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4 Corporate Communications Lessons From Hurricane Harvey

PRSay

As a corporate communicator who, like others, nervously and helplessly watched the water rise, I learned about the parallels that can be drawn between the historic flood and how companies respond to their own crises. But few flood victims after Hurricane Harvey had the luxury of interviewing contractors. This is a valuable perspective.

Corporate 109
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Thank You, Mr. Burson

PRSay

He also wanted people who could “recognize what the story is,” a wonderfully concise way to describe the ability to determine and construct organizational narratives, an essential and enduring PR skill. Mr. Burson attributed his success in leadership to “hiring better people and letting them do their thing.” A champion of research.

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5 PR Mistakes And What To Learn From Them

ImPRessions - Crenshaw Communications

Some CEOs and others in leadership positions shun the idea of media training. With a live broadcast interview, all one can do is use it as a “teachable moment” for the team, offer constructive criticism and devise ways to improve for the next time. Lack of preparation for a media interview.

Skype 170
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To Improve Crisis-Response Plans, Bring in a Red Team

PRSay

This myopic mindset can shut out constructive feedback and imperil organizations — making it imperative to identify shortfalls in a crisis response plan before its flawed protocols become embedded in every level of the organization. Build the camaraderie needed to face crises. Illustration credit: astel design ].

Crisis 164
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Google’s Decision Five Years Ago to Communicate Changes in China on Its Corporate Blog Signaled the Arrival of Owned Media.

Ishmael's Corner

And they communicated the China news on the corporate blog. The action gave street cred to corporate blogging and owned media as a whole. ” Still, corporations remained leery of the concept, leaving blogging to those wacky guys in marketing to write about new vegan dishes in the company cafeteria. Not at a press event.

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Top 10 Reasons To Work At A PR Firm

ImPRessions - Crenshaw Communications

A team project fosters give and take, building on an idea to improve it or learning to take constructive criticism if warranted. If they’re in a smaller firm, this opportunity may also mean more facetime with leadership, which is a real plus. Teamwork teaches effective deadline-setting and organizational skills.

Skype 147
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7 Deadly Sins of Brand Storytelling (or why your brand storytelling sucks)

ReimaginePR

About its leadership? For example, I was asked to review the origin story of a not-for-profit organization founded by a woman who felt left out of the traditional, male-dominated corporate power structure in the 70’s. Similarly, if you take us from a happy place to an even happier place, that happiness feels unearned and hollow.