The Proactive Report

JANUARY 30, 2015

Josh Rose, Chief Creative Officer, Weber Shandwick. Every piece of content has to thoughtfully constructed and delivered. However, the visuals have to be creative and well-designed and executed. We are the storytellers and content marketing should be our domain. Daniel Lemin, President, One Good Brand.

Content Marketing 100

Content Marketing Groups Facebook Reputation 100

PR Conversations

AUGUST 17, 2016

I could probably construct half a dozen or so propositions. Creativity seems to be more limited to content and tactics rather than research and problem identification. One article is all about storytelling and the use of heroes and villains. This is curious when there are so many obvious connections.

Publicity 46

Publicity Storytelling Study Journalism 46

Contently - Strategy

MAY 27, 2024

Contently’s marketplace alone has more than 165,000 freelance creatives. Be creative with your search Your brand’s social media channels are among the best places to start looking for a freelance writer. To put things in perspective, Contently clients have access to over 165,000 freelance creatives. What’s next?

How To 52

How To Creativity Social Media Construction 52

PR Conversations

AUGUST 17, 2016

I could probably construct half a dozen or so propositions. Creativity seems to be more limited to content and tactics rather than research and problem identification. One article is all about storytelling and the use of heroes and villains. This is curious when there are so many obvious connections.

Publicity 41

Publicity Storytelling Study Journalism 41

PR Conversations

AUGUST 17, 2016

I could probably construct half a dozen or so propositions. Creativity seems to be more limited to content and tactics rather than research and problem identification. One article is all about storytelling and the use of heroes and villains. This is curious when there are so many obvious connections.

Publicity 40

Publicity Storytelling Study Journalism 40

Konnect Agency

FEBRUARY 16, 2021

We were able to focus on overall brand storytelling and highlight our hero campaign videos which sometimes get lost at a traditional trade show,” said Felicia Pandola, Associate Director of Marketing at CYBEX. Further, the virtual format can be infinitely more cost-effective for brands. What Is Lost In The Virtual Format.

Trade Shows 52

Trade Shows Meeting Retail Resources 52

PR 20/20

SEPTEMBER 21, 2017

The Washington Post , which is owned by Jeff Bezos, CEO of Amazon, uses its Heliograf artificial intelligence storytelling system to write data-driven articles, its Knowledge Map to identify and surface contextual content, and its “ Bandito ” tool to drive engagement. Construct buyer personas. Develop ad copy and creative.

Marketing 53

Marketing Software eBook Technology 53

Buzzstream

OCTOBER 23, 2024

And it’s no matter who you are, an SEO, a Google ad specialist, or frankly, if you’re even working at a creative ad agency, like it just comes with a stigma and a kind of a, an aspect of it that not everybody knows what to think about brands in the first place, why do you think that is?

SEO 62

SEO Study Brand Branding 62

PR 20/20

DECEMBER 10, 2019

In other words, we are creatives, strategists, communicators, and storytellers. Constructing your dashboards. When constructing your dashboard, think about it in terms of four elements: KPI: Make the primary focal point the primary KPI. Construct a hypothesis. Google Data Studio (free). Google Analytics (free).

Report 52

Report How To Marketing Analytics 52

ImPRessions - Crenshaw Communications

JUNE 28, 2023

It can create transparency, clarify uncertainties, and transform potential crises into platforms for constructive dialogue. Ultimately, the challenge for PR and communications is to highlight the ways these AI systems can enhance human creativity, rather than replace it, while alleviating fears of an apocalyptic robot uprising.

Technology 170

Technology Strategy Privacy Healthcare 170

Marketwired

FEBRUARY 16, 2016

#CreativePR, the hashtag, caught our attention at last year’s PRSA conference when Deirdre Breakenridge, Jason Sprenger and Heather Whaling teamed up for their presentation, “Creative PR: Delivering Your Story From Narrative and Design to Measurement.” But, it’s not creative for the sake of creativity. She holds a B.A.

Creativity 100

Creativity Pitching Writing Conference 100

Wadds Inc.

JANUARY 16, 2023

This does not mean we build a protective force shield around us, hide in a cavern, and wait for the storm to pass, or construct a drawbridge and moat to keep invading forces from attacking. In my nearly 40 years in this work, I have learned through various experiences to practise the habit of resiliency.

Meeting 98

Meeting Ethics Storytelling Publicity 98

Solo PR Pro

MAY 21, 2019

You can achieve the following four things with no money: Live your values as a leader Be inclusive with decision-making Put storytelling front and center – start by aligning stories that match your company’s values. Constantly remind them in a way that is constructive as a means to avoid negative situations to develop.

Leadership 55

Leadership Employee Airlines Construction 55

Stephen Waddington

MARCH 15, 2021

As long as you are constructive and keep it focused on the impact of leaders’ behaviours, you should be fine. You do need the storytelling, relationship building, creative and analytical skills. Use your Yammer, Slack etc to post internally and express how you feel and offer solutions and suggestions.

Google 119

Google Data Government Social Media 119