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4 More Personal Core Values of the Trusted Strategic Ethics Adviser

PRSay

Each September, PRSA recognizes Public Relations Ethics Month, supported by programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). This year’s theme, Public Relations Ethics: Strengthening Our Core, guides a special focus on the six core values highlighted in the PRSA Code of Ethics.

Ethics 125
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What Is Your Personal Code of Conduct?

PRSay

The preamble to ENRON’s code of ethics (before their crash) reads: “Moral as well as legal obligations will be fulfilled openly, promptly, and in a manner which will reflect pride on the Company’s name.”. Seek the truth first and find ethical pathways promptly and urgently. As a professional, you live in the world of conduct codes.

Ethics 119
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The Consequences of Misinformation

PRSay

As public-square speakers were eventually replaced by newspapers, and then radio and television, a set of journalistic ethics would lay the foundation for news gathering and reporting. Those listening could ask questions, discuss the topics with others in the crowd and develop their own opinions. Guide and coach others.

Ethics 172
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PR Strategies For Disruptive Technologies

ImPRessions - Crenshaw Communications

It can create transparency, clarify uncertainties, and transform potential crises into platforms for constructive dialogue. Concerns about job losses, privacy breaches, and ethical use are widespread. A strategic PR approach can help navigate these choppy waters, shifting the focus from problems to solutions and value.

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How to Build Trust Ethically and Effectively – Roy Reid

Ethical Voices

He discusses a number of important ethics issues, including: What to do when your client asks you to besmirch the competition How to effectively and ethically build trust What to do when employees, clients and partners break your trust Why don’t you tell us a little bit more about yourself and your career?

Ethics 79
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Independence: The Source of Our Integrity, Our Power and Influence

PRSay

Each September, PRSA recognizes Public Relations Ethics Month, supported by programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). This year’s theme, Public Relations Ethics: Strengthening Our Core, guides a special focus on the six core values highlighted in the PRSA Code of Ethics.

Ethics 90
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The Importance of Really Small Things – Capt. Barbara Bell, USN (ret)

Ethical Voices

Today, she teaches at the US Naval Academy and may discuss ethics even more than I do. Now I have my doctorate in higher education leadership and policy from Vanderbilt University. What is the most difficult ethical challenge you ever confronted? Delighted to be with you today. It’s the little choices.

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