5W PR

FEBRUARY 17, 2025

Whether the issue stems from a product failure, a public relations misstep, or an ethical controversy, the damage to a brands reputation can be significant. The Importance of Immediate Acknowledgment Delaying a response can create the impression that a company is hiding something or unwilling to take responsibility.

Crisis 78

Crisis Branding Brand Case Study 78

PRSay

MARCH 19, 2018

A recurring discussion at Ethisphere’s two-day Global Ethics Summit in New York City was how diversity and inclusion initiatives are changing the way businesses operate, altering everything from hiring practices and internal communications to consumer outreach. Metrics help prove internal D&I successes.

Ethics 128

Ethics Internal International Employee 128

PRSay

SEPTEMBER 25, 2018

This year’s theme for PRSA’s Ethics Month is “ PR Ethics Counsel: Be Prepared ” and one of the ways to be prepared is to build relationships inside your company or organization so colleagues are willing to listen to your counsel when an issue arises. Neill, Ph.D,

Ethics 115

Ethics Interviews Education Pitching 115

5W PR

FEBRUARY 22, 2025

Defense Public Relations plays a vital role in connecting defense technology companies with the general public. PR professionals work to translate complex technical concepts into accessible information while addressing legitimate public concerns about privacy, security, and ethical implications. trillion in 2021.

Publicity 78

Publicity Privacy Technology Ethics 78

Ethical Voices

OCTOBER 28, 2024

Joining me this week’s episode is Tatevik Simonyan , the co-founder and director of communications and international relations at SPRING PR company in Armenia. I first met Tatevik when I was looking to expand the ethics cases outside of the US. And early in 2009, together with my two partners, I founded SPRING PR.

Ethics 53

Ethics How To Crisis Internal 53

ImPRessions - Crenshaw Communications

OCTOBER 28, 2020

Yet corporate PR officers also fall victim to inflated or impractical expectations when their internal clients don’t understand what’s possible. Others may have a completely different work style or service ethic, but the point is that it should be communicated at the outset. Offer honest feedback. Never make coverage guarantees.

Publicity 334

Publicity How To Product Launch Agency 334

5W PR

APRIL 10, 2025

Defense technology companies face strict regulations around exporting products, services, and technical data internationally. The International Traffic in Arms Regulations (ITAR) and Export Administration Regulations (EAR) create a complex web of requirements that organizations must follow. According to the U.S.

Technology 78

Technology Communications Training Education 78

Mindful Marketing

DECEMBER 20, 2023

So, I was surprised recently when a student waited until others had left, then said, “Hey, Dr. Hagenbuch, I have a question about an ethical issue.” Grant didn’t wonder whether what his company was considering was unethical; he knew it was wrong. ” The inquiry wasn’t entirely unexpected.

Ethics 95

Ethics Marketing Sports Education 95

Burrelles Fresh Ideas

JANUARY 30, 2024

Boeing: Brand crises abound in January, and perhaps no one knows this better than the world’s largest aerospace company, Boeing. In another incident, an Atlas Air Boeing 747 cargo plane caught fire moments into its flight from Miami International Airport on January 18. It’s ethically the right thing to do.

Ethics 97

Ethics Crisis Transportation Airlines 97

Sword and the Script

OCTOBER 3, 2023

BuzzSumo edges into PR with journalist database for SMBs; Poppulo adds generative AI for internal comms; why don’t PR software vendors follow basic PR standard practices? The company believes its history of analyzing content will enable it to surface the best reporters for a story by analyzing data.

Analysis 173

Analysis Tools SMB Software 173

ImPRessions - Crenshaw Communications

FEBRUARY 21, 2020

Its implosion was in large part due to first-rate reporting by The Wall Street Journal’s John Carreyrou, yet Carreyrou was originally tipped off a company insider. Just two months ago, luggage company Away grappled with reputation stumbles after employees shared internal slack messages that unpacked a punitive workplace culture.

Corporate 272

Corporate Reputation Employee Policies 272

Ethical Voices

SEPTEMBER 1, 2022

This week in public relations ethics there were some really interesting articles that look at duty, leadership and the need for counsel. Is it ever right to sabotage your company? It looks at the hypocrisy of companies claiming to care about the environment yet they are representing companies damaging it.

Ethics 74

Ethics Company Survey Leadership 74

ImPRessions - Crenshaw Communications

AUGUST 5, 2019

Mega-agency Edelman recently made waves by resigning a lucrative engagement working with for-profit corrections company The GEO Group, a top contractor for ICE. On closer examination, the Edelman/GEO Group situation is a great example of what not to do when faced with an ethical quandary. But that’s not what happened.

Industry 217

Industry Reputation Groups Internal 217

Onclusive

JUNE 1, 2023

Social media monitoring captures data on the performance of social media activity from both your company and your competitors. When a journalist writes a negative article, internal stakeholders may jump to conclusions about the impact that will have on your brand. If so, join our live webinar ‘Social Listening the PR Way ’.

Strategy 370

Strategy Communications Reputation Measurement 370

Agility PR Solutions

NOVEMBER 30, 2023

Corporate social responsibility isn’t what it used to be—along with the usual societal and ethical components that CSR has always measured, new consumer demands regarding Purpose issues like sustainability and ESG, as well as internal and external diversity and inclusion are now metrics of CSR.

Corporate 108

Corporate Company Ethics Internal 108

PR News

JULY 25, 2018

During the winter and summer holidays the PR department of a big pharma company sends employees a note about the company’s views on issues that might arise during conversations with friends and family at social gatherings.

Ethics 118

Ethics Pharmaceuticals Employee Blogging 118

PRSay

MARCH 7, 2022

Through actions and words, many companies are also clarifying their firm beliefs that this horrific situation must end. As you think about what steps your company can take, here are some elements to consider: Start by asking how best you can contribute or add to the conversation. Who should be involved in the decision-making process?

Resources 191

Resources Ethics Internal International 191

Bianchi Biz Blog

NOVEMBER 21, 2024

Stéphane Billiet, vice president of We change We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. French journalists do not talk or write about the same company every other day. Essentially, we know how to successfully place our clients’ stories.

Marketing 90

Marketing Pinterest Radio Instagram 90

Stephen Waddington

AUGUST 13, 2019

Ethics, employee engagement and wider stakeholder management are the three pillars of the CBI’s report AI: Ethics into practice. UK businesses have an opportunity to lead by example and take an ethical approach to the adoption of artificial intelligence (AI) according to the CBI. It is set to transform how we live and work.

Internal 84

Internal International Ethics Communications 84

Ethical Voices

JULY 25, 2022

She discusses a number of important ethical issues, including: Why we need to trust but verify. Ethics and predatory lending. I started my career at Rubenstein Associates, had a really solid and ethics filled foundation from them. There are days where ethical challenges are around every turn. Ethics is actions, not words.

Ethics 83

Ethics Training Real Estate Agency 83

Ethical Voices

JULY 28, 2022

Aside from everything discussed at hearings in Washington, there were a number of interesting ethics articles over the past few weeks. This is a totally unacceptable practice and goes against PR codes of ethics and FTC rules. When is talking about ethics advertising? – Thanks to @tressalynne for sharing this. .

Ethics 80

Ethics Media Internal International 80

Contently - Strategy

OCTOBER 29, 2024

Do I also find their popularity ethically dubious in the face of our ever-growing consumer waste? And there is arguably no better resource for encouraging customer-brand engagement than internal help hubs. Videos that give more “pep talk from your cool older sister” than “advertisement from a jewelry company.” The result?

B2B 98

B2B Branding Brand Case Study 98

PRSay

DECEMBER 22, 2023

Florida International University is a proud sponsor of PRSA. Crisis and conflict exist for every company, organization or entity; no one is immune to it. Aileen Izquierdo is director of the School of Communication at Florida International University (FIU). Engage in active listening. Beyond FIU, she is a dedicated PRSA member.

Crisis Management 159

Crisis Management Crisis Crisis Communications Ethics 159

Melissa Agnes

MAY 1, 2014

Most solutions are internal. There are exceptions and publicly-traded companies sometimes must inform internal and external audiences simultaneously. Do NOT, however, withhold information in violation of legal, regulatory, ethical, and moral mandates. This “reassurance” is a great litmus test for your decisions.

Crisis Management 201

Crisis Management Crisis Construction Ethics 201

Ethical Voices

DECEMBER 12, 2022

Joining me on this week’s episode is Rebecca Wilson , the Executive Vice President International for WE Communications International. While I was a bit under the weather from a cold, Rebecca provided ethics insights on a number of topics, including: . How many companies are delivering on their value-led commitments.

Ethics 75

Ethics Branding Brand Internal 75

5W PR

FEBRUARY 24, 2025

Crisis simulations serve as a critical tool for defense tech companies to prepare for emergencies, test their response capabilities, and identify areas for improvement. When a crisis hits, organizations must respond swiftly and effectively to protect their reputation, maintain stakeholder trust, and minimize potential damage.

Crisis 78

Crisis Crisis Management Technology Exercises 78

ImPRessions - Crenshaw Communications

MARCH 6, 2017

Most companies hire PR agencies to help them get out positive news. This comes after Susan Fowler, who spent an eventful year as an Uber engineer, wrote a blog post detailing a culture of relentless sexual harassment, gender bias, and cutthroat competition at the company. What’s an honest company to do? Use feedback tools.

Reputation 159

Reputation How To Employee Financial 159

Ethical Voices

APRIL 2, 2025

I worked in the industry for over 20 years working for a large company, a small company, for myself, for an agency, and then I had a really wonderful and surprising opportunity to move into academia. What is the most difficult ethical challenge you ever confronted at work? I had just gotten a master’s degree. It was sad.

Ethics 40

Ethics How To Employee Agency 40

Onclusive

APRIL 4, 2023

Particularly for CEOs of the world’s largest companies who’ve become brands in their own right and live life under the media spotlight. This will enhance the reputation of the company. Even a business as big as Twitter was eclipsed by the arrival of Elon Musk in 2022 when he purchased the company for an eyewatering $46.5bn.

Corporate 195

Corporate Reputation Branding Brand 195

Ethical Voices

MAY 8, 2023

She was one of the first people I interviewed when Ethical Voices launched in 2019, and I figured it was time to have her back, particularly because Ethisphere recently released an updated list of the World’s Most Ethical companies. What are the top ethics issues facing companies? We look at five categories.

Ethics 73

Ethics Training Financial Survey 73

Sword and the Script

AUGUST 17, 2021

Six in 10 comms pros face ethical challenges. A survey of 1,046 communication professionals in North America found 33% day they faced several ethical challenges in the last year and another 29% faced one ethical challenge. Top challenges in internal communications. The Gray Area of Communicating a Point of View.

Creativity 99

Creativity Study Ethics Publicity 99

Wadds Inc.

MARCH 19, 2024

As organisations manage a complex business landscape, the internal communications function can demonstrate its value as a strategic management function. My focus as a public relations practitioner and management researcher is on elevating the internal communications function's role in management. At Wadds Inc.

Internal 78

Internal International Communications Employee 78

ImPRessions - Crenshaw Communications

JANUARY 16, 2019

Normally when a company manages to generate international attention and earn millions of views for a brand message, it’s a win. Exasperated customers tweeted things like, “I just want a razor, not a lecture on ethics.” First, there’s the issue of tone. It’s exhausting.

Advertising 236

Advertising Advertising Video Ethics 236

ImPRessions - Crenshaw Communications

JANUARY 13, 2020

One of the most well-attended panels, for example, was MediaLink’s “Future of Data-Driven Marketing,” featuring execs from companies like FOX and Havas. They discussed the ethics of data sourcing and activation to a packed room in Aria. For that reason, CCPA was front-and-center at CES. Security concerns grow.

B2B 208

B2B Trends Retail Privacy 208

Ethical Voices

NOVEMBER 7, 2022

I first met him when I pitched him for a client, and we soon discovered we both went to Syracuse around the same time and had friends in common and wanted to talk about ethics. Scott discusses a number of important ethics topics including. The ethics of press trips. The ethics of reviews and selling products you review.

Ethics 85

Ethics Travel Writing YouTube 85

Ethical Voices

MARCH 17, 2022

The Irish Times discusses how ethical shoppers are driving a revolution. But beyond that, key ethics stories for the week include: Ethically, where can you do business?: Ethics is good for business : This week Ethisphere came out with their list of the World’s Most Ethical Companies. Patrick’s Day!

Ethics 52

Ethics Employee Internal International 52

PRSay

JULY 29, 2022

To see how international communicators reach audiences in this environment, we asked five PR leaders in Latin America for their insights. Another emerging trend, especially in Latin America, finds companies and institutions concerned that digital communication is losing its humanity. Humanize digital experiences. Embrace DE&I.

Communications 158

Communications Public Affairs Insurance Insurance 158