The Hoffman Agency

NOVEMBER 19, 2024

As Dickson Seow , an international communications consultant who has held senior roles at Apple, Discord, Google, PayPal and Twitter pointed out, “you can have a common product offering in all markets and still be able to position your product in culturally relevant ways to tell your local story in each market”.

Local 36

Local Strategy How To Agency 36

Stephen Waddington

JULY 16, 2021

Physical events cancelled during lockdown shifted online as COVID-19 disrupted conferences, meetings, training sessions and workshops. Companies that have invested in their local communities during the crisis continue to benefit from a reputational dividend. Smaller organisations quickly created new processes and workflows.

Publicity 199

Publicity Government Crisis Employee 199

ImPRessions - Crenshaw Communications

AUGUST 15, 2018

In the technology PR sector, it’s our dream to have a client CEO deliver the keynote speech at a major conference, or to appear on a panel with illustrious peers. As a bonus, speeches from conferences can also be recycled as bylined articles or video snippets suitable for social sharing. Look at last year’s conference program.

Conference 136

Conference Enterprise Technology Financial 136

PRSay

JUNE 4, 2024

And it acts like your straight neighbor Fran who puts a rainbow flag up on their house and volunteers to help at the local LGBTQ+ center. And it acts like your straight school principal who blocks book banning in their school library and hosts a local drag queen for Story Hour.

Government 209

Government Employee Insurance Insurance 209

Sword and the Script

SEPTEMBER 24, 2024

This is a true leadership challenge because the change has to be cultural. As the program grows, you might bring in marketing team members to work closely with the customer advisory board and customer conferences. Local groups – often facilitated through platforms like Meetup – are another opportunity.

B2B 112

B2B Case Study Study Conference 112

PRSay

OCTOBER 25, 2017

Here are some highlights from three professional development sessions at the PRSA 2017 International Conference in Boston on Oct. Haworth recommends attending town gatherings and interacting with local elected officials, regardless of their political beliefs. 8–10: Breaking Misconceptions About Communicating With Rural Americans.

Social Media 119

Social Media Conference Media Corporate 119

Solo PR Pro

JUNE 21, 2016

Working with clients in your local area is a satisfying and viable way to run your independent consultancy. It can deepen your sense of community, reduce your need to travel and allow you to dominate your local market. Knowledge of the local culture and norms can also give you an advantage over out-of-area competitors.

Local 41

Local How To Skype Trade Shows 41

PRSay

MAY 8, 2018

I got my first job from a connection at PRSA Georgia’s Real World conference, which my mom had recommended I attend. Karlie, how did observing your mother’s work in the profession and also in the local Chapter inspire you ? She worked full time, had her own home office and served in a leadership role.

Leadership 159

Leadership Conference Local Internal 159

The Hoyt Organization

APRIL 23, 2024

Incorporate Thought Leadership As part of your non-profit PR strategy, it’s essential to position yourself as a thought leader in its field. Thought leadership involves showcasing your organization’s expertise and perspectives on relevant issues and current events.

Strategy 98

Strategy Nonprofit Social Media Leadership 98

PRSay

DECEMBER 27, 2017

I had the opportunity to be inspired by your commitment to this Society, our profession and the work you do in your local communities. In return, I hope that I was able to serve you well with a vision and leadership that built upon a foundation that will further the organization for many years to come.

Leadership 132

Leadership Government Conference Energy 132

5W PR

JANUARY 31, 2024

Thought Leadership PR: Positions key executives or experts within the company as industry thought leaders through expert commentary, articles, and speaking engagements. Event PR: Manages public relations for tech-related events, conferences, and trade shows to maximize exposure and engagement.

Technology 78

Technology Product Launch Crisis Management Case Study 78

PRSay

APRIL 5, 2021

As companies reevaluate their role in the political sphere, a new report by The Conference Board highlights considerations and best practices regarding corporate political activity. companies, hosted by The Conference Board ESG Center in the wake of the 2020 U.S. 6 attack on the U.S.

Report 175

Report Company Government Conference 175

Deirdre Breakenridge

OCTOBER 22, 2014

The local TV station wants a comment regarding a tip from an irate customer for their “Consumer Fight Back” report”. · You are responsible for a large conference with a keynote speaker from out of town. It seems private customer data MAY have been compromised. What now? · Your competitor launches a brilliant new social media campaign.

Crisis 312

Crisis Twitter Community Conference 312

Stephen Waddington

NOVEMBER 27, 2020

Chris Hopson, CEO, NHS Providers spotted an information gap between the Downing Street press conferences and what was happening on the frontline. He outlines the challenge of launching the app amid heavy media scrutiny and how the team utilised two-way communications, expert advocacy and hyper local community engagement.

Healthcare 131

Healthcare Privacy Print Community 131

The Hoyt Organization

OCTOBER 17, 2023

Use this as an opportunity to increase audience reach by: Amplifying your own PR efforts, especially with local media and industry-specific publications. It’s one thing to claim leadership in your industry, but an endorsement by a respected third party is a testament to your expertise and excellence.

Reputation 91

Reputation Local Resources Branding 91

PRSay

JULY 1, 2022

Does anyone remember when satellite news conferences were cutting-edge?). About 2,200 local print newspapers have closed since 2005, cutting the number of newspaper journalists by more than half between 2008 and 2020. CNN wouldn’t launch until 1980, but even then, cable remained in its infancy. million in 1974 to 24.3

Handbook 191

Handbook Publicity Newspapers Television 191

PRSay

MAY 26, 2020

They’ve been coordinating communications regarding wide-ranging topics including surge planning, medical teams who were deployed to New York City to assist in hospitals, and the ever-changing updates from local and national government leaders. Honoring health care workers. Photo credit: pop tika.

Communications 191

Communications Crisis System Healthcare 191

PRSay

JUNE 3, 2020

Video and conference calls are important tools for having courageous conversations today about how things are in your hometown. Letters to your local paper remain impactful. Reach out to local synagogues, churches and mosques. Consider the following for your Chapter: Host a diverse dialogue. Write a letter to the editor.

Local 156

Local Community Conference Writing 156

Solo PR Pro

SEPTEMBER 5, 2023

Join industry associations (don’t forget about your preferred client industries), attend conferences, workshops, and local networking events. Get creative with thought leadership. Take your thought leadership to another level by creating your own podcast, column or show. Educate your target audience. Create resources.

Leadership 78

Leadership LinkedIn Meeting Storytelling 78

Melissa Agnes

OCTOBER 1, 2014

It’s the moment we’ve all been dreading and the Centers for Disease Control and Prevention (CDC) was quick to respond – as they absolutely needed and prepared to be – by holding a press conference which was also live streamed online. Case Studies Leadership in a Crisis' Ebola announcement.

Crisis Communications 212

Crisis Communications Crisis Communications Case Study 212

Deirdre Breakenridge

JANUARY 13, 2015

Since 2007, 57 keynote speakers at Apple’s Worldwide Development conference have been men. This represents quite an imbalance, especially given many of the products marketed at the conference targeted women, and that women account for 89 percent of the decisions to buy consumer electronics. A Guest Post By Sara Capra. Sara Capra.

Conference 150

Conference Training Healthcare Policies 150

PRSay

JANUARY 9, 2020

When we began this decade, many local newspapers had at least 10 more pages of non-syndicated content than they do today. There is also an increasing number of micro publications that have smaller distributions, but are highly specific in nature and often very receptive to thought leadership and related industry news. Social activism.

Trends 167

Trends Nonprofit Consumer Newspapers 167

Sword and the Script

NOVEMBER 30, 2021

Most participants hold leadership titles and are “directly responsible for making purchase decisions of $10,000 or more.”. 32% “industry events/trade shows/conferences,”. 11% “local or national professional trade associations.”. Below are five points that stood out for me in the report. B2B sales cycles are getting longer.

B2B 98

B2B Trade Shows Survey Study 98

PRSay

OCTOBER 30, 2020

PRSA Chapter D&I liaisons, along with Chapter leadership, are responsible for creating and implementing plans to promote diversity and inclusion, they also explain its importance within each Chapter. However, Chapter D&I liaisons are at the forefront to bring about transformation at the local level. Diversity is the mix.

Communications 60

Communications Community Leadership System 60

PRSay

AUGUST 15, 2019

Limeade was a proud sponsor of Connect 19 — the PRSA Employee Communications Section’s annual conference. Leadership was careful to conduct research and surveys to identify employees’ unique communications needs. Encourage local leaders to participate, expand reach by including more voices and watch as grassroots momentum builds.

Communications 108

Communications Employee Enterprise Local 108

PRSay

MARCH 6, 2020

Stansell said there are several tactics that communications professionals should use for reaching key stakeholders, including emails, internal memos, conference calls and social media. Regardless of the channel, he said that the biggest consideration is in the consistency of messaging and tone across the organization.

Communications 212

Communications Employee Crisis Policies 212

ImPRessions - Crenshaw Communications

FEBRUARY 17, 2017

These might include specific stories in top-tier publications; speaking opportunities earned at key conferences; social media shares, and other indicators of progress against goals. The original concept was elaborate and involved an online petition, local-market events, Census data research, and street leafleting to create attention.

Writing 130

Writing Comparison Product Launch Leadership 130

PRSay

OCTOBER 28, 2020

After her keynote speech at PRSA’s ICON 2020 virtual conference today, author Nina Jankowicz, disinformation fellow at the Wilson Center in Washington, D.C., We believe in attacking at a local level, one story, one individual audience member at a time. It may seem like an uphill climb, but we’re optimistic.

Internal 144

Internal International Conference Fashion 144

Communications Conversations

SEPTEMBER 26, 2018

They still have the same conferences they had 20 years ago–and in some cases, they’re using the same speakers! Locally, MIMA is still relatively new. Or, they could be more informal (like the two “mastermind” groups I run locally here in Minneapolis). 4: Redefine leadership criteria.

How To 98

How To Groups Local Conference 98

PRSay

JUNE 5, 2023

Thurston is a speaker at PRSA’s Travel and Tourism Conference, held June 20-23, at the Monona Terrace Community and Convention Center in Madison, Wis. Every local PBS affiliate has seemingly been doing marketing for it. With this PBS series, we have absolutely benefitted from, and even depended on, the massively local nature of PBS.

Storytelling 60

Storytelling Tourism Travel Local 60

Stephen Waddington

APRIL 23, 2020

The UK’s response has been daily press conferences. Adapting This is an interesting area in which some organisations have shown strong leadership. Apps, social media channels and websites have been switched to providing a local context to government guidance. Practitioners have never been busier.

Government 132

Government Crisis Exercises Retail 132

PRSay

OCTOBER 13, 2016

Learn more about the PRSA 2016 International Conference or register to attend. One of the perks of traveling to conventions is the opportunity to venture out into a new city and sample the best that the local culinary scene has to offer. This October 23-25, the International Conference heads to Indianapolis, and we are in luck.

Hotels 60

Hotels Travel Conference Local 60

Communications Conversations

OCTOBER 23, 2017

Over the last week, I’ve had three separate, but distinct, experiences: I listened to #HeForShe founder, Elizabeth Nyamayaro (who was outstanding, by the way), talk about the constant struggle women experience as they seek out leadership positions at corporations, agencies and other organizations across the world at MIMA Summit.

Leadership 84

Leadership Newspapers Corporate Agency 84

PRSay

MARCH 20, 2020

Your local grocery store issues updates about what’s in stock every few hours. Meanwhile, the boss has planned three video conferences and two individual check-in meetings. In times of crisis, the need to communicate can feel like an ongoing requirement. Everyone wants to offer breaking news.

Communications 218

Communications Employee Video Crisis 218

PRSay

MAY 17, 2019

A recurring discussion at the annual Smart Cities New York conference was how tech innovations have the capacity to improve both the lives of urban citizens and the work small businesses do — if people are ready to adopt them. “If local businesses are plugged into new technologies, it can help them grow,” he said.

Small Business 109

Small Business Retail Transportation Technology 109

wiredPRworks

APRIL 13, 2022

Chris also currently serves on the ANA Midwest Chapter’s B2B Committee, has served on the ANA Promotion Committee, and participated as a speaker at the ANA Law Conference. Currently, Chris serves as secretary of the local school council at Newberry Math and Science Academy in Chicago.

Financial 52

Financial Social Media Banking Media 52

Bianchi Biz Blog

MARCH 7, 2022

In 2021, at the Women in Trucking annual conference as managing editor of HDT. By the end of my junior year I was running the paper, and one of my stories got picked up by a local newspaper. Pictured with a Freightliner Cascadia Sleeper). How long have you been in journalism and how did you get started?

Meeting 80

Meeting Automotive Media Transportation 80