Presspage

OCTOBER 14, 2024

If you’re going for extra credit when it comes to your media relations strategy, and want a sure way to get on the good side of any journalist, back your claims up with data or offer up an exclusive interview with an expert from your company.

How To 78

How To Media Crisis Pitching 78

Presspage

OCTOBER 14, 2024

If youre going for extra credit when it comes to your media relations strategy, and want a sure way to get on the good side of any journalist, back your claims up with data or offer up an exclusive interview with an expert from your company.

How To 78

How To Media Crisis Pitching 78

Contently - Strategy

NOVEMBER 27, 2018

Interview your existing customers to find out more about their demographics, habits, and preferences. A company like Marriott, for example, isn’t just battling other hotel chains for consumer attention. In other words, RBC had a huge opportunity to educate and entertain consumers before promoting its products. “We

Strategy 111

Strategy How To Content Marketing Analysis 111

wiredPRworks

AUGUST 2, 2016

AMA CEO Russ Klein Marketer’s Confidence Interview. Interestingly, one of the components of the Confidence Index is the knowledge void and lack of empathy among senior management as to how rapidly marketing has evolved and how it can contribute to the enterprise. Marketers’ Top Three LEAST Confident Areas. What sounds familiar?

Leadership 40

Leadership Survey Enterprise Conference 40

Prowly

MARCH 6, 2025

Its how a company or organization presents itself to the public and is designed to influence how consumers perceive it. The best way to get started is to do some market research, either by paying an agency or running your own customer surveys, interviews, and competitor brand analysis.

Brand 80

Brand Branding How To Guidelines 80