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How To Set Expectations In Public Relations

ImPRessions - Crenshaw Communications

Yet corporate PR officers also fall victim to inflated or impractical expectations when their internal clients don’t understand what’s possible. No one wants to be negative, but a viewpoint grounded in experience and phrased constructively can go a long way in heading off trouble later. Offer honest feedback.

Publicity 334
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How to best counsel your client when they want to respond unethically to an unethical competitor – Tatevik Simonyan

Ethical Voices

Joining me this week’s episode is Tatevik Simonyan , the co-founder and director of communications and international relations at SPRING PR company in Armenia. I first met Tatevik when I was looking to expand the ethics cases outside of the US. What is the most difficult ethical challenge you’ve confronted in your career?

Ethics 53
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Crisis Management Advice from a Retiring Pro: Rick Amme

Melissa Agnes

Most solutions are internal. There are exceptions and publicly-traded companies sometimes must inform internal and external audiences simultaneously. Do NOT, however, withhold information in violation of legal, regulatory, ethical, and moral mandates. This “reassurance” is a great litmus test for your decisions.

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A Virginia Tech Professor’s APR Journey

PRSay

Through my studying I came to realize that the APR credential was not so much about memorizing facts, but internalizing the APR philosophy. This included appreciating the role of research, understanding the four-step RPIE process, and recognizing and applying ethical standards for PR practitioners.

Study 128
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Seven ideologies of public relations

Stephen Waddington

Understanding different public relations ideologies helps frame an organisation’s approach to practice and the management of its relationship with its stakeholders and the societal or public construct in which it operates. Likewise, the public and the societal construct in which an organisation operates are interchanged.

Publicity 112
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The Do Be, Don’t Be Guide to a Good Reputation

PR Matters

Don’t Be: Inconsistent in your ethics, words and actions. each of your social media communities, internal comms, the media, customers, speeches, investor updates, website copy, etc.). Integrity in all communications is therefore the vital foundation upon which a good reputation is built: for individuals as well as organisations.

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Monday Roundup: PRSA 2015 International Conference

Waxing UnLyrical

I’m here for the 2015 PRSA International Conference where there’s absolutely no shortage of awesome speakers this year. What do you hope to learn at the PRSA 2015 International Conference? Twitter Facebook Google+ LinkedIn Monday Roundup: PRSA 2015 International Conference. Good morning from Atlanta!