PRSay

OCTOBER 7, 2018

It’s really hard to be a decent human-being in the workplace all the time,” said Mildenhall, during the opening General Session at the PRSA 2018 International Conference in Austin, Texas before more than 2,000 professional communicators and students. “I This is his 24th PRSA Conference. I don’t succeed all the time.”.

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Conference Creativity International Internal 126

Cision

DECEMBER 12, 2019

Boost your blogging skills in 2020 and attend one of these events targeted to creatives.

Conference 159

Conference Creativity Blogging Media 159

Sword and the Script

SEPTEMBER 24, 2024

Get creative and be sure the sales team is involved in developing the plays. As the program grows, you might bring in marketing team members to work closely with the customer advisory board and customer conferences. If a procurement or legal team wants to remove such a clause before signing, then develop a negotiation playbook.

B2B 142

B2B Case Study Study Conference 142

ImPRessions - Crenshaw Communications

SEPTEMBER 14, 2021

But a profile that serves as a glorified CV isn’t enough to gain sought-after exposure; that takes time, strategy, and a dash of creativity. If you’ve spoken at industry conferences, upload the video. Polls are a creative way to gauge where your audience stands on industry trends or breaking news, or common obstacles.

LinkedIn 421

LinkedIn Nonprofit Leadership B2B 421

PRSay

OCTOBER 12, 2018

Austin, Texas, was the backdrop for PRSA’s International Conference this past week. The theme: “Communications Convergence” covered a range of topics including conflicts, creativity and client relationships. Here are 10 takeaways from this most important industry conference: 1.

Conference 111

Conference Internal International Storytelling 111

ImPRessions - Crenshaw Communications

DECEMBER 23, 2020

We’re banking on a boost from Santa (and some creative tactics) to help our team achieve a healthy increase in engagement or followers for our social accounts. 2020 saw in-person conferences move online, but our experts are still in demand. It’s also a great way to amplify our earned stories.) How about 50%?

Banking 310

Banking Creativity B2B Conference 310

ImPRessions - Crenshaw Communications

JULY 7, 2021

PR agency teams, like all creative services people, love to keep our clients happy. The best PR specialists know how to use creative tactics, research, and data to create newsworthy stories. That’s a good thing, except where the drive to please leads us to say things we shouldn’t. How do PR pros do this?

Agency 353

Agency Interviews Pitching Retail 353

ImPRessions - Crenshaw Communications

NOVEMBER 9, 2021

These long-form pieces serve as jumping-off points for PR teams looking for byline or conference submission ideas. By packaging it into creative infographics, PR teams can gain additional legs for data that would otherwise go unused or underleveraged. But their use shouldn’t end there. Data visualizations. Short-form content.

Content Marketing 309

Content Marketing Case Study Marketing Data 309

Onclusive

AUGUST 9, 2021

Niche industry events, role-specific conferences (catered to developers, creatives, etc.), and big-kahuna conferences such as SXSW give brands ample opportunity to showcase the learnings of their strongest business leaders. In the meantime, digital speaking events have exploded. Multimedia Development & Visual Storytelling.

Training 370

Training Media Training Crisis Communications Reputation 370

ImPRessions - Crenshaw Communications

JULY 6, 2022

Take the case of social media; what was once a creative space for brands to engage with customers is now so cluttered that making connections is difficult, and paid media strategies are often necessary. Digital technologies have disrupted both journalism and PR, in ways that often help us work together.

SEO 333

SEO Analysis Meeting Travel 333

5W PR

APRIL 21, 2021

One of the key elements of marketing is companies being able to develop and execute creative marketing and advertising ideas, which isn’t always an easy task. For companies that are looking to promote products or services in towns or cities, there are plenty of valuable and creative marketing options that can attract people’s attention.

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Creativity Strategy Marketing Infographics 88

Waxing UnLyrical

MAY 24, 2018

The great Brian Solis, who I had the pleasure of seeing live in 2013 as keynote speaker at the PRSA’s International Conference, recently published this article on LinkedIn about creative storytelling. ” So not only do we have to be creative, but we also must prove our value – each and every time. (Oh,

Creativity 101

Creativity Storytelling LinkedIn Conference 101

Buzzstream

SEPTEMBER 18, 2024

If you’re struggling to create interesting, creative content, this is an episode to pay close attention to. And that, that goes across these pages as well as creative camp. So I think keeping your ear to the ground is just essential in digital PR as well and again, creative campaigns, evergreen assets. Darren: Yeah.

Creativity 117

Creativity Digital PR Data Pitching 117

PRSay

DECEMBER 12, 2024

Consider the range of professional development opportunities available to you, including conferences, mentorship programs, certifications and coaching. For example, if you are leading the way in how AI tools can fuel creativity, increase efficiency or improve margin, document how you are applying this critical knowledge.

Measurement 141

Measurement Resources Examples Conference 141

ImPRessions - Crenshaw Communications

FEBRUARY 20, 2019

Sure, it’s only February, but if a technology company is serious about a consistent thought leadership drumbeat at industry conferences, its PR team needs to be nailing down third and fourth-quarter events now. Tech conference programming teams begin developing their themes, tracks, and agendas many months in advance, of course.

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Conference Sports Leadership Policies 173

PR 20/20

SEPTEMBER 17, 2019

Marketing conferences have shaped my top team memories. The South by Southwest Conference & Festivals “celebrate the convergence of the interactive, film, and music industries.” The only conference where marketers, sales and leadership teams get aligned on digital and ignite true business transformation.”. Social Media Week.

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Conference Marketing Case Study Content Marketing 97

Onclusive

JUNE 2, 2021

The more specific you are about who you want to target to achieve the ‘why’—the solution to the problem you’ve identified above—the more impactful your plan and creative execution will be. Knowing your key audiences, their pain and passion points, what they need and how you can add value is essential for your strategic campaign planning.

Data-Driven PR 369

Data-Driven PR Data Analytics Product Launch 369

ImPRessions - Crenshaw Communications

MARCH 23, 2022

This includes material like past PR coverage, product spec sheets, blog posts, preferred talk tracks, conference and award wins, executive bios, and marketing calendars, just to name a few. Moreover, it allows agency teams to expand their knowledge around particular categories that lead to creative pitch ideas.

Agency 310

Agency Meeting B2B Conference 310

ImPRessions - Crenshaw Communications

MAY 18, 2021

Or, if you want to keep tabs on the latest campaigns and creative, check out the Hot Spots column. . That means it’s possible to get ad tech news delivered directly into your inbox, and have a chance to interact with the biggest names in the industry at conferences. AdExchanger.

Advertising 322

Advertising Advertising Privacy Television 322

Cision

DECEMBER 8, 2017

Once a year, I ask the creative team here at MultiVu to think about an educational video for our sales team to share with clients. That leaves the bulk of the work to creative expression. The live streaming video can be utilized effectively at a conference, a large event or demonstration—because everyone likes to watch.

Video 189

Video Creativity Conference Education 189

Cision

JUNE 5, 2017

Although being creative isn’t a tall order for marketers, we need to not just build buzz and demand attention with our campaigns — we also need to inspire action. You can also inspire creativity and action simultaneously. “ Enable people to take actions and be creative,” Edge said.

Pinterest 202

Pinterest Creativity Video Retail 202

Sword and the Script

JANUARY 29, 2019

To that end, here are a few creative PR ideas to help the recruiting shop out. 1) Not an open house; think: mini-conference. Consider transforming an open house into an event with a conference-like feel. 2) Think creatively: guerilla recruiting tactics. Thinking Creatively about Recruiting Events.

Resources 86

Resources Creativity Publicity Local 86

PRSay

OCTOBER 15, 2024

If you want to soar as an organization, to meet your goals and have an engaged employee base, you have to think creatively” and find ways to build a positive work experience. 15, she was the guest for Strategies & Tactics Live , PRSA’s monthly series on LinkedIn, broadcast this time from PRSA’s ICON 2024 conference in Anaheim, Calif.

Company 68

Company Employee Internal International 68

ImPRessions - Crenshaw Communications

MARCH 27, 2018

attend conventions, conferences, and trade shows each year. What we in PR like about such conferences are the opportunities to secure industry speaking gigs for executive clients. Assign a dedicated staffer to manage conference work. . Time to recalculate your conference strategy. Maximize exec speaking opportunities.

Trade Shows 149

Trade Shows Conference LinkedIn Retail 149

Onclusive

AUGUST 22, 2019

That’s why they spent their budgets on briefing analysts, speaking at conferences, and getting coverage in the business and technical press.

Communications 199

Communications Marketing B2C Advertising 199

Business Wire

AUGUST 9, 2017

SXSW PanelPicker allows users to propose which panels they’d like to see take place at the upcoming SXSW conference. Always at the technological forefront, and keeping a strong connection with the audience that helped transform what the conference/festival is today, SXSW continues to place the keys to the kingdom in the public’s hands.

Conference 166

Conference Technology Mobile Analytics 166

Marketwired

MARCH 1, 2016

While there are many creative ways to make your message grab attention, have you ever thought about creating a ‘pull’ rather than a ‘push’ pitch so others do the work for you? We knew that in addition to our target audience, many of our key influencers were also at the conference. In other words, you don’t pitch. The results?

Pitching 153

Pitching Media Conference Storytelling 153

Cision

SEPTEMBER 11, 2015

With so much great knowledge and insights, conference attendees walked away with more than they bargained for. More than 3,500 people attended the conference held in Cleveland, Ohio. The challenge now is to take what the conference has taught, and to apply it to your own marketing strategy. So what sets you apart?

Content Marketing 120

Content Marketing Marketing Conference Creativity 120

ImPRessions - Crenshaw Communications

SEPTEMBER 26, 2019

Many people rely on a high-quality conference setup and their mobile phones for text and social media communication. A colleague shared a story of a tough conference call involving a long-ago client with an anger management problem. Be creative. I hear that all the time , and I see it. But has that producer even seen your email?

Pitching 197

Pitching Conference International Internal 197

MaccaPR

FEBRUARY 7, 2022

There’s always a creative solution. It takes a lot of money and resources to prepare for a conference like CES. If your brand decides to forgo your traditional booth exhibit, be creative in developing ways to still show up at the conference. How can you most easily coordinate media briefings during a conference?

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Conference Trade Shows Brand Branding 62

The Proactive Report

NOVEMBER 14, 2022

The Conference Board predicts a 96 percent likelihood of a recession in the US within the next 12 months, based on their probability model. Short, animated videos can help you build long-term relationships with customers and promote your products and services creatively. . This isnot theitme for PR and marketing folk to pull back.

Digital PR 264

Digital PR Marketing Infographics Video 264

Waxing UnLyrical

FEBRUARY 7, 2019

Back when I started in SEO there was a company that would hand out free t-shirts by the hundreds at every conference and event. The post 5 Creative Strategies for Link Building appeared first on Shonali Burke Consulting. If your interview is thorough enough and adds value, there is a good chance you could get featured on these blogs.

Creativity 71

Creativity Strategy SEO Interviews 71

Offleash

APRIL 1, 2025

Its the same mindset our clients brought to the conference, and the kind of bold storytelling Offleash champions every day. D-Wave CEO Dr. Alan Baratz joined Huang for NVIDIAs inaugural Quantum Day, contributing to one of the most talked-about moments of the conference.

Energy 69

Energy Conference Healthcare Construction 69

ImPRessions - Crenshaw Communications

AUGUST 17, 2016

These may be the dog days of summer, but public relations teams everywhere are working hard to book their CEOs and others in enviable speaking slots at upcoming conferences and trade shows. Don’t start conference outreach without an “agenda.” How many conferences can she attend? Think outside the conference.

Conference 120

Conference Print Trade Shows Advertising 120

ImPRessions - Crenshaw Communications

NOVEMBER 6, 2018

Although longer content like books, white papers, podcasts, eBooks, and video can take more time and effort than shorter bites, and it demands greater depth and creativity, it can prove very effective. The brand building and authority that longer content confers can can be key elements that differentiate a company from others.

Case Study 178

Case Study SEO Film Video 178

PRSay

DECEMBER 21, 2020

The approach served her well: Annie is now senior vice president, creative director, at Saatchi & Saatchi Wellness in Philadelphia. PR in Anchorage, Alaska, and chair of the Counselors Academy 2019 Spring Conference, said: “Leaders must take strategic risks. And having followers is a hallmark of leadership.

Leadership 190

Leadership Conference Training Data 190

Polaris

DECEMBER 4, 2014

Gleeson runs through some creative approaches to displaying the 404 error that serve to take away the sting. While TED originally began as a conference where technology, entertainment and design converged, it’s now branched out to include music, dancing and art. No one likes to stumble across a 404 error on the web.

Marketing 220

Marketing Content Marketing Agency Storytelling 220