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Since I have amassed a bucket of tips, secrets, and tricks over my ~ seven years of agency work in digitalPR and link building, I thought Id start sharing them in the newsletter. After getting some great feedback from readers, I recently started expanding it to include tips from other digitalPRs and link builders in the game.
Here are some of the most common PR campaign goals: Improving brand awareness Driving new website traffic Increasing the number of media mentions Improving your impressions Increasing social media reach And similar goals Before setting out on your PR campaign, make sure to have a previous track record of similar KPIs for comparison. #2
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With interest in digitalPR growing almost 30% in the past few years, we wanted to put together a snapshot of today’s industry, looking at tactics, challenges, tools, and much more. We interviewed over 150 digitalPR professionals worldwide between November and December 2024 to give you the State of DigitalPR Report for 2025.
Before Robbie Mann was doing digitalPR, he was a journalist breaking major news, like the first COVID case in the UK. I was lucky enough to get to sit down with him to understand what it’s been like to be on the other side of a digitalPR outreach email. That’s how I fell in love with newspapers.
later paragraphs in the story would be removed to make space for breaking news stories right before the newspaper went to press). Today, many PR professionals still write press releases, and whilst some still elect to distribute via services like PRNewswire or BusinessWire , they’re more commonly emailed directly to journalists.
When making routine comparisons. Makes a comparison. The post #SelfPub – Part 3: The RESET Style Guide appeared first on Glasgow PR Agencies | Scottish DigitalPR Company | Zude. compare with, not to. conjunctions. continent. If you are going there, try mainland Europe instead. Fewer refers to number. low-level.
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