns should be connecting with other PR professionals on LinkedIn, attending industry events, and joining online PR communities to stay informed of industry trends and broaden your network.

How To 88

How To Internal International Trends 88

Waxing UnLyrical

NOVEMBER 22, 2010

Because if there’s one thing I believe takes public relations from good to great, it’s when your audiences start becoming your community through the relationships you develop with them. But I was curious to see how Maddie and Lindy perceived not just Open Community , but its juxtaposition with public relations.

Community 88

Community Publicity Web Social Media 88

Karen Freberg

MARCH 16, 2018

I had the chance to present and attend the CASE Social Media and Community conference in New Orleans these past few days. I have to thank social for this! Being present and active on social media is crucial to help establish relationships and connections. How did I get to CASE? Big takeaways.

Education 44

Education Social Media Trends Media 44

Stephen Waddington

FEBRUARY 14, 2019

Mentoring, work placements, and initiatives such as Richard Bailey’s #PRstudent blogging community all help. We’ve both run workshops and speaking events, but neither are scalable, and they’re only accessible to people that can attend in person. These including blogging, social media and networking.

Communications 95

Communications Community Blogging Agency 95

PRSay

APRIL 19, 2021

There are certainly exceptions to the rule but, in most cases, you want to begin with owned media, which is the cornerstone of your efforts. Without it, you have nothing to share on social media, nothing to amplify with paid and nothing to gain credibility for with earned.

Media 197

Media Newspapers Google Energy 197

wiredPRworks

FEBRUARY 11, 2019

Here’s a program I’m presenting on February 25 at Keys to Digital Marketing Success Workshop in Lisle. Captivate key communities? Founded in 1990, CoryWest Media is a creative innovation consultancy that works with its clients to attract attention, build brands, and captivate communities in 4D.

Small Business 66

Small Business Nonprofit Storytelling Marketing 66

The Proactive Report

JUNE 7, 2014

A community of loyal and engaged fans is considered to be a valuable asset. Generally speaking stats show that images get the best response, but it’s best to do your own analysis so you know you are hitting the right content for your community of fans. This is how fresh the post and the content is.

Facebook 262

Facebook Training Analysis Community 262

Burrelles Fresh Ideas

OCTOBER 17, 2023

Overall, National Cybersecurity Awareness Month serves as a reminder that cybersecurity is a shared responsibility, and everyone can take steps to protect themselves, their organizations, and their communities from cyber threats. Using appropriate hashtags and social media platforms can amplify the campaign’s impact.

Education 112

Education Employee Measurement Agency 112

Waxing UnLyrical

SEPTEMBER 16, 2015

Social media and crisis communications has become one of the fastest growing areas of both practice and research for today’s communication landscape. Additionally, “over half of respondents (52%) feel that the benefits of using social media as a crisis communications tool outweigh the risks” (page 4).

Crisis Communications 40

Crisis Communications Social Media Crisis Communications 40

Karen Freberg

OCTOBER 20, 2017

We have labs, workshops, presentations, keynotes, and receptions to attend. I was very, very impressed with the community and acknowledgements that were made for educators during both events. This meant a lot to me because it shows the community, culture, and commitment Adobe is showing for education.

Creativity 40

Creativity Social Media Education Conference 40

PRSay

OCTOBER 12, 2018

The theme: “Communications Convergence” covered a range of topics including conflicts, creativity and client relationships. The three-day event was packed with dozens of workshops, networking and impressive keynotes. ” — Stella Low, vice president of communications, Dell. Secretary of Labor.

Conference 109

Conference Internal International Storytelling 109

Karen Freberg

JUNE 6, 2022

conference call for a workshop I am doing in a few weeks, updates to committees, projects, etc). NFTs, DEIB, Personal branding, Social Media Jobs, Content Marketing, and the future of Marketing in general were all discussed during the three day event. This time, I realized I was trying to juggle a few things while attending (ex.

Conference 72

Conference Construction Travel Meeting 72

Deirdre Breakenridge

NOVEMBER 21, 2018

Patagonia Community Board: Credit Ginny Lefler. Even if you perceive your work to be completely unrelated to your undergraduate course of study, there are always ways to make strategic connections, particularly to the field of communications. Does your organization have a social media account? A Guest Post By Sarah D.

Communications 171

Communications Nonprofit Training Study 171

Sword and the Script

JUNE 15, 2021

less-than half (48%) participate in online communities with their audience. As a result, B2B marketing writers turn to analytics and social media to inform their writing. A few years back I was at a workshop at a conference for legal technology. That’s my take on a survey by Typeset and Mantis Research.

Survey 114

Survey B2B Marketing Interviews 114