Communications Conversations

MAY 20, 2020

The term “brand journalism” is a bit of a lightning rod term in the social media marketing business. ” And, over the years, there have certainly been a fair share of corporate failures when it comes to brand journalism. But, for the most part, brand journalism wins have been tough to come by.

Journalism 148

Journalism Brand Branding Interviews 148

ImPRessions - Crenshaw Communications

JUNE 3, 2021

I was a journalism major in college and had dreams of reporting before I shifted to PR, so I know all about wanting to get that big scoop. But in PR and journalism, it means an article or a press release that won’t be published until a certain time. Here is a list of things you might hear at a PR internship. Exclusive” .

Journalism 344

Journalism International Internal Pitching 344

PRSay

OCTOBER 9, 2017

The author and think tank facilitator spoke on “Igniting Brilliance in Your Leadership” as part of Monday morning’s General Session at the PRSA 2017 International Conference in Boston. “As she holds a master’s degree in arts journalism from Syracuse University’s S.I. “Your life is happening one conversation at a time.”.

Conference 128

Conference Leadership Meeting Energy 128

PRSay

OCTOBER 8, 2017

Morgan Spurlock , award-winning filmmaker and host of CNN’s “Inside Man,” delivered the opening keynote at the PRSA 2017 International Conference in Boston on Sunday. she holds a master’s degree in arts journalism from Syracuse University’s S.I. A native of Greenville, S.C., Newhouse School.

Conference 138

Conference Film Storytelling Journalism 138

Cision

FEBRUARY 5, 2016

Bernie Borges is executive producer of Social Business Engine , CEO of Find and Convert , an IBM Futurist , a Dell Social Influencer and frequent speaker at marketing conferences and private events. The emergence of native advertising on editorial sites is giving birth to a new discipline that combines marketing and journalism.

Advertising 120

Advertising Advertising Journalism Content Marketing 120

Sword and the Script

JUNE 13, 2023

A survey of 3,000+ finds 75% of journalists say the top action any PR person can take is to understand a reporter’s target audience and what they find relevant; journalism statistics show reporters worry about accuracy, credibility and keeping pace amid more work and fewer resources Most PR professionals say media relations is getting harder.

Journalism 147

Journalism Media Relations Report Media 147

Onclusive

AUGUST 9, 2021

Niche industry events, role-specific conferences (catered to developers, creatives, etc.), and big-kahuna conferences such as SXSW give brands ample opportunity to showcase the learnings of their strongest business leaders. Data Journalism. In the meantime, digital speaking events have exploded.

Training 370

Training Media Training Crisis Communications Reputation 370

ImPRessions - Crenshaw Communications

JULY 6, 2022

Digital technologies have disrupted both journalism and PR, in ways that often help us work together. For example, why wait to pass on a few additional instructions to conference coordinators on sponsorship partnerships when you can easily just give them a call?

SEO 333

SEO Analysis Meeting Travel 333

Sword and the Script

AUGUST 13, 2024

Holden presented some of the highlights from the campaign at a conference, which Carilu Dietrich shared in a LinkedIn post. Instead, the company rolled it out at one of the biggest security conferences (RSAC). In turn that left a trail right back to the conference booth and the movie premiere. Hate doing expenses?

Creativity 103

Creativity B2B Examples Marketing 103

Sword and the Script

APRIL 18, 2020

In some ways, that’s what conferences, tradeshows and exhibitions are designed to do too. According to Neiman Journalism Lab at Harvard: “Last month’s striking surge in audience attention has ebbed week by week and has now largely washed away.” Give our services a try.

Trade Shows 126

Trade Shows Content Marketing Conference Marketing 126

PRSay

JULY 23, 2019

20, Ling will share more of her story as a keynote speaker at the PRSA 2019 International Conference in San Diego. On the other hand, the big picture landscape of social media’s impact on journalism has also been a dark one. I love the fact that I can have conversations on various platforms with people that watch my work. Real stakes.

Conference 98

Conference Internal International Travel 98

Onclusive

JUNE 2, 2021

65% of PR pros said the ability to quantify Big Data Analytics will be the most important skill to the future of the industry ( USC Annenberg School for Communication and Journalism, 2019 ). Don’t forget to research your competitors and other organizations that have been in a similar position before. . Determine your campaign objectives.

Data-Driven PR 369

Data-Driven PR Data Analytics Product Launch 369

Karen Freberg

AUGUST 9, 2020

There’s no better way to say it then simply this: Academic organizations and conferences are facing extinction. As a professor, I have been an active member and contributor at academic conferences from my times as a PhD student to a professor in the field. I say this with both sadness and urgency.

Conference 96

Conference Education Groups Community 96

Muck Rack

MAY 23, 2018

4 journalism tech trends to watch from NYC Media Lab’s Machines + Media Conference

Conference 61

Conference Journalism Trends Media 61

ImPRessions - Crenshaw Communications

MAY 22, 2018

Those hours, of course, include studying trade journals, reviews, and analyst reports. A B2B with a new VR (virtual reality) tool for real estate sales should never neglect specialty outlets VR Journal or AR/VR Magazine – as well as real estate trade journals like Realtor Magazine. You get the best of both worlds.

Pitching 168

Pitching Real Estate B2B Journalism 168

5W PR

OCTOBER 14, 2024

Generating media coverage in industry publications, trade journals, and general news outlets allows companies to reach a broader audience and position themselves as thought leaders. Thought Leadership Contributing to industry publications, speaking at conferences, and participating in webinars demonstrates expertise.

B2B 78

B2B Company Publicity Media Training 78

ImPRessions - Crenshaw Communications

AUGUST 4, 2023

When I jumped to the PR and marketing side from journalism, I was often told by the PR firm who hired me, “We want you to think like a journalist.” Make the subject comfortable Journalism is about asking people questions, summarizing what they tell you, and knowing enough about the subject to put those answers in context.

Interviews 296

Interviews How To Reddit Journalism 296

PR 20/20

SEPTEMBER 17, 2019

Marketing conferences have shaped my top team memories. The South by Southwest Conference & Festivals “celebrate the convergence of the interactive, film, and music industries.” Media and journalism. Read DigiMarCon’s Top 10 Reasons to Attend to decide if this is a conference for you. Marketing AI Conference (MAICON).

Conference 97

Conference Marketing Case Study Content Marketing 97

PRSay

DECEMBER 7, 2017

In addition to the book, we presented on this study at the 2017 PRSA International Conference and Chapter conferences in Dallas and Houston. Neill is an assistant professor at the Baylor University in the Department of Journalism, Public Relations & New Media. Let’s keep the conversation going. Dr. Marlene S.

Ethics 116

Ethics Journalism Conference Study 116

Critical Mention

OCTOBER 25, 2021

The second season ended in thrilling fashion, with Kendall Roy, Logan’s son, double-crossing his father in a shocking press conference where he was supposed to take the fall for a company scandal, but instead implicated his father in the scandal and a host of cover-ups and illegal activity. Until next time! Critical Mention. Eric Lebowitz.

Media 162

Media Fashion Television Radio 162

Deirdre Breakenridge

OCTOBER 16, 2014

However, I managed to share three big trends along with three new practices for PR professionals in an Expert Express Talk at the PRSA International Conference in Washington, DC ( #PRSAICON ). If journalists are learning about data journalism, then shouldn’t PR people be educated as well?

Big Data 250

Big Data Data Education Internal 250

Stephen Waddington

JULY 13, 2018

This is a list of applications, tools and projects shared in a workshop at a CIPR Northern Conference. Examples of tools in PR practice AI journalism - search This story was generated by Automated Insights on Google News.

Conference 60

Conference Analysis Web Journalism 60

Deirdre Breakenridge

JANUARY 13, 2015

Since 2007, 57 keynote speakers at Apple’s Worldwide Development conference have been men. This represents quite an imbalance, especially given many of the products marketed at the conference targeted women, and that women account for 89 percent of the decisions to buy consumer electronics. A Guest Post By Sara Capra. Sara Capra.

Conference 150

Conference Training Healthcare Policies 150

Ishmael's Corner

JULY 6, 2015

Earlier this month the Federal Trade Commission (FTC) again reminded publishers that dressing up ads as journalism calls for clear labeling on the product. Mary Engle, associate director of advertising practices for the FTC, said at the Clean Ads I/O conference, “For us, the concern is whether consumers recognize […].

Journalism 60

Journalism Advertising Advertising Storytelling 60

Ishmael's Corner

AUGUST 24, 2014

It might seem odd that I write as much on journalism as social media, but this comes from the belief that communicators should be students of journalism. Adam Silver Press Conference. The best business storytelling in today’s world comes from journalists. Omnicom and Publicis Breakup.

Leadership 164

Leadership Blogging Storytelling SEO 164

PR Job Coach

MAY 28, 2014

She is a popular speaker to college groups and women’s conferences, as well as serving as a guest lecturer for many college courses over the last five years. She is also the lead Public Relations Professor for the Department of Mass Communication and Journalism at California State University, Fresno -- a post she has held since 1999.

How To 219

How To Groups Engineering Twitter 219

Stern + Associates

OCTOBER 4, 2023

Over the course of the conversation, we learn of a desire to create and amplify thought leadership, secure more and better media coverage and land more speaking slots at conferences. Naturally when asked about their dream publications and platforms, they gravitate toward top brands such as The Wall Street Journal , Bloomberg , TED , etc.

Conference 118

Conference Leadership Journalism Measurement 118

Cision

DECEMBER 19, 2016

I use Periscope once a week to watch press conferences for my favorite American football team. I go to extraordinary lengths sometimes to watch their games, and I often will watch live press conferences after their games. Let’s use the press conference after their most recent game as an example: Periscope – 35.7

Video 120

Video How To Conference YouTube 120

MaccaPR

FEBRUARY 7, 2022

Beyond the exodus of brands, many major media outlets such as TechCrunch, The Wall Street Journal and Gizmodo announced they wouldn’t be sending any of their journalists in person and would be instead conduct all interviews virtually. It takes a lot of money and resources to prepare for a conference like CES. What’s a marketer to do?

Conference 62

Conference Trade Shows Branding Brand 62

Onclusive

NOVEMBER 8, 2023

Niche industry events, role-specific conferences (catered to developers, creatives, etc.), and big-kahuna conferences such as SXSW give brands ample opportunity to showcase the learnings of their strongest business leaders. In the meantime, digital speaking events have exploded.

Training 195

Training Media Training Crisis Communications Reputation 195

Communications Conversations

NOVEMBER 2, 2017

And, we got things started by conducting a Facebook Live right from the press conference at home plate. “ We started using it at the 2016 press conference at Target Field –and, it really took off. And obviously, playing at Target Field offered up a special situation that we wanted to make the most of. In fact, we had 2.9

Case Study 113

Case Study Journalism Study Instagram 113

Shift Communications

JULY 10, 2017

At the recent HIMSS BrandHIT marketing conference, a panel of executives from the C-Suite were asked what marketing methods were most effective at reaching them. Other times, that’s the company side, reaching executives and decision-makers. Turn to PR When Direct Marketing Fails.

Publicity 132

Publicity How To Retail Engineering 132

PRSay

MAY 8, 2018

I got my first job from a connection at PRSA Georgia’s Real World conference, which my mom had recommended I attend. Judy: I also went to UF, but studied journalism. Our local conference also helps expose young people to different professional paths. She encouraged me to join PRSSA in college and PRSA as soon as I graduated.

Leadership 159

Leadership Conference Local Internal 159

PRSay

DECEMBER 27, 2017

A highlight of the year was serving as host at the PRSA 2017 International Conference in Boston. All of this was done with great diligence and thought for the good of all our members. All of this was done with great diligence and thought for the good of all our members. Suffice it to say, we learned a lot and had a lot of fun in the process.

Leadership 133

Leadership Government Conference Energy 133

PR in High Definition

SEPTEMBER 30, 2016

This week, the News Media Association (NMA) wrote to ministers to say that it is becoming “increasingly difficult” to fund quality journalism, and the diversion of advertising revenues is to blame. However, gone are the days of large press conferences and standard press releases being sent en masse.

Journalism 48

Journalism Advertising Advertising Google 48

PRSay

JUNE 15, 2017

For more insight into the state of journalism, check out the full Muck Rack study here. RELATED: Test your skills during the media pitch tank at the PR Now & Next Conference on July 20-21 in Chicago.]. Nearly 80 percent of journalists say they do not want pitches with emojis in them.

Pitching 128

Pitching Survey Journalism Conference 128

PRSay

AUGUST 14, 2019

In anticipation of his keynote address at PRSA’s 2019 International Conference in San Diego on Oct. You have a degree in journalism from the University of Oregon. Did you ever consider a career as a reporter, and what journalism skills do you rely on in your job today?

Internal 68

Internal International Conference Public Affairs 68