PRSay

MARCH 7, 2024

This “Barbie” garners media The film’s PR tactics generated immeasurable earned media coverage across varied outlets, from local TV to national outlets like The New Yorker , The Wall Street Journal, The New York Times, CNN and the BBC. PR pros can take note of the creativity and diversity of the movie’s coverage.

Film 130

Film Marketing Sports Hotels 130

Sword and the Script

DECEMBER 4, 2018

The 4Ps is the classic construct that articulates the four traditional levers available to drive growth. Read more: How Creative, Agile and Metrics can Sing in Marketing Harmony. 16) Creativity as an employable skill. Creativity will be among the top skills employers’ desire by 2020 According to the World Economic Forum.

Survey 107

Survey Marketing B2B Content Marketing 107

Barokas

SEPTEMBER 12, 2018

The focus of his job was buying steel from mills that make it and selling it to construction companies that need it. Since 1958, my dad kept a journal of all the people he worked with on the supplier side and the buyer side. On the surface one might make the mistake and see this as a transactional position.

Agency 138

Agency Hotels Healthcare Construction 138

PR Conversations

APRIL 24, 2018

Probably because of my background in journalism (see the next answer), the thing I continue to enjoy the most is writing (for effective communications). For that matter, I don’t know why I felt at a young age the “call” of journalism, as there was no family tradition in this type of career. Why do you work in PR?

Journalism 79

Journalism Ethics Film Construction 79

Buzzstream

FEBRUARY 3, 2021

What I wasn’t initially anticipating within the field is the creativity, anticipation and thrill it entails when conceiving campaigns, writing pitches and landing links. However, creative content surrounding your client’s core areas of expertise should be prioritised, in order to attract coverage on the right sectors and publications.

Digital PR 170

Digital PR Industry Strategy Film 170

Sword and the Script

FEBRUARY 6, 2018

I study organizational persuasion for a living and I knew this was not bona fide journalism. Some clever guy with a political bent bought a domain and polished up a site to look like journalism. There is something wrong with perpetuating erroneous information and dressing it up to look like journalism.

Content Marketing 80

Content Marketing Marketing Journalism Financial 80

The Proactive Report

JANUARY 30, 2015

Josh Rose, Chief Creative Officer, Weber Shandwick. Our moderator was Jerry Swerling, Professor and Director of Public Relations Studies, USC Annenberg School for Communication and Journalism. Every piece of content has to thoughtfully constructed and delivered. Robert Rose, Chief Strategy Officer, Content Marketing Institute.

Content Marketing 100

Content Marketing Groups Facebook Reputation 100

Buzzstream

DECEMBER 15, 2021

However, if you want to reach the absolute top – we’re talking Wall Street Journal, BBC, Washington Post, etc. In fact, one of the ways we consider our Digital PR work at Root Digital is akin to investigative journalism. A great idea gets your foot in the door. Who do you have that you can work with?

Digital PR 83

Digital PR Data Survey Construction 83

Flatiron Communications

FEBRUARY 6, 2015

There’s nothing like a good facilitator to get a team’s creative juices flowing during an agency brainstorm session. I’ll never forget the late Charlie Farley — yes that’s his real name — after whom Cohn & Wolfe named its creativity award.

Journalism 28

Journalism Construction Creativity Twitter 28

Waxing UnLyrical

SEPTEMBER 26, 2010

Why God did not create the universe , by Stephen Hawking and Leonard Mlodinow, from the Wall Street Journal (you may not be able to read this online if you don’t have a subscription). Why: Rather than imposing a definition of “God,&# the author explains her construct. It’s a good read. Regardless, thanks for visiting!

Measurement 40

Measurement Tourism Creativity Twitter 40

PR Conversations

AUGUST 17, 2016

I could probably construct half a dozen or so propositions. Perhaps public relations closer association at that time with journalism/mass communication schools in the US was a reason why there isn’t such strong academic connection with the social sciences.

Publicity 46

Publicity Storytelling Study Journalism 46

PR Conversations

AUGUST 17, 2016

I could probably construct half a dozen or so propositions. Perhaps public relations closer association at that time with journalism/mass communication schools in the US was a reason why there isn’t such strong academic connection with the social sciences.

Publicity 41

Publicity Storytelling Study Journalism 41

PR Conversations

AUGUST 17, 2016

I could probably construct half a dozen or so propositions. Perhaps public relations closer association at that time with journalism/mass communication schools in the US was a reason why there isn’t such strong academic connection with the social sciences.

Publicity 40

Publicity Storytelling Study Journalism 40

Tough Sledding

FEBRUARY 4, 2016

Architects create 3-D models of their ideas and oversee the construction of massive building projects. I suppose we could depict a PR person directing a video project, but the visual will say “TV production” or maybe “journalism.” These are visual fields that can be suggested in one, well-composed photo.

Publicity 28

Publicity Construction Analysis Conference 28

Mindful Marketing

MAY 3, 2024

Allowing AI to drive information gathering, analysis, and even creativity can be very helpful, but without a heavy human hand on the wheel, is society on a collision course to moral collapse? Among other things, the right questions clarify needs and spur creative solutions.

Ethics 98

Ethics Privacy Radio Sports 98

Stephen Waddington

MARCH 15, 2021

As long as you are constructive and keep it focused on the impact of leaders’ behaviours, you should be fine. You do need the storytelling, relationship building, creative and analytical skills. Use your Yammer, Slack etc to post internally and express how you feel and offer solutions and suggestions.

Google 119

Google Data Government Social Media 119

Communications Conversations

OCTOBER 25, 2018

This is hard for a journalism major to admit, but cut the characters ! For creative that we’re working on for our spring/summer campaign we’re asking ourselves “how can we re-purpose this for IG stories?” How will you create thumb-stopping social in 2019?

Social Media 89

Social Media Trends Media Instagram 89

Buzzstream

NOVEMBER 13, 2024

So yeah I did a journalism degree at Winchester and loved every minute of it some of my classmates would probably disagree. Not many lectures very much full on journalism yeah, it was a good time and I went straight from there to being a video journalist at Mail Online. So it sounds like strategic kind of outreach construction almost.

Digital PR 62

Digital PR SEO Pitching Strategy 62

prTini

FEBRUARY 27, 2017

GE focused on getting more women into engineering; Audible’s ad featured a quote from the book 1984 , which has climbed back to the top of the book charts since Inauguration Day; and The New York Times highlighted the importance of journalism in reporting truth. Walking the walk and talking the talk.

Content Marketing 28

Content Marketing Marketing Construction Community 28