PR Matters

JANUARY 12, 2018

As communications professionals, we all have our favorite books on PR and reputation management, many of which can be found discussed on PR Daily and Forbes, among other professional media sites. But what about a simple, clear-cut, no-nonsense, easy peasy, lemon squeezy guide to creating and maintaining a good reputation?

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Reputation Construction Writing Communications 100

5W PR

JANUARY 18, 2025

A public relations crisis can strike any organization at any time, threatening to erode hard-earned trust, damage its brand reputation, and even jeopardize its very existence. Engage in constructive conversations, even when faced with criticism. However, a crisis doesn’t have to be a death knell.

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Crisis Branding Brand How To 78

PR Job Coach

MARCH 2, 2013

I work with many organizations and successfully execute events, coordinate philanthropy and manage reputations. Constructive criticism is a good thing. I am Nikki Yourison, an aspiring PR professional with a passion for entertainment PR. Here is my tip sheet on graduating. (1) 1) Research In PR, you should know how crucial research is.

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Construction Reputation Blogging Industry 201

ImPRessions - Crenshaw Communications

MARCH 13, 2024

The limits of PR’s influence While PR agency teams work to help shape and manage a client’s reputation, they’re not always open about the limits of our work. Yet a degree of “managed jealousy” can be harmless, or even constructive, if it keeps everyone on their toes. We can influence, not control.

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Agency Handbook Construction Pitching 182

PR Job Coach

MARCH 29, 2012

Take every opportunity to construct a smart and compelling trail of your talents and triumphs. As you take time to construct content about you that positions and portrays the person you are or want to be known for, pay heed to anything that could take away positive impressions or negatively impact your reputation.

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Facebook How To Construction Insurance 164

ImPRessions - Crenshaw Communications

OCTOBER 28, 2020

No one wants to be negative, but a viewpoint grounded in experience and phrased constructively can go a long way in heading off trouble later. Maybe the story idea simply isn’t compelling or timely enough to capture media attention. PR advisors should voice their opinion when they feel something won’t work.

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Publicity How To Product Launch Agency 334

Onclusive

FEBRUARY 17, 2021

As you’re setting your PR goals and success metrics, tie them to dollars and / or corporate reputation whenever possible. Onclusive recommends setting SMART goals (Specific, Measurable, Achievable, Relevant and Timely) in all aspects of your business, including PR.

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Agency Measurement Resources Report 51

Onclusive

FEBRUARY 9, 2021

A successful communications strategy is the driving force behind building trust among all of your stakeholders, enhancing your corporate reputation and establishing your company as a leader in your industry. We will highlight best practices and discuss examples of relationships that worked, as well as ones that did not.

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Agency Strategy Communications How To 195

Cision

APRIL 28, 2017

Depends upon information obtained from other reputable sources. If just a startup but with a web presence under construction, perhaps; more mature business, no. Companies have to have an investor relations section on the company website to consider investment. I do not look at IR websites when I look at companies to invest in.

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Infographics Comparison Construction Study 174

ImPRessions - Crenshaw Communications

JANUARY 16, 2018

With a live broadcast interview, all one can do is use it as a “teachable moment” for the team, offer constructive criticism and devise ways to improve for the next time. It’s important to have a basic communications plan in case of an event that can impact reputation in a negative way.

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Skype Interviews Crisis Communications Crisis 170

Prowly

FEBRUARY 20, 2025

Today, we'll show you what it means to manage a digital presence, which tools to use, and how to become a pro and make your brand's online reputation stellar. For PR professionals, online presence management includes building and establishing media relations, handling reputation management for clients, and client acquisition.

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PRSay

JUNE 7, 2021

In today’s unforgiving media environment, decades’ worth of arduous work to build a strong reputation can be destroyed in less than a week. A red team can expose reputational vulnerabilities in a company and flaws in its crisis-response plan. Of course, not every crisis is catastrophic or entails long-term reputational risk.

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Crisis Exercises Crisis Communications Reputation 163

ImPRessions - Crenshaw Communications

MAY 29, 2018

To the client, bad news or constructive criticism may feel uncomfortable, but an open channel of communications is key to a fruitful client-agency partnership. In most cases this means to face the reputation crisis with sound advice and appropriate action. After all, PR pros are in the communications business.

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Apparel Construction Agency Interviews 160

Remote PR Jobs

AUGUST 31, 2022

While constructing strong relationships with the public and media is an ongoing process that requires dedication, it is also the foundation necessary for a successful company. PR teams are more than megaphones, as the company’s reputation often weighs on their shoulders. It’s Relational, Not Transactional.

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Publicity How To Storytelling Construction 208

ImPRessions - Crenshaw Communications

NOVEMBER 1, 2018

It’s fine to calculate hours spent and deliverables completed, but if the most meaningful metrics involve increased brand preference or enhanced reputation, those should be quantified. A qualified agency team will offer unvarnished feedback in important matters of strategy or reputation-building. Demand candor.

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Agency How To Construction Advertising 223

Axia PR

DECEMBER 15, 2021

The moment there's a reputation crisis, you can expect your company to suffer greatly. The brand and image you carefully constructed and protected over time will inevitably be damaged. How the general public perceives your company directly correlates to how much they trust you.

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Crisis Reputation Enterprise Construction 62

5W PR

AUGUST 12, 2019

What’s a reputation worth? Once you answer that question and put together a plan to actively promote and preserve your corporate reputation, the chances are that any damage occurring from such an incident will be minimal rather than catastrophic. Building A Corporate Reputation.

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Corporate Reputation Marketing Employee 68

Reputation Us

JANUARY 3, 2020

In the process, companies that participate in social corporate responsibility—and invest in other companies doing so also—gain a benefit that is closer to home: A big boost to their good reputations. Your good name and the reputation of your brand is one of your most valuable assets as a business.

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Corporate Reputation Survey Employee 60

Prohibition

AUGUST 4, 2021

Your reputation is the most critical aspect of your business. That means online business reputation management isn’t an optional extra anymore—it’s essential. A single mistake online could ruin your brand’s reputation and cost you a lot of business; why take the chance? What is online reputation management?

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Reputation Company Engineering Banking 62

Cision

JUNE 3, 2015

Deciding where you communicate, how you communicate, when you communicate, to whom you communicate and especially who does the communicating all set the foundation (be it sturdy or flimsy) of a reputation. I will also cover the basics of how to deal with a crisis online and how to rebuild the brand after a crisis has damaged your reputation.

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Crisis Construction Viral Reputation 120

PR in High Definition

MARCH 24, 2021

However, many people find the brutal truth intensely painful and can’t find anything constructive in the criticism or conversation. It takes real courage to stop and take a long, hard look at your reflection to hear the criticism and accept the real truth about your reputation. Perception is your reputation.

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Reputation Construction Employee Measurement 107

Reputation Specialist Michael Toebe

NOVEMBER 9, 2021

If you have worked long and hard to build a respected and valued reputation you certainly want to take every ethical step to guard and maintain it. John Powell, Professor at UC Berkeley. For most people, the path to that figurative type of insurance might be well known, simple and well traveled. For others, it might be the great unknown.

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Reputation Insurance Insurance Travel 52

Cision

NOVEMBER 4, 2015

Don’t leave anything to chance, or else you’ll risk losing your reputation. Constructive criticism could point you in the right direction toward strengthening your identity. These brands work hard to give off just the right impression to their audiences. So what do you need to do to build your brand’s identity from the ground up?

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Branding Brand How To Construction 120

PR Job Coach

JANUARY 14, 2011

Brand” for us is critical and a solid reputation is what is important at the end of the day. With your characteristics narrowed down and in hand construct three sample statements based on the framework noted above that are authentic, fit your thinking and match your character.

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Branding Brand Exercises Construction 136

Doctor Spin

FEBRUARY 4, 2025

What people believe to be factual matters more than what is objectively true regarding decision-making, public opinion , and reputation. Reputation engineering. Lippmann argued that: People do not experience reality directly; instead, they construct their understanding of the world through pictures in their heads. 1 Silfwer, J.

Ethics 52

Ethics Journalism Crisis Communications Public Affairs 52

Victorious PR

JULY 11, 2022

Let’s say you run a reputable company. You know it’s reputable because you personally vet and hire each employee; have strong company values that you live by; inspire your employees to live by them as well; and do your best to make sure your company is ethical, moral, and genuine. How Reputation Management is Built.

Real Estate 52

Real Estate Reputation Company Employee 52

PR Matters

AUGUST 11, 2014

It’s important to be aware of the tell-tale warning signs of an agency’s incompetency, before it is too late to avoid damage to your company’s reputation. They kiss your arse instead of telling you like it is about reputation management issues. However – and sadly -many do.). I love deadlines.

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Agency Measurement Skype Reputation 124

Buzzstream

MARCH 25, 2025

Here is the process boiled down: Email verification helps avoid bounces, which protects your sender’s reputation (and gives better deliverability). But they arent necessarily built to find journalists and are not constructed to do so at scale. And youll see a bounce when the email is invalid.

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Tools Google LinkedIn Study 62

ImPRessions - Crenshaw Communications

FEBRUARY 22, 2023

Some of this happens on the job, of course, but it helps to embrace more formal training through seminars and industry events, networking, media tracking, and simple openness to feedback and constructive criticism. As the media landscape changes PR teams have to adjust tactics or formats to reach a shifting or elusive audience.

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Analytics Social Media Tools Trends 170

Cision

SEPTEMBER 8, 2016

My goal is to expand the marketing of Cerrell’s respected reputation, publicize the good work of the firm and strengthen our public relations capabilities. What are the keys to maintaining a positive brand reputation? What role does social media play in protecting a brand’s reputation? Brands need to be authentic and human.

Crisis Communications 120

Crisis Communications Crisis Reputation Social Media 120

The Hoyt Organization

FEBRUARY 19, 2024

Negative reviews can hurt your brand’s reputation and turn away potential customers. Negative reviews can be an opportunity to showcase excellent customer service and improve your online reputation , but only if you respond to them correctly. When addressing negative reviews, be understanding and constructive.

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Policies Construction Reputation Local 92

Ethical Voices

OCTOBER 28, 2024

And through all our activities and our reputation, we have not only set standards for our industry, but have also educated the business community, which is very valuable for us. We had a frank and open discussion with our client explaining why the proposed tactics were not only unethical, but could also damage their reputation.

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Ethics How To Crisis Internal 53

ImPRessions - Crenshaw Communications

JULY 18, 2017

A survey doesn’t have to be a $100,000 study by Gallup to be legitimate, but it should be designed and conducted by a reputable research company. ” Instead, construct a question that asks how a respondent feels about something and provide a range of answers. Get professional help.

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Survey How To Construction Data 136

PRSay

SEPTEMBER 25, 2017

Most brands today are using some kind of platform to help them make sense of the media and social conversations that affect their reputations. In fact, a Harvard Business School study cited common traits for CEOs, which included being calculated risk takers, biased toward action and constructively tough-minded.

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Media Agriculture Data Instagram 136

Practical Law Construction

SEPTEMBER 9, 2020

Yes “moral rights” caused all the trouble for these projects – not its more famous cousin, copyright which many regard as the chief culprit for construction IP disputes. But if multiple buildings are constructed to the same design the architect’s right to be identified as the author is limited to the first building.

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Construction Government Examples Local 83

ImPRessions - Crenshaw Communications

MARCH 17, 2017

We owe our business partners an honest assessment of new products and advice that helps manage expectations and navigate tricky reputation situations. For thought leadership campaigns, PR teams put together interesting content like blogs, white papers or bylined articles for clients on subjects as varied as clean energy and construction.

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Training Writing Pitching Video 159

Landis PR

AUGUST 29, 2022

AP Style is so widely used that not doing so may jeopardize your brand’s reputation with the media and other key audiences and affect your company’s overall credibility. You would use lowercase and spell out titles when they’re not used with an individual’s name or in constructions that set them off from a name by commas.

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Publicity Writing Construction Guidelines 111