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Employee Advocacy: Using Your Team to Build Brand Reputation on Social Media

5W PR

Social media has reshaped how organizations communicate with their audiences, creating opportunities for authentic brand storytelling through the voices of employees. Research shows that content shared by employees receives 8 times more engagement than content shared through brand channels.

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Your Culture is Your Brand: Become the Workplace of the Future | Business Wire Blog

Business Wire

workers in a September survey by The Conference Board cited stress and burnout as critical challenges, up from 55% six months earlier. Half of all employees said their mental health was at stake. million Americans quit their jobs in November alone, according to the U.S. Bureau of Labor Statistics. Three-quarters of 1,800 U.S.

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The 20 Responsibilities of PR and What They Entail

Onclusive

Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Internal communicators must be savvy enough to turn dry content like company policies into info employees actually want to read. For more info, email info@airpr.com.

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How Speaking Opportunities Support B2B Companies

ImPRessions - Crenshaw Communications

Some companies in the B2B tech space who have just begun to use strategic public relations may not be know the full value that conference speaking engagements and industry awards offer. Millennials are famous for desiring progressive employers who care for their employees’ experience and value a diverse and inclusive workplace.

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How PR Supports Employer Branding

ImPRessions - Crenshaw Communications

Time was, we’d have a full-blown PR strategy meeting, and employee recruitment would be in an internal comms section, reduced to a single bullet point in a slide deck. For any organization that prizes an engaged workforce and recruitment of talented and committed employees, their image as an employer is a make-or-break proposition.

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Conference Recap: Jonathan Mildenhall on Discovering Your Purpose

PRSay

Every Friday, Jonathan Mildenhall has a conversation with himself about whether he’s treated his coworkers and employees with kindness and decency over the past week. This is his 24th PRSA Conference. “Once you are conscious of those, my goodness you can really use it to guide a lot of key decisions about your career.”

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Conference Recap: AmyK Hutchens on Performance and Productivity

PRSay

The author and think tank facilitator spoke on “Igniting Brilliance in Your Leadership” as part of Monday morning’s General Session at the PRSA 2017 International Conference in Boston. “As She also noted that there would be higher engagement among employees if there are “more project-solving meetings and not just data dumps.