Flack's Revenge

AUGUST 6, 2019

It was a more innocent time and easier for businesses to step up to the plate when government was not doing its job. Brand managers and PR pros should be actively searching for ways to express their brand values to consumers… Think about Patagonia’s campaign to save protected national park land. Should brands take a stand?

Corporate 198

Corporate Brand Branding Agriculture 198

PRSay

MAY 3, 2023

Consumer demands for accountability and transparency are rising, while employee voices have gained influence since the pandemic. In recent years, the role of environmental, social and governance (ESG) issues in a company’s reputation has sparked widespread debate.

Corporate 164

Corporate Reputation Report Employee 164

Stephen Waddington

OCTOBER 13, 2020

These stories have been recorded and published in a report published by the Government Communication Service (GCS) COVID-19 Advisory Panel. It met weekly during the UK national lockdown and provided representation to the Government on behalf of industry.

Report 144

Report Communications Government Crisis 144

Onclusive

MARCH 9, 2023

As policies on protections for women & minorities have been passed by governments over the years, gender inequality and workplace fairness have become top news stories. A brands reputation and values are becoming an ever-important factor for consumers. See our snapshot report for more detail here.

International 195

International Internal Brand Branding 195

PRSay

NOVEMBER 5, 2021

When they recently took out full-page ads in national newspapers promoting religious foundations within government, coverage ensued from outlets left, right and center. Most consumers (inaccurately) believe that brands proactively select all the publishers upon which they advertise. Improving MBI is another similar opportunity.

Communications 190

Communications Journalism Advertising Advertising 190

Stephen Waddington

JUNE 29, 2021

This is a government incentive aimed at encouraging innovation among UK companies. Research and Development tax relief for small and medium-sized enterprises applies to enterprises with less than 500 employees and turnover under €100m or a balance sheet total under €86m. Companies can claim relief across a range of costs.

Agency 171

Agency Enterprise Software Financial 171

ImPRessions - Crenshaw Communications

DECEMBER 28, 2018

The revelations that Moonves actively obstructed the investigation into claims that he sexually harassed and even assaulted employees came nearly a year after CBS fired Charlie Rose for sexual harassment. In fact, CBS barely had a chance to recoup after its most recent #metoo scandal. Mnuchin makes the wrong call.

Banking 257

Banking Facebook Reputation Crisis 257

ImPRessions - Crenshaw Communications

DECEMBER 6, 2019

We specialize in messaging to those very stakeholders, especially employees, partners, and customers. According to Fleishman Hilliard’s Authenticity Report , consumers care most about issues like affordable healthcare and education. Where individual governments have failed, some companies have taken action.

Leadership 156

Leadership Corporate Energy Government 156

5W PR

JANUARY 1, 2023

These days, a lot of consumers have started putting a lot of importance on social responsibility, and have shown that they are willing to do business with, and support companies that care about sustainability and social issues. The post Reputation and Social Responsibility appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

Reputation 158

Reputation Corporate Policies Ethics 158

The Hoffman Agency

APRIL 16, 2025

Managing reputation in this politically charged climate, heavily influenced by the US-China trade dynamic, demands a new level of agility, awareness of tariff implications, and strategic foresight to navigate potential consumer backlash, investor concerns, and government scrutiny in both nations and beyond.

Reputation 36

Reputation Ethics Policies Government 36

The Stalwart Blog

OCTOBER 3, 2019

David: Yeah, I was really interested when we talked and got together a couple of weeks ago, about your specialty in crisis governance. So let me first talk about what I consider a governance crisis to be. Not all crises are governance crises. I mean, any organization can have a governance crisis. John Tishler: Yeah, sure.

Government 74

Government Crisis Video Interviews 74

Stephen Waddington

JULY 1, 2021

The case for Corporate Digital Responsibility CDR is a broad set of responsibilities related to the application and management of data and digital technologies that has emerged as a critical risk issue for boards in light of high-profile failures in data and digital governance, regulatory issues and data breaches.

Corporate 141

Corporate Report Privacy Government 141

Sword and the Script

JUNE 18, 2019

1) “Make sure that employees, customers and the market understand our company, its services and goals.”. 13) “I write and post content for our customers and our employees to teach them about our company, products and vision.”. 15) “Help employees understand what is going on in the company, and help executives talk to employees.”.

Employee 154

Employee Print Writing Survey 154

Sword and the Script

JULY 17, 2018

Merritt Allen is the owner and executive director of Vox Optima , which is a strategic communications firm with a long history of working with the government. So much has changed in PR, I wanted to understand how it has impacted communications in government. Merritt Allen is my guest on this edition of the Off Script series.

Government 103

Government Publicity Public Affairs Facebook 103

Critical Mention

FEBRUARY 4, 2020

Powell Tate partners with organizations across sectors — global corporations, advocacy groups, nonprofits and foundations, coalitions, national trade associations and government agencies. Golin’s News section shares recent announcements, expert insights and employee perspectives. GOLINglobal.

Public Affairs 172

Public Affairs Creativity Nonprofit Radio 172

Cision

JUNE 23, 2016

In this interview, Connie discusses how the way audiences consume news is changing, why spending time on message development is important and why a dedicated support network is valuable. A lot has changed in that time, especially in how companies, associations and organizations approach public affairs and government affairs.

Public Affairs 227

Public Affairs Local Education Policies 227

PRSay

APRIL 15, 2021

Companies and organizations of all sizes today are increasingly under pressure — from activists to employees — to speak out on high-profile political and social issues. If CEOs act on what they say, they will be rewarded in terms of stronger bonds with their employees, customers, investors and communities.

Company 146

Company Employee Internal International 146

ImPRessions - Crenshaw Communications

MAY 18, 2018

government when it refused to unlock the San Bernadino shooter’s iPhone. Patagonia, a smaller, privately owned company, has earned a loyal customer base by making good products, but its communications has also played a big role in engaging consumers. But the storytelling should go beyond the founders and employees.

Brand 149

Brand Branding Storytelling B2B 149

Stern + Associates

OCTOBER 24, 2023

How do you motivate employees and influence customers in positive directions? His guidance is relied upon by organizations and governments around the world as they seek reliable theories on influencing populations in positive ways, even during uncertain times. How do leaders bring about change?

Tools 127

Tools Employee Government Strategy 127

Cision

MAY 24, 2016

Whether you are communicating to customers, employees or policymakers, your best advocate and your best defense is your story. You’ve worked for government officials, nonprofits and other brands. Whether for governments, nonprofits or large brands, I tell big stories about bold ideas to move people to action.

Nonprofit 149

Nonprofit Government Crisis Management Newspapers 149

Stern + Associates

NOVEMBER 13, 2023

But for reasons that include both customer and employee relations, some type of statement when big events occur has become expected. Political backlash has made it less prominent; but investors and consumers are still pressing companies on it anyway. The key is to make sure the stance aligns with audiences and company values/goals.

Trends 139

Trends Communications Conference Leadership 139

Stuart Bruce

OCTOBER 30, 2014

We’ll look at ethics and governance. Edward Snowdon wants us to be afraid of big government prying into our lives. But why be afraid of big government when we freely provide our life story to social networks and give up our privacy to airlines in return for a bribe of a few more air miles. You’re a danger to your employer.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Cision

AUGUST 17, 2015

This in turn affects the likelihood of consumers buying into your advertising and PR efforts. Government. Thought Leaders/Employees Surpass CEOs in Credibility. The level of trust a consumer has in different aspects of a company’s behavior shifts depending on the presumed job exposure to the issue being assessed.

Study 120

Study Engineering Mobile Crisis 120

ImPRessions - Crenshaw Communications

SEPTEMBER 5, 2019

For one thing, a new generation of consumers are demanding more than just a bigger smartphone or a new flavor of sparkling water. How are its employees treated? Divided government, privacy breaches, corporate scandals — amplified by the relentless news cycle, they erode public trust in institutions and brands.

Marketing 173

Marketing Creativity Storytelling Privacy 173

Presspage

FEBRUARY 8, 2024

Using ESG reporting as a strategic tool A successful ESG reporting strategy should outline the environmental impact of a company while clarifying its social responsibility and governance structures. Only by doing this can you ensure that your company narrative reflects your commitment to sustainability, social impact and robust governance.

Report 109

Report Government Financial Trends 109

Ishmael's Corner

OCTOBER 26, 2014

For consumer companies, Facebook offers one of the easiest platforms for brand storytelling. Take that photo of a customer smiling over the company’s product/service or that video of employees raising money for a worthy cause, publish on Facebook and voila! You instantly bring out the humanity of the brand.

Airlines 136

Airlines Storytelling Facebook Travel 136

PRSay

OCTOBER 25, 2017

“If you’re not paying for your social media campaigns, then no one is seeing them,” said Haworth, who recalled her childhood in small-town Indiana as one of eating “government cheese” from food banks and spending the Christmas season with her parents who couldn’t afford presents. Meet people where they are. Prepare in advance.

Social Media 120

Social Media Conference Media Corporate 120

The Stalwart Blog

OCTOBER 17, 2020

In other words, consumers will think that the pharmaceutical companies are being ineffective in their development. But nowadays, the expectations by consumers as well as politicos and government entities are so unrealistic about how quickly a vaccine can get developed that pharmaceutical companies are going to find themselves in a real bind.

Pharmaceuticals 78

Pharmaceuticals Publicity Government Reputation 78

Reputation Us

MARCH 27, 2023

The rise of the awareness of ESG—environmental, social and governance—and its importance started to truly take form three years ago. A is for Acknowledging ESG’s Hard Truth Companies hoping to profit from increased concern over environmental issues offer consumers a range of green-friendly messaging.

Reputation 78

Reputation Corporate Survey Employee 78

Sword and the Script

MAY 25, 2021

The research company polled 15,000 consumers across 15 markets, including the U.S. The study found, “47% of global consumers say they tend to trust companies by default, meaning they have to do something bad to lose their trust, while 37% feel the opposite, indicating that companies have to earn their trust.”.

Brand 112

Brand Branding Survey Customer Service 112

PR in High Definition

MAY 26, 2020

– Clarity : Although government guidance may be less than crystal clear, there’s still time – and a need – to give concise, well-reasoned guidance to staff about working patterns, support during work hours, and an anticipated timeline for any changes. . However, there are a few constants in what they’ll be looking for.

Communications 118

Communications How To Construction Employee 118

Reputation Us

DECEMBER 19, 2024

RISK 3: REGULATORY COMPLIANCE & ETHICAL VIOLATIONS Threat : Increased regulatory scrutiny on matters like data usage, financial practices, and consumer rights exposes companies to fines and legal repercussions. Impact : Companies failing to meet ESG expectations risk public backlash, divestments, and difficulty attracting talent.

Reputation 60

Reputation Ethics Employee Government 60

Wadds Inc.

APRIL 26, 2023

The relationship between agency employers and employees has reset. The consumer slowdown started early in 2022, impacted by the cost of living crisis, energy costs and Brexit. This is inevitably impacting business and consumer confidence. Recruitment has stalled in all but replacement and investment roles.

Agency 98

Agency Publicity Marketing Banking 98

Wadds Inc.

SEPTEMBER 29, 2024

Organisations are less inclined to speak out externally because of political and societal polarisation and prioritise internal, employee concerns. This trend has been evident since the pandemic, which we highlighted in the COVID-19 Communications Advisory Panel report published in 2020 by the UK Government Communications Service.

Corporate 98

Corporate Reputation Telecommunications Study 98

Buchanan PR

APRIL 12, 2023

Environmental, social, and governance (ESG) is a framework that helps companies measure and assess their ethical impacts using detailed criteria to meet their sustainability goals. These two disciplines are becoming increasingly important to businesses, employees, and consumers.

Publicity 86

Publicity Meeting Policies Employee 86

Stephen Waddington

MAY 27, 2020

60% of employees have been furloughed and 50% of PR businesses expect to make redundancies. Government funding may mask the damage in the short-term, but the true economic cost will rear its head in the months and years ahead. Working smarter I’m consuming learning material more frequently than at any period of my career.

Crisis 107

Crisis Government Healthcare Community 107

Reputation Us

APRIL 22, 2020

The tools of the trade—from community and media relations, to public and government affairs—have evolved in complexity since the days of the tricorn hats. Your “relationships” can be laid bare in an instant, with a single consumer complaint threatening the core of your company or nonprofit’s reputation.

Publicity 97

Publicity Reputation Internal International 97