5W PR

OCTOBER 14, 2024

Generating media coverage in industry publications, trade journals, and general news outlets allows companies to reach a broader audience and position themselves as thought leaders. Media Relations Securing interviews, press releases, and feature articles in relevant publications helps B2B tech companies gain exposure.

B2B 78

B2B Company Publicity Media Training 78

Critical Mention

JANUARY 22, 2019

In this interview, she shares her insights into how marketing has changed over time, the most valuable social media channel for marketers and how to make more of an impact as a marketing professional in your community. Having Everybody Writes appear on the Wall Street Journal best-seller list organically was cool, too. Full report.

Interviews 60

Interviews Content Marketing Writing Journalism 60

ImPRessions - Crenshaw Communications

MAY 22, 2018

Those hours, of course, include studying trade journals, reviews, and analyst reports. A B2B with a new VR (virtual reality) tool for real estate sales should never neglect specialty outlets VR Journal or AR/VR Magazine – as well as real estate trade journals like Realtor Magazine. You get the best of both worlds.

Pitching 168

Pitching Real Estate B2B Journalism 168

PRSay

DECEMBER 7, 2017

This latest project was completed in collaboration with the members of PRSA’s College of Fellows , who participated in in-depth interviews and survey research. In addition to the book, we presented on this study at the 2017 PRSA International Conference and Chapter conferences in Dallas and Houston. Page Center.

Ethics 116

Ethics Journalism Conference Study 116

Doctor Spin

OCTOBER 25, 2024

Defining digital transformation: Results from expert interviews. Journal of Business Research, 128, … Continue reading Innovation and new business models. Journal of Business Research, 128, … Continue reading Environmental sustainability. 2018 Portland International Conference … Continue reading 23 Feroz, A., 20 Tang, D.

Financial 52

Financial eBook Journalism Big Data 52

Bianchi Biz Blog

OCTOBER 9, 2023

I really enjoy attending all sorts of industry trade shows and conferences all over the country and even in other parts of the world. How long have you been in journalism and how did you get started? I decided to pursue a career in journalism toward the end of my freshman year at Miami University in Oxford, Ohio.

Transportation 100

Transportation Meeting Newspapers Media 100

Critical Mention

JANUARY 3, 2019

In 2014, as I started to share my experiences on LinkedIn, Twitter, and my on Blog, I was recruited to speak at anti-bribery and compliance conferences. I would do so via a live satellite feed, providing insights, and sharing my experiences at international conferences from London to Shanghai. Most of this happened in the U.S.

Interviews 105

Interviews Ethics Government Internal 105

Sword and the Script

AUGUST 1, 2017

B2B reporters today don’t do media interviews like they once did. There’s only so much time in the day which means fewer interviews are conducted. If you are fortunate enough to secure an interview, then you certainly want to make the most of it. Below are ten proven tips for successful media interviews.

Interviews 60

Interviews B2B Media Report 60

Sword and the Script

AUGUST 13, 2024

Holden presented some of the highlights from the campaign at a conference, which Carilu Dietrich shared in a LinkedIn post. Instead, the company rolled it out at one of the biggest security conferences (RSAC). In turn that left a trail right back to the conference booth and the movie premiere. Hate doing expenses?

Creativity 98

Creativity B2B Examples Marketing 98

Mindful Marketing

JANUARY 31, 2017

By Seedepth The media industry and journalism are experiencing significant change. This dynamic creates new and complicated challenges for journalists and PR pros, who may end up relying on each other now more than ever to save journalism. Ian Bruce, VP corporate marketing at MongoDB says “Journalism is dying.

Journalism 50

Journalism Report Enterprise Interviews 50

PRSay

MAY 28, 2021

Newsom was a Texas Christian University professor emerita of the Schieffer School of Journalism and authored numerous books. She received PRSA’s highest individual honor, the Gold Anvil Award, at the PRSA 2016 International Conference in Indianapolis. Douglas Ann Newsom, Ph.D., She was 87. Kruckeberg, Ph.D.,

Education 78

Education Conference Journalism LinkedIn 78

Sword and the Script

AUGUST 6, 2024

I’m keeping things simple for now but may add interviews in the future. If I start interviews, they will be occasional, and my instincts are to start with the PR technology community. Dow Jones sues Cision for breach of contract The publisher of The Wall Street Journal is suing Cision, according to widespread reports.

Privacy 88

Privacy B2B Pitching Analysis 88

Bianchi Biz Blog

FEBRUARY 20, 2023

I’m the founder and president of my own company , Newcomm LLC, which provides automotive technology content, consulting and conference-programming services. I also work with clients on conference programming and event strategy. How long have you been in journalism and how did you get started? Fun assignment!

Automotive 84

Automotive Meeting Media Mobile 84

Karen Freberg

OCTOBER 17, 2021

I know Tyler and Luke both from conferences at NCA and AEJMC – and they are rising PR scholars and professionals who will make waves in our field. It was the part of their study that interviewed PR senior scholars. Go to a Psychology conference. Those who were interviewed had their names listed publicly.

Study 111

Study Journalism Interviews Conference 111

ImPRessions - Crenshaw Communications

DECEMBER 27, 2016

Don’t be too prepared for that CEO interview. One CEO told us that a PR consultant recommended “winging it” for an important media interview, lest he sound too scripted. For our CEO interviews, we prepare briefing docs, hold a prep session and practice interviews until a level of level is achieved.

Skype 149

Skype Interviews Viral B2B 149

ImPRessions - Crenshaw Communications

JULY 11, 2018

Seeing a client’s interview in a key publication is still a quintessential public relations win, so PR pros spend a lot of time perfecting media pitching. But once we get a “yes” to a pitch or interview request, it’s no time to sit back and relax. Check our earlier post for best PR tips on media interviews.

Report 136

Report Interviews Pitching Construction 136

Shift Communications

SEPTEMBER 1, 2015

When you ask a client what their dream publication/piece of coverage is, nine times out of ten they will name a top tier business publication: Forbes, Fortune, The New York Times, Wall Street Journal, etc. That’s a really long time in the world of journalism, where reporters are sometimes cranking out two or three stories a day.

Interviews 60

Interviews How To Journalism Report 60

PRSay

NOVEMBER 21, 2022

While ICON 2022 buzzed with the excitement of people happy to be gathered in person again, PRSA’s conference in Grapevine, Texas, also gave PR pros the chance to hear about the latest trends in the communications profession. The livestream interview was broadcast from ICON 2022 — the first roadshow for PRSA’s monthly series on LinkedIn.

Leadership 60

Leadership Conference Retail Storytelling 60

Deirdre Breakenridge

NOVEMBER 23, 2016

I look forward to the PRSA International Conference every year for so many reasons. Book Reviews / Journal Research. Reading about their findings in peer-reviewed journals and offering your thoughts helps to continue the conversation. I’m able to catch up on what’s new in technology by walking through the exhibit hall.

Skype 150

Skype Industry Storytelling Interviews 150

PRSay

NOVEMBER 3, 2020

Each week this fall, PRsay will interview one of the nominees for the 2021 PRSA Board of Directors. In high school and college, I always had a passion for investigative journalism and news broadcasting, my first and second majors, respectively. I’ve co-chaired three District Conferences and served as Assembly delegate for seven years.

Meeting 78

Meeting Leadership Conference Journalism 78

Mark My Words

OCTOBER 9, 2017

Showbiz journalist Ginny Dougary claims Clare Balding’s PR team took heavy-handed liberties with her interview copy, removing unflattering sections and inserting self-promoting fluff. Whatever the truth the case illustrates a perception of what showbiz journalism has become. The saga of #Baldingate continues to rage.

Film 83

Film Interviews Print Conference 83

Bianchi Biz Blog

AUGUST 17, 2023

Journalists are bombarded with thousands of pitches, invites, interview offers and “exclusives” from exhibitors and attendees from the industry sectors they cover. It’s exciting to think about being featured on a tech segment on CNN or landing feature coverage in The Wall Street Journal , Wired or Automotive News. And maybe you will!

Automotive 76

Automotive Mobile Technology Resources 76

Deirdre Breakenridge

SEPTEMBER 26, 2016

Their study, “ Roles in Social Media: How the Practice of Public Relations is Evolving ” was published by PR Journal in Summer / Fall 2016. A colleague introduced me to Nicole Lee at an academic conference and she helped develop the survey instrument and with data analysis. – Marlene Neill. – Nicole Lee.

Publicity 150

Publicity Policies Social Media Study 150

Ethical Voices

FEBRUARY 20, 2023

I come across this question with my clients almost daily, and there are mixed reactions in that some of my Indigenous colleagues are like, “Well, I appreciate that when people start their programs, their conferences, their symposiums, that they’re understanding that they are standing on sacred and ancestral lands of Indigenous people.

Ethics 82

Ethics Community Conference System 82

Sword and the Script

AUGUST 14, 2018

4) Emphasis on professional journalism. 10 Fundamentals for Successful B2B Media Interviews. Second, PR needs to think about the video elements – and I don’t mean pitching video – but rather the capacity to be interviewed on video. what is unstated is 75% of reporters may see these as a fact of life. Comment: Amen.

Survey 102

Survey Report Media B2B 102

Bianchi Biz Blog

APRIL 25, 2024

MEDIA OPPORTUNITIES: Over 150 local and national press attend every year from the likes of CBS Austin, Reuters, Forbes, Bloomberg, The Wall Street Journal, The Houston Chronicle and even news broadcasting on KXAN. Opportunities for meetings and on-site interviews with press/journalists are available via our dedicated app.

Mobile 89

Mobile Transportation Automotive Policies 89

Cision

MARCH 15, 2016

In this interview, he explains how media relations can help brands gain share of voice, creativity and clear messages will help brands achieve their goals and the Internet helps communication professionals better track their campaigns and see real results. Stan has extensive experience in getting media coverage for his clients.

Creativity 120

Creativity Conference Media Relations Government 120

Maxim Behar

FEBRUARY 23, 2022

Are there any awkward and mandatory questions during a job interview and what are the criteria for showing interest in the candidate? What are the most valuable tips you would give to a person preparing for an interview? It may seem strange, but I am also the one who is interviewed, not just the interviewer.

Interviews 52

Interviews Financial Corporate Course 52

Mark My Words

OCTOBER 9, 2017

Showbiz journalist Ginny Dougary claims Clare Balding’s PR team took heavy-handed liberties with her interview copy, removing unflattering sections and inserting self-promoting fluff. Whatever the truth the case illustrates a perception of what showbiz journalism has become. The saga of #Baldingate continues to rage.

Film 60

Film Interviews Print Conference 60

Flatiron Communications

JULY 5, 2022

It’s been three years since Web Summit’s sister tech conference, Collision was physically held at Toronto’s Enercare Centre. The first showcased “Impact Startups” selected by conference organizers for their adherence to some of the UN’s 17 Sustainability and Development Goals (SDGs). Impact Startup Stage. ContentMakers Stage,jkl.

Conference 36

Conference Journalism Web Comparison 36

Bianchi Biz Blog

JULY 25, 2022

As noted I enjoy the educational side of journalism. How long have you been in journalism and how did you get started? I’ve been involved in journalism for the past 16 years and got started completely by accident. I’m the bright hair you see on the conference floor or Truck Chat videos.

Meeting 92

Meeting Media Journalism Education 92

Bianchi Biz Blog

JULY 22, 2021

It’s exciting to think about being featured on a tech segment on CNN or landing feature coverage in The Wall Street Journal , Wired or Automotive News. With that kind of commitment, the last thing you want is to set expectations too high and set unachievable goals. And that is not to say you won’t!

Automotive 107

Automotive Mobile Technology Resources 107

Bianchi Biz Blog

JUNE 30, 2022

It’s exciting to think about being featured on a tech segment on CNN or landing feature coverage in The Wall Street Journal , Wired or Automotive News. Journalists are absolutely bombarded with thousands of pitches, invites, interview offers and “exclusives” from exhibitors and attendees from the industry sectors they cover.

Automotive 74

Automotive Mobile Technology Resources 74

wiredPRworks

APRIL 20, 2022

Organizations have learned to win by developing what David calls a “Fanocracy” – (the subject of his Wall Street Journal bestseller) – tapping into the mindset that relationships with customers are more important than the products they sell to them. Tech-weary and bot-wary people are hungry for true human connection.

Marketing 118

Marketing Social Media Trends Instagram 118

Shift Communications

MARCH 6, 2015

Many of the experts facing these challenges head on were on hand at the 2014 FutureM Conference in Boston, an annual event where thousands of industry professionals converge to discuss the intersection of marketing integration and business innovation. Elizabeth Segran : Contributing Writer, Fast Company.

eBook 60

eBook Marketing Interviews Big Data 60

The Awards Blog

FEBRUARY 7, 2020

You wouldn’t expect Forbes, Fortune, or the Wall Street Journal to give you free advertising, would you? Then, you receive a request for a one-on-one interview between the editor and the company CEO or founder. The fee covers conference membership and materials, lunches, evening cocktail receptions, and the award dinner.

Course 87

Course Conference Journalism Writing 87

Shift Communications

JANUARY 20, 2015

Back in September, we attended the FutureM and INBOUND Conferences in Boston. Currently a Technology reporter for the Boston Business Journal covering startups, venture capital and the tech sector. As you might expect at an event called “Future of Marketing,” we spent a lot of time talking about, well, the future of marketing.

Marketing 60

Marketing Privacy Big Data Technology 60